Media Cause

FEBRUARY 28, 2022

Here are some options that come top of mind: Social Media: Cons: Generally limited in the amount of content you can fit in a post. Can link to more in-depth content. Can push to more in-depth content. If it’s paid search, folks will be needing to search for your cause (or relevant keywords) to show up.

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Nonprofit Tech for Good

SEPTEMBER 27, 2020

2) Brand your cover images for #GivingTuesday. In addition to pinning your #GivingTuesday announcement to the top of your social pages, you can also create custom cover images for your campaign. ProTip: To discover new hashtags related to your mission, Best-Hashtags has a free search service for Instagram, Twitter and Pinterest.

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Nonprofit Tech for Good

APRIL 12, 2019

Search Engine Optimization (SEO) increases your organization’s visibility in organic (not paid) search results, making your organization easier to find and driving people to your website. The way to get a higher ranking is to use the right keywords… not words your organization uses but words people use in searches.

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Nonprofit Tech for Good

AUGUST 24, 2020

Brands that blog report 97% more links to their website and 434% more indexed pages in search engines. Fresh, timely content is more vital to the success of your nonprofit’s digital campaigns than it has ever been. Second, search engines are consistently searching the web to index fresh content.

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TechImpact

SEPTEMBER 19, 2014

Content Marketing is one of the most talked about phenomenons in the nonprofit sector today. Building mutually beneficial relationship with a potential consumer, investor, or donor can boost sales, improve community perception, and perhaps most importantly, help your nonprofit rank well in search engines. Image courtesy of Content+.

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Candid

FEBRUARY 14, 2024

Generative AI is a type of artificial intelligence that creates new content, such as text, images, or other media by learning from and combining pieces of existing data. Through machine learning, it uses pattern recognition to interpret user prompts and generate content matching these prompts. Is it grammatically correct?

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NonProfit Hub

APRIL 17, 2024

This guide will explore best practices for creating a blogging and content strategy that drives audience engagement, encourages donations, and makes readers feel like part of your nonprofit’s community. Align content to your target audience’s interests. Create engaging and interactive content.

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Nonprofits Source

APRIL 3, 2024

Ensuring your website is accessible to all web visitors increases the amount of potential members who can view your content. Use a tool like Lighthouse to audit your site for color contrast, alt text on images, subtitles for videos, straightforward site navigation, and other accessibility elements. Audit for accessibility.

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The MatrixFiles

DECEMBER 15, 2022

Take a look at your most visited page, and ask yourself: What images could we replace to make this page more high-impact? What other content can we feature that is connected to the popularity of this page? The icing on the cake: this practice is also great for search engine optimization. What is the goal of the page?

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Byte Technology

OCTOBER 15, 2021

As long as your website meets the Web Content Accessibility Guidelines (WCAG), it will most likely appeal to search engines, users, and screen viewers alike, which will greatly improve your SEO efforts. Because of this, video transcripts, alternative image text, and meta-tagging are even more necessary and should be implemented.

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Nonprofit Tech for Good

MAY 22, 2022

You can test this online; simply search online for “color contrast checker” and input the colors you plan to use to see how they are rated. This may mean making all of your images black and white, making them all of a duotone of two colors, or perhaps you decided your brand uses very desaturated photography.

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Nonprofits Source

DECEMBER 13, 2023

Every day there are 70,000 health-related searches per minute. Healthcare SEO marketing describes the process of optimizing a healthcare website and its content to drive more organic search traffic. This enables more interested customers to find your organization online through improved search rankings. Hyper-relevance.

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Beth's Blog: How Nonprofits Can Use Social Media

APRIL 22, 2014

Content curation – the process of finding, organizing, and sharing topical, relevant content for your audience that supports your nonprofit’s engagement or campaign goals (or your professional learning) begins with “ Spotting the Awesome.” ” UpWell Content Curation Guidelines - The Mobilisation Lab.

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Tech Soup

FEBRUARY 2, 2015

There are more places than ever to get free images that are entirely OK for you to use for your communications. Here are 10 sources for images you can freely use on your website or other communications channels. Where to Find Free Images. Google Advanced Image Search lets you filter your search by usage rights.

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TechImpact

DECEMBER 16, 2013

Image courtesy of Vudu Marketing. Accepting donations, tracking volunteers , and promoting events are all done online and without a formal search engine optimization plan (SEO) plan, your nonprofit could be left out of a lot of online searches. Quality over quantity content. Have other tips you’d like to share?

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Online Strategy Headline Search 268

TechImpact

JULY 18, 2014

Whether it be through well written content, deeply researched infographics presented in a visually stimulating way, a video, social media, or even a meme. Nonprofits everywhere are searching for ways to increase their exposure online to increase donations, spur community involvement, and to make the world a better place.

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Nonprofit Tech for Good

OCTOBER 17, 2019

It is the ideal content management system for nonprofits because of how it’s open source and anyone can contribute to making it better. Enable Media Replace – easily replace an image or file without having to delete, rename, and re-upload to the Media Library. SEO and Social Sharing. Events, Fundraising and Donations.

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Nonprofit Tech for Good

APRIL 2, 2023

It’s very important to thoroughly review and edit any responses generated by ChatGPT, particularly those that you plan to make public, such as website content. While this tool is a valuable asset for nonprofits, it shouldn’t be seen as a substitute for human interaction.

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Tools Fundraising Analytics Analysis 361

Nonprofit Tech for Good

DECEMBER 13, 2018

By Katy Teson , a content strategist at Wired Impact , an organization seeking to make powerful websites something all nonprofits can afford. 4) Key features and content aren’t accessible. When you use formats like rotating images or have a disorganized website structure, you’re making things harder than they need to be.

