sgEngage

JANUARY 17, 2024

Before you get started, it’s important to grasp the basics of podcasting for nonprofits, including: Understanding why podcasts work for nonprofits Identifying your podcast’s purpose and audience Crafting your podcast’s content Let’s dive into these podcasting essentials so you can add them to your nonprofit marketing plan. Mission-driven.

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Audio Podcast Content Phase 77

Forum One

OCTOBER 17, 2023

It has a clear focus, providing users with the means to accomplish something meaningful and impactful. City Health Dashboard NYU’s Langone Health’s Department of Population Health developed the City Health Dashboard to share and compare data on 37 measures of public health across more than 500 U.S.

Product 87

Product Develop Impact Case Study 87

Amy Sample Ward

FEBRUARY 26, 2012

I am a big fan of actionable metrics. Fenton’s guide divides up the kinds of metrics you can focus on under the headings See, Say, Feel and Do. Ss I suggest in my Community Mapping approach , the actions and metrics should be mapped against the segments of the community doing them. What do you think?

Metrics 227

Metrics Social Media Media Social 227

Achieve

OCTOBER 6, 2023

In this guide, we’ll walk through three key social media fundraising metrics, as well as how you can improve them: Social Media Engagement Rate Conversion Rate Social Media Return on Investment Ready to tap into the full potential of social media fundraising? This helps viewers better understand your daily operations and impact.

Social Media 52

Social Media Metrics North Carolina Media 52

Whole Whale

JANUARY 28, 2023

Basically the potential podcast listeners are there – if you have the right content. If you are going to pour the amount of work necessary into creating a podcast, you will want to measure its success — but how? Ways to measure a podcast's success! Trying to track podcasts is pretty similar.

Podcast 52

Podcast Measure Feeds Plugin 52

Media Cause

JULY 14, 2023

Factors to Consider When designing digital marketing projects that aim to create a meaningful impact and promote equity, consider the following factors: Target Audience: Identify your target audience(s) and gain a deep understanding of their needs and interests. Follow accessibility guidelines! Risk Management: Every project comes with risks.

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Project Digital Marketing Impact 52

TechImpact

JUNE 19, 2014

Knowing who shared your content, how many times it’s been read, and how long people spend on a web page was an impossible dream. Big data and robust analytic measuring tools have enabled this revolution to go from a pipe dream to reality in only a few short years. Start measuring, and reporting. Keep measuring.

Measure 209

Measure Minnesota Analytics Nonprofit 209

Nonprofit Tech for Good

AUGUST 6, 2023

Here are important factors that nonprofits should consider when developing year-end campaigns, which, if executed successfully, will further their missions and make a profound impact on the communities they serve. It should convey the organization’s impact and the urgency of supporting its mission. Define your metrics of success.

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Practice Fundraising Guide Channel 239

Bloomerang

APRIL 17, 2024

Some organizations utilize Key Performance Indicators (KPIs) to measure their goals. Donorbox defines KPIs as “a measurable value that demonstrates how effectively a nonprofit (or another type of organization) is achieving its key organizational objectives.” Think about what metrics you will use.

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Data Metrics Measure Goal 103

The Storytelling Non-profit

JANUARY 24, 2022

Whether you tell stories in your fundraising or communications program, chances are you want to understand the impact and return on investment (or ROI) of the stories you tell. One of the best storytelling tips I can give you is to set yourself up for measurement success from the very beginning. What Do You Want the Story To Do?

ROI 67

ROI Storytelling Measure Story 67

Saleforce Nonprofit

JULY 22, 2021

Nonprofits, corporate foundations, social enterprises, and organizations working in the social sector can struggle with how to approach understanding their impact: How do they know that changes in their beneficiary group are due to their interventions? How rigorous or complex should the analysis of impact data be? Mexico border.

Impact 120

Impact Management Organization Evaluation 120

Amy Sample Ward

JANUARY 20, 2011

We covered how to do Community Mapping (identifying the segments and goals of the community), Content Mapping (creating a plan for which content goes where, and why), and Data Tracking (pulling all the numbers together). DIY Community Engagement Metrics. Content Mapping. >> Step 1: Identify all the content.

