Bloomerang

MAY 15, 2023

The data in your CRM can help you raise more money, improve your donor retention, and even attract new supporters to your cause. Here are three top ways to get the most out of the data you already have. This boosts engagement and response rates and helps create authentic relationships. Once again, your CRM data is here for you.

Data 92

Data Gift Relationship Interaction 92

DNL OmniMedia

APRIL 1, 2024

Nonprofits collect and generate vast amounts of data, ranging from individual donors’ contact information to program outcomes, but they often struggle with organizing and utilizing the information effectively. This is why data warehouses can have such a significant impact on nonprofits. We’ll cover: What is a Nonprofit Data Warehouse?

Data 52

Data Guide Proposal Nonprofit 52

Association Analytics

OCTOBER 10, 2022

Fortunately, with data, we can better understand members’ behavior and which marketing channel is most effective to reach our members. In today’s world, success is measured by more than just clicks and open rates. This is how you organize and describe your data. Sales are instant. How many is your association using consistently?

Analytics 169

Analytics Marketing Taxonomy Module 169

.orgSource

APRIL 25, 2023

Even with the threat of recession on the horizon, these statistics indicate that the Great Resignation does not appear to be a passing trend. The Bureau of Labor Statistics projects that the unemployment rate will remain low, at 3.9% Review the Data I asked Sarah how she advises employers to approach this challenging environment.

Application 221

Application Statistics Culture Job 221

Candid

APRIL 25, 2023

As equity emerges as the lynchpin of decades of investment for generations of impact, Environmental Grantmakers Association (EGA) is clear on its role to facilitate the shift from discussion to tangible action and offers deep data to affect the course of racial equity as a relevant lens for environmental philanthropy.

Effective 104

Effective Demographics Philanthropy United States 104

Top Nonprofits

MARCH 12, 2021

Just like last year, common solutions to this year’s problems emerge in the form of fundraising trends. We’ve been paying attention to these developing trends, and have compiled them here for you. Consider adding direct mail appeals alongside your mobile strategy to capture a wider audience and boost your conversion rates.

Trend 98

Trend Campaign Fundraising Mobile 98

Nonprofit Tech for Good

SEPTEMBER 5, 2023

Monitor metrics such as engagement rates, content reach, and donor response. By inputting relevant data, the AI can generate nuanced insights that supplement your team’s analysis, thereby informing more holistic decisions. Share any available data or context that can help ChatGPT generate insights.

Digital 298

Digital Strategy Guide Create 298

Achieve

JUNE 1, 2023

Let’s review three strategies for analyzing your donor giving patterns to create a data-driven fundraising and marketing strategy: Identify popular times of the year for giving. Review your donor demographics. Analyze your online giving trends and engagement metrics. Review your donor demographics. Their retention rate.

Donation 52

Donation Donor Giving Demographics 52

Nonprofit Tech for Good

AUGUST 9, 2021

That said, organic reach has been dropping slightly for LinkedIn Pages over the last year and will likely continue to do so, but the recent growth in its popularity, the demographics of its users, and the ability to connect with donors and engage corporate sponsors and foundations have made LinkedIn a must-use social network for nonprofits.

Linkedin 363

Linkedin Practice Social Media Sponsor 363

Allegiance Group

APRIL 15, 2024

On average, direct mail has an open rate of 57.5% The first step in creating any marketing campaign is to conduct preliminary research that investigates and explores data about your organization’s current audience and past campaigns. Analyzing your nonprofit’s data and industry trends can uncover insights about: Existing donors.

Mail 52

Mail Fundraising Nonprofit Channel 52

Nonprofit Tech for Good

APRIL 2, 2023

By Meredith Gray , Head of Marketing at Keela – a complete software solution for nonprofits looking to grow revenue, centralize and manage data, and deepen donor engagement. Predictive analytics uses algorithms to give insights into your data, which makes it a little different from traditional data analytics.

Tools 361

Tools Fundraising Analytics Analysis 361

Bloomerang

JANUARY 3, 2022

This will help you understand donor trends, such as if you reached a new audience, if the average gift amount increased, etc. . Looking at this data will help you make informed decisions and have an accurate picture of your organization’s health. . Response rates for each channel used . Donor demographics .