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Allegiance Group

APRIL 15, 2024

Follow accessibility guidelines such as ensuring sufficient contrast between text and background colors, adding alternative text to images, putting captions on videos, and making it possible to navigate the site with keyboard controls. Audit your content to evaluate how well your website meets user search intent.

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TechImpact

MARCH 10, 2014

Image courtesy of Mashable. Nonprofits are facing a bevy of problems they never faced 10 years ago because of the internet and search engines. Controlling your SERPs, or search engine results page, is vital to driving traffic to your nonprofit’s blog, website, and social channels. Take control of your SERPs. Knowledge is power.

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sgEngage

JULY 22, 2022

Does your organization pop up at the top of the search engine results page for mission-focused searches, or do you have to dig through ten pages of obscure results before you see the first mention of your organization? Create new blog content on the regular. When you google your nonprofit, what do you find? Let’s get started!

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Candid

JUNE 7, 2023

For example, our preference for video content rings true. Has a shorter attention span, which requires content that is skimmable. When asked how they would find a nonprofit to support, 67% said they would “ask friends or family,” and 59% said they’d “search for options on a search engine.” Prioritize shareable content.

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Qgiv

JULY 21, 2022

Instead of personal updates and other news, LinkedIn is for professional content and connections. When people search for your organization on LinkedIn, the first thing they’ll see is your company page, so it’s important that your page is as informative as possible. Create interesting content. Create your company page.

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Linkedin Social Media Practice Media 52

Neon CRM

NOVEMBER 30, 2023

Make Your Site Discoverable Through SEO Search engines use search engine optimization (SEO) to determine which pages appear at the top of search listings. Technical SEO increases search visibility through a series of website and server optimizations. Humans tend to respond to images of fellow humans.

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Websites Practice Nonprofit Search 52

Bloomerang

AUGUST 29, 2022

Search advertising: text ads that show up in search engine results, namely utilizing the Google Ad Grant or paid Google Ads. Display and contextual advertising: image or video ads that serve on websites across the internet, designed to target specific people or types of websites. Create a layered advertising funnel.

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Kindful

MAY 12, 2021

When it comes to answering your questions as a nonprofit professional, using search engines like Google is a fast and effective way to find information. If you’re like thousands of other professionals, you likely searched for virtual fundraising last year after the COVID-19 pandemic forced nonprofits to cancel in-person events.

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Online Fundraising Adopt Search 73

Byte Technology

AUGUST 22, 2017

Like the 404 error pages, you may find that, as you add more and more content to your WordPress site, certain links you’ve created to take readers to other sites are no longer viable as they’ve moved or have just disappeared. And it may be that images in older articles that aren’t getting much attention anymore are the culprits.

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TechImpact

APRIL 23, 2014

Image courtesy of Stable Cash Income. You’ve invested in it, consistently update the content, post to your blog, and market events through your website. So, of course you want people to see all that great content. Organic searches. “Go Use this information to adapt your content to meet their needs. come to mind?

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NetWits

FEBRUARY 16, 2011

You know your website was indexed by the search engines, but it is listed on page 10 in Google – and no one will ever see it! There is a multi-billion-dollar industry around the science of search engine optimization, so it is not surprising that lots of web managers are confused. Have images in your posts/articles work for you!

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NonProfit Hub

SEPTEMBER 1, 2020

In fact, the first impression is formed somewhere else: on Google’s Search Engine Result Page (SERP). . Brand SERPs are the first touch-point between your business and search users. That’s why you should make sure that any search query with your brand name returns results that are consistent with your brand image. .

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Nonprofit Tech for Good

JUNE 29, 2014

Google+ Pages have a vast tool set and Google’s quest to integrate Google+ into their most popular products, such as Search, Gmail, YouTube, Local, and Wallet, is paying off as active monthly users continue to grow. Posts with with a message and an uploaded image get much higher engagement than shared links.

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Top Nonprofits

JULY 20, 2022

Maybe you’ve drafted some fundraising letters to your community, but you’re in search of new ways to spread the word. Feature relevant images. You should never go in blind when making content for your organization or event. Download the image and paste it into your flyer. Tip 5: Feature relevant images.

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Examples Tips Fundraising Images 105

Tech Soup

AUGUST 30, 2016

You may have heard that "content marketing" can increase traffic to your nonprofit or library's website. But with limited time and resources, you don't have a ton of time to create a stream of compelling original content. You're Probably Already Doing Content Marketing. Here are six things I learned.

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Nonprofit Tech for Good

AUGUST 10, 2018

Tip: Nonprofits may consider specifically tailoring their Pinterest content to the female segment of their donors and supporters. They created a pin board with expert advice on how to “Green Your Home” that is filled with beautiful visuals and helpful content. For example, Grist.org is a news website that focuses on the environment.

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Storytelling Social Media Nonprofit YouTube 179

TechImpact

OCTOBER 17, 2013

In late August, Google released their search data on nonprofits, indicating that donation-related searches jump from 2% in August to 21% in September! Donors start out with a search for nonprofit information. Donors start out with a search for nonprofit information. Make it easy for them.

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Digital Donation Strategy Mobile 183

Qgiv

FEBRUARY 22, 2022

When searching for a website builder, be sure that you can easily add a donation page that fits your nonprofit’s needs. One of the most effective ways to generate traffic for your website is to update content regularly and share your content on social media. Not sure where to begin?

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