Metrics 219

Metrics Community Map Template 219

Bloomerang

MAY 22, 2024

We solved this problem with Storyraise , a solution for nonprofits to create digital annual, impact, and donor reports. Whether it’s a blog post, article, or social media campaign, when you use Storyraise, the donation process seamlessly blends into the content, enhancing engagement and fostering a deeper connection with the cause.

Storytelling 80

Storytelling Digital Integration Blended 80

TechImpact

JUNE 16, 2014

Getting as many people talking about and interacting with your content needs to be priority #1 for your nonprofit. Luckily, Tech Impact is here to help. Post level data reports on the analytic behind individual posts on a page, whereas page level data measures the impact as post has on the entire page. Post level data.

Metrics 170

Metrics Facebook Stats Nonprofit 170

Forum One

JUNE 22, 2021

Your content strategy is a living document that should be adjusted and optimized on a regular basis. Creating a well-thought-out content strategy, tracking meaningful KPIs, and analyzing how it’s performing can help your organization optimize your website. Why you need a measurement plan. Set clear goals, tactics, and KPIs.

Content 47

Content Effective Strategy Measure 47

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 2, 2015

A few months ago, I facilitated a mini-innovation lab on measuring impact for grantees of the Google Nonprofit program at the Impact Hub. Many times, nonprofits, especially smaller ones, do not have the resources to hire outside consultants to measure the impact of their programs. Europe and Latin America.

Measure 50

Measure Impact Program San Francisco 50

Nonprofit Tech for Good

AUGUST 21, 2021

By Mor­ée Lambeth , Lead Content Creator + Writer, Water.org. Water.org ’s approach to empowering people with safe water and sanitation delivers on long-term impact expectations and makes it convenient for donors to create the change they wish to see in the world. Creating powerful solutions. Why monthly giving matters.

Difference 328

Difference Donor Community Profit 328

Qgiv

OCTOBER 9, 2023

There are many metrics you can use to qualify how successful your campaign is. Create matching content for the platforms you and your partner are both active on for you to post to your nonprofit’s pages. But don’t rely on a singular metric! Don’t focus your goals solely on money!

Causes 52

Causes Marketing Impact Guide 52

Candid

APRIL 20, 2023

There is so much expert advice out there about how much you should post, what types of content are the best, and how to reach new audiences. As you define your goal(s), also think about how to measure it. Create an engaged online community: success is measured by an increase in engagement, particularly comments and re-shares.

Social Media 98

Social Media Data Strategy Media 98

Qgiv

APRIL 22, 2024

Nonprofit marketing content also needs to consistently tie back to your cause and the work you do. Expands visibility and credibility in the community by showing your impact. Investing in marketing helps you build a foundation for growth, community engagement, and impactful change.

Marketing 52

Marketing Guide Nonprofit Channel 52

Media Cause

JULY 11, 2023

For nonprofit organizations, making an impact without breaking the bank is crucial. In the nonprofit sector, where scaling reach and impact is a common goal, automated email marketing is the secret sauce that allows for meaningful connections with an ever-growing supporter base without stretching your resources too thin.

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email Service Marketing Metrics 52

Association Analytics

FEBRUARY 14, 2022

Drive strategy by using data to inform your association’s strategy and departmental strategies as well as drive business metrics and KPIs. This will align the organization by having clear success metrics and KPIs. We suggest using: Business Impact – what is the return on investment? How many departments will it help?

Analytics 169

Analytics Language Associations Case Study 169

Forum One

APRIL 27, 2021

It’s not enough to build a new website—organizations need to create meaningful, cohesive, and sustainable content to attract and engage audiences. With a well-thought-out content strategy. What your content strategy is—and is not. You will want to note the status of your content as well, and how often it should be updated.

Content 47

Content Strategy Map Audience 47

Forum One

JANUARY 30, 2024

Presented by The Webby Awards, The Anthem Awards recognize and celebrate the impactful endeavors of individuals, companies, and organizations worldwide. This innovative project offers comprehensive data on 36 metrics for all 435 U.S. congressional districts, empowering policymakers to make informed decisions. million records.

Award 73

Award Captivate Celebrate Voice 73

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 25, 2013

Note from Beth: As part of my work this year as Visiting Scholar at the David and Lucile Packard Foundation, I’m running several peer learning groups based on the ideas in “ Measuring the Networked Nonprofit ” and Crawl, Walk, Run, Fly Maturity of Practice model. Because what gets measured gets better.