Evaluation 109

Evaluation Metrics Campaign Fundraising 109

The MatrixFiles

FEBRUARY 23, 2024

These insights came from Melanie and Tara, along with the nearly 100 people who attended and lit up the chat: From Melanie: How declining trust is affecting higher education 2023 Gallup data shows that public trust in higher education has dropped 20 points over the last 8 years to a historic low of only 36% having confidence in higher education.

Associations 130

Associations Industry Government Education 130

Connection Cafe

DECEMBER 13, 2019

For years, fundraising professionals have heard that we’re on the precipice of a demographic trend called “the great wealth transfer.” In the report, we cross-referenced will-writing and bequesting rates against key factors like age, gender, marital and parental status, geography, and a few other unusual factors (like pet ownership).

Data 43

Data Giving New York City Pledge 43

Allegiance Group

APRIL 15, 2024

It starts with a detailed analysis of your donor base, including average gift size, retention rates, and cost per acquired donor. Were there any patterns or trends in their behaviors (e.g., When the entire donor journey is addressed in your plan, conversion rates for donor acquisition are much stronger. Launch your campaign.

Fund 52

Fund Donor Strategy Search 52

Media Cause

JUNE 27, 2023

For example, if you’re launching a campaign focused on reaching high schoolers and their teachers , consider the audience demographics and where each audience spends the most screen time. Leverage Trends When Applicable (Or Create Your Own!) 5000 Voices. campaign. 5000 Voices.

Social Media 97

Social Media Guide Media Social 97

sgEngage

JULY 15, 2023

Donor relation management is the process by which organizations organize donor data and maintain donor relationships to support a long-term donor infrastructure. Sustainable Fundraising Understanding and engaging with donor trends allows organizations to implement a donor action plan that aligns with the network’s unique goals.

Management 52

Management Donor Blackbaud Retention 52

Nimble AMS

NOVEMBER 30, 2022

Each year your association rush es to collect last-minute data to keep your members and stakeholders updated on your accomplishments. User-friendly reports and dashboards Choosing an AMS ensures your data will be in one location , not spread across multiple systems or spreadsheets. What is your membership retention rate? .

Report 107

Report Tips Associations Advocacy 107

sgEngage

APRIL 10, 2023

Thanksgiving holiday each year, meaning that nonprofits have almost an entire year to analyze their data from this past Giving Tuesday and start planning for 2023. When you start Giving Tuesday planning early, you can devote time to crafting a data-driven, evidence-based fundraising strategy based on previous campaigns.

Demographics 72

Demographics Retention Donor Research 72

sgEngage

JULY 24, 2023

As birth rates decline and populations age, the effects on enrollment numbers, funding, and institutional sustainability become increasingly pronounced. With fewer young individuals entering the age cohort traditionally associated with college attendance, institutions face the risk of lower enrollment rates.

Education 77

Education Student Award University 77

sgEngage

MAY 27, 2021

When you start GivingTuesday planning early, you can devote time to crafting a data-driven, evidence-based fundraising strategy with a better chance of success. Key fundraising metrics like donor retention rate, donation frequency, and fundraising return on investment (ROI). Demographic and personal information.

Giving 119

Giving Retention Metrics Demographics 119

sgEngage

NOVEMBER 22, 2022

Each year, the Blackbaud Institute invites leading experts in the world of social good to reflect on current trends, giving insights to stay ahead of the curve. Our examination of giving behaviors and results on GivingTuesday each year have highlighted these important and consistent trends: Leveling the Playing Field.

Trend 75

Trend Global Demographics Giving 75

DNL OmniMedia

MAY 25, 2022

Effective data management is key to understanding your constituency and building better fundraising and engagement strategies. In this guide, we’ll share some of our expertise surrounding the topic of nonprofit data analytics through the following points: Overview of Nonprofit Data Analytics. 4 Types of Data Analytics.

Analytics 52

Analytics Org Adwords Metrics 52

Nimble AMS

JULY 19, 2022

According to a Community Brands Association Trends Study , 78% of professionals reported higher than average workloads. Try keeping your questions as specific as possible and offer ratings like 1-10 as an answer. When you use pulsing surveys, you’ll have limited data, but it’s also easy to compile and review results.

Survey 120

Survey Associations Tips Interview 120

Candid

APRIL 13, 2021

Since then, the trend has spread, and many countries across the world now also calculate and observe their own equal pay days. Census Bureau estimates , however, that at the current rate, it will take until 2059 for the pay gap to disappear, so there is still a long way to go.) Census Bureau data.

