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Demographics via Candid: A data-driven approach to encourage equitable funding practices

Candid

By better understanding the demographic profile of those organizations that are—and are not—receiving funding, we can more closely track if they are representative of the communities they serve and whether they are getting the support they need to deliver on their missions. Introducing Demographics via Candid.

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Voting, Elections and Real Time Social Media

NCE Social Media

Did you know that Facebook is doing real time tracking of voting today? John Haydon , who is a social media specialist that I have referenced numerous times , has a great brief video showing you what Facebook is up to. First, I hope you vote today !

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Level Up Your Marketing with Analytics

Association Analytics

These could be email, SEO, social media, or paid advertising. How are you tracking success? These tools help you see how your campaigns are doing in real-time, so you can optimize your marketing budget by spending your money on what’s working best. According to HubSpot, most marketers consistently leverage three channels.

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Your Guide to Year-End Fundraising Best Practices

Nonprofit Tech for Good

The end of the year is a critical time for nonprofit fundraising. Online channels (email, social media, website, donation forms, and texting) encourage real-time interactions, personalized messaging, and taps into tech-savvy younger donors.

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Are your ears burning? Ultimate Guide To Social Listening Tools

Whole Whale

Luckily, there are plenty of free social listening tools available that can help you track your brand, monitor your competition, and understand what people are saying about your cause. In this guide, we’ll introduce you to the concept of social listening and provide a list of the best free social listening tools on the market.

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Inferring Gender for Personalized Ads on Social Media

Cloud 4 Good

As a frequent Salesforce Social Studio user, I often find myself exploring the new avenues that the tool offers. Back in 2017, Twitter released an update sharing that the social media platform was assuming the gender of its users if not previously identified upon profile registration. How Inferred Demographics Can Skew Analytics.

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The Ultimate Guide to Social Media for Nonprofits

Qgiv

With the rise of smartphones, it seems like everyone’s constantly on social media, making it the perfect marketing tool for your nonprofit! Infact, there are over 308 million social media users in the United States alone. Learn how your organization can take full advantage of social media in this guide!