Measure 99

Measure Track Model Seattle 99

Qgiv

NOVEMBER 9, 2023

A well-crafted branding strategy can help you stand out from the crowd, attract donors and volunteers, and make a lasting impact on your community. Increase your impact on the community. Increase your impact on the community. What impact do you want to have on the world? Tell your impact story.

Strategy 110

Strategy Tips Nonprofit Conservancy 110

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 11, 2011

The panel was on social media, adoption, and measurement. It was clear from the presentations that measurement is a critical piece of the puzzle. Measurement is a learning process that uses research and data to help make improvements, and is not just counting things up – “We have 5,000 fans!” ”).

Metrics 96

Metrics Facebook Data Measure 96

Candid

MAY 10, 2023

Next, define your goals by considering how you’ll track, measure, and evaluate its performance. Be sure to make your campaign’s goals specific, measurable, achievable, relevant, and time-bound ( SMART goals ). The audience should set the tone for your campaign, including the messaging and content creation. Outline the solution.

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Communication Campaign Channel Measure 98

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 29, 2013

Last week, I was lucky enough to be invited to participate in a meeting organized by the Robert Wood Johnson Foundation called “ Advancing Social Media Measurement for Foundations.” Lessons are disseminated, multiplying impact beyond our foundation’s reach. Our foundation is viewed a valuable information source.

Measure 101

Measure Social Media Foundation Reflection 101

Forum One

DECEMBER 5, 2023

The Anthem Awards were created to highlight and amplify the most impactful and inspiring work across seven core purposes: Diversity, Equity, & Inclusion; Education, Art, & Culture; Health; Human & Civil Rights; Humanitarian Action & Services; Responsible Technology; and Sustainability, Environment, & Climate.

Award 72

Award Museum Arts Culture 72

Pamela Grow

OCTOBER 30, 2023

Before you begin any project involving data analysis, start by clearly outlining your goal so you know which metrics to analyze. Under this framework, your nonprofit would create goals that are specific, measurable, achievable, relevant, and time-bound. Engagement with content. Determine your objectives.

Analytics 52

Analytics Data Giving Metrics 52

Care2

OCTOBER 15, 2013

Do these stats show your boss about how your organization is meeting its mission and making an actual impact? That’s why you need to change the way you measure social media and declare a war on vanity metrics. You need concrete social media data to determine your impact through social media. Is it positive?

Metrics 77

Metrics Social Media Media Social 77

Bloomerang

AUGUST 16, 2021

Mastering relevant content marketing. If you don’t use analytic tools, it’s impossible to know how many people are engaging with your content and what, if any, action they’re taking after that engagement. If you have no idea what a good or poor donor retention rate is, it’s difficult to measure your own performance.

Analytics 125

Analytics Strategy Fundraising Benchmark 125

Qgiv

APRIL 9, 2024

Your organization’s social media strategy should be a carefully structured plan with SMART goals, posting frequency, key dates (like an awareness month tied to your mission), and content guidelines for posts. Learn how your organization can take full advantage of social media in this guide! Why should nonprofits use social media?

Social Media 52

Social Media Media Guide Social 52

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 15, 2013

This post summarizes the sessions I facilitated or participated in related to “ Measuring the Networked Nonprofit ,” which included a book signing, panel discussion in the Beacon Lounge , and a workshop with co-author KD Paine. 2. Don’t Be A Zoombie Repeating the Mistakes of the Past.

Measure 98

Measure Data Facilitation Teen 98

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 15, 2011

Yesterday, I had the pleasure of hearing Chip Giller from grist.org give a talk at the Packard Foundation about their social media strategy and how they used measurement. The talk was so insightful that I’m sharing what I learned. Engagement: Readers engage with their content. Or as Giller says, “The planet will get it.”.

Measure 97

Measure Policy Social Media Green 97

Beth's Blog: How Nonprofits Can Use Social Media

JULY 5, 2012

The Valid Metrics Framework, Updated to Include Social Media. Five Steps You Can Take Now to Apply the New Measurement Standards In Your Organization. Everything You Need to Know about the Dublin Summit and the New Measurement Standards. But where to start? Well Katie calls that HITS = How Idiots Track Success.

Measure 96

Measure Social Media Media Social 96