Nonprofit 98

Nonprofit National Trend Report 98

DipJar

SEPTEMBER 12, 2022

Overlooking important trends. Failing to clean up your data. Demographics . Overlooking important trends. Start by doing social media research to find the right platform for your organization and consider those most trending among other nonprofits, including: . Operating without a clear marketing strategy.

Marketing 52

Marketing Social Media Nonprofit Integration 52

Qgiv

APRIL 9, 2024

Facebook Facebook , one of the Metaverse social media platforms, is one of the largest social media platforms and has a diverse user base that spans all demographics, but depending on your community, you may find more interactions with older audiences on the platform. Where do they spend their time on social media? Higher reach.

Social Media 52

Social Media Media Guide Social 52

Greater Giving

APRIL 16, 2021

A strong donor segmentation is much more than just breaking up your donor list into the basic demographic groups that define your community by age, location, or gender. This includes the basic demographic information typically used to segment donors by gender, ethnicity, and age. What is Donor Segmentation?

Communication 80

Communication Donor Strategy Phase 80

NonProfit Hub

APRIL 17, 2024

Use this template to facilitate the persona creation process: This template offers space to add demographic and behavioral information about your personas and strategize your intended messaging. Track engagement across marketing channels to determine which platforms lead to the highest click-through rate.

Practice 36

Practice Organization Nonprofit Content 36

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 19, 2013

” Lucy Bernholz, “ Data-first Philanthropy.” Here’s a small list of articles and blog posts that help frame this topic, including how the term “Data-Informed” was using in my recent book, “ Measuring the Networked Nonprofit.” ” Lucy Bernholz, “ Data-first Philanthropy.” Not Data Driven.”

Social Media 100

Social Media Channel Data Media 100

sgEngage

OCTOBER 14, 2022

open rate, CTR. Developing a strategy for embedding purpose-driven communications based on audience data will likely involve a fair amount of trial and error. Effective communication involves being agile, responsive, and brave when it comes to trying out new media, trends, and delivery.

Communication 72

Communication email Marketing Museum 72

Allegiance Group

MAY 18, 2023

Developing a digital donor acquisition strategy takes a similar approach as direct mail, starting with a detailed analysis of your donor base, including average gift, retention rates, average gift, and if you have done previous online fundraising campaigns, cost per acquired donor. Instagram integrates well with Facebook campaigns.

Digital 52

Digital Practice Donor Strategy 52

NTEN

MARCH 17, 2010

Understanding Online Donors: Their Demographics, Attitudes, and Behavior . Trends in Online Fundraising: What We Can Learn From the Data . Then, you'll probably want to: > Register for the 2010 IFC Online at our discounted rate today ! Sessions include: Haiti: How to Raise a Billion Dollars. in a Hurry .

International 59

International Rate Conference Fundraising 59

Achieve

JUNE 2, 2021

For nonprofits, this means millennials are a key demographic to craft fundraising campaigns around. . Changing marketing tactics to keep up with shifting trends and attitudes can be a full-time job, which is where crash courses like this article can help. a wealth of data. direct mail campaigns. This guide will explore the.

Mail 94

Mail Course Campaign Digital 94

DipJar

NOVEMBER 15, 2022

You should be able to collect data for your impact metric in a timely manner and on a regular basis. . Collecting data can be time-consuming and expensive. Participant demographics. Collect Data Regularly. Data collection should be a frequent, ongoing process. Is it timely? Is it cost-effective? Program attendance.

Metrics 52

Metrics Impact Guide Literacy 52

Nonprofit Tech for Good

MARCH 25, 2014

Gen X and gen Y both came of age during the rise mass Internet communications and increasingly shun print communications and fundraising while adapting quickly to new trends in mobile and social giving. While print readership is highest among boomers, in recent years they have adopted mobile and social media at a rapid rate.

Generation 264

Generation Support Donor United States 264

sgEngage

MARCH 4, 2022

In the 2021 Giving Experience S tudy , OneCause made several discoveries that will help your nonprofit make data-driven decisions to help strengthen your year-end campaigns. . Data can make the difference between good decisions and great ones. The data can help you with that too! Convenience is crucial. .

Studies 81

Studies Experiment Giving Generation 81