5 Tips For Nonprofits Using Image Driven Content Marketing


Image courtesy of Gramination. As a result, images, visuals, and infographics are taking more precedent. Here are 5 ways your nonprofit can better utilize images and infographics accomplish your mission. Focus content to audience and your nonprofit’s objectives.

Images 150

Three Rules for Compelling Images

Connection Cafe

Don’t forget to tag your images based on content and date and continue to acquire new ones so your visual brand stays fresh and engaging. Images help us convey emotion which is a primary motivator when donors choose to support an organization.

Images 252

7 Fantastic Free or Low Cost Sources To Get Images for Your Content Strategy

Beth's Blog: How Nonprofits Can Use Social Media

Flickr Image by Sam Howzit. Images, visuals, videos, and infographics are being staples of nonprofit’s content strategy, especially for social channels. It isn’t a good idea to just grab an image from Internet, tweak it, and call it your own. Content Visual

Images 142

Top 10 Sources for Free Images

Tech Soup Blog

There are more places than ever to get free images that are entirely OK for you to use for your communications. Here are 10 sources for images you can freely use on your website or other communications channels. Where to Find Free Images. How TechSoup Uses Images.

The Anatomy of a Content Model

Connection Cafe

What is a Content Model? Content Modeling is a hot topic in the Information Architecture community these days. A content model is a document defining the structure of each content type within a CMS , or Content Management System. Why do I need a Content Model?

Model 213

Take a Load Off: How to Be “Lazy” with Your Site’s Images

Byte Technology

Thankfully, sometimes all it takes to speed up your site is something simple and easy to execute, like learning to deal with your images in a new way. To begin, it’s important to realize that images take the most time to load on your website compared to everything else.

Images 130

How to Choose Shareworthy Images for Social Media

John Haydon

The best type of content for social media is shareworthy images, if you want more engagement. But how do you choose the best images for your social media? The post How to Choose Shareworthy Images for Social Media appeared first on John Haydon. Content Marketing

Images 113

Can I Use That Image for My Website or Newsletter?

Tech Soup Blog

But what are the rules and where can you get good public domain or Creative Commons images to spice up your website? The Rules on Using Images. copyright law, it is sometimes legally OK to use images you find on the web and often not. Giving Credit: How to Attribute Images.

Images 102

An Easy Recipe for Making Text Overlay Images

Beth's Blog: How Nonprofits Can Use Social Media

If you cook, you know that your dishes are only as good as your ingredients. For text overlay images, you need the following ingredients: text, photo, and branding. Have you incorporated text image overlays into your content strategy? Content Visual

Images 121

The Scoop on Getty's New Free Images


Did Getty Images, the world''s largest photo service just make its photos free to use? Getty Images says you can use images for free by embedding them on your website or blog as long it''s for non-commercial purposes. What do you think about Getty''s new, free embedded images?

How to Choose the Right Image for Your Website

Tech Soup Blog

Oh stock images. Here are a few key considerations to help you choose fantastic images for your site. Are You Treating Your Images as Content? Good, this is important: Photos and other images should never be used just as decoration. Is the Image Relevant?

7 Tips for a Successful Content Marketing Strategy

NonProfit Hub

Many nonprofit organizations are unaware of the impact content marketing can have on enhancing awareness, creating brand loyalty and generating revenue. Here are some tips on how to craft a successful content marketing strategy. Use different types of content.

Content Strategy: What Are Your Images Saying To Your Visitors?

Beaconfire Wire

Some organizations are fortunate to have stunning images at their disposal that perfectly convey their brand. In fact, there are times when subtle, less impactful images are the most effective choice. The No Image, Image Choice. The Image That Says It All.

Picture Perfect: How to Remedy the Most Common WordPress Image Issues

Byte Technology

And although the program comes with some truly nifty tools for managing and editing images it’s not always intuitive when in comes to tweaking definition, size, cropping and the like, and uploading images onto pages comes with inevitable technical issues. Quite often a user will discover, after uploading an image, that it’s appearing out of alignment on the page. To remedy this be sure choose image alignment when uploading an image and before you insert it into your post.

Content Marketing Isn’t Always About Content Creation


——————– Given the number of public relations firms with their feet in social media and digital marketing, one would think more organizations could demonstrate content creation restraint. The alternative is to modify the content mix.

Free Graphics Software and Images

Tech Soup Blog

I promise not to say anything about a picture being worth a thousand words, but in today’s ‘attention economy’ using images in our communications online or off is more important than ever in attracting attention. Image Editing. Free Images. Image three: Scribus.

Use TechSoup's Content for Free!

Tech Soup Blog

We hope you like our content, and we want you to use it! Content created by TechSoup is available to reuse by any nonprofit or library (for free!), For example, content creators can specify that their work can be reused, but not adapted or changed in any way. Image 1 : C! /

Why is your content strategy failing?


It is important to understand that it is not enough to just have a content marketing strategy in place. There is a spectrum of factors that contribute towards making your content marketing strategy a success instead of a complete flop. Taking your content marketing team too lightly.

9 Visual Content Tools to Make You Look Like a Ninja

John Haydon

If you manage social media for a nonprofit, you realize that creating visual content is becoming a bigger part of your job. You’re creating more visual content than ever before, and it has to look exceptional!

12 Quick Hit Facts On Nonprofit Content Marketing


Image courtesy of lmsShortSales. Nonprofits across the board are putting a greater emphasis on their content marketing efforts. Content marketing in a nutshell is just that. Offering content and information to a demographic or community while asking for nothing in return.

Five models of content curation


I’d love you to take a look at this post by Rohit Bhargava: Five Models of Content Curation. Content curation, or the organizing, filtering and “making sense of” information, is a role every association should be focusing on very consciously by now. How do you define content curation?

Model 65

4 Strategies For Successful Nonprofit Content Marketing


Image courtesy of Success Online. ?In In a previous post , we talked about why your nonprofit had to start actively engaging in content marketing. Here are 4 strategies to ensure your nonprofit’s content marketing campaign is meetings its goals. Producing the right content.

8 Tools to Make You a Visual Content Ninja

John Haydon

If you manage social media for a nonprofit, you realize that creating visual content is becoming a bigger part of your job. You’re creating more visual content than ever before, and it has to look exceptional! It’s great for quickly marking up images and screenshots and PDFs.

3 Ideas for Inspired Social Media Content

Connection Cafe

I get excited when I see content from nonprofits. Bonus : T his type of spotlight content can boost volunteer and staff recruitment as in this Habitat for Humanity video posted on F acebook : . Curated Content : .

Worth a Look: Scoop.it Digital Content Tool

Amy Sample Ward

So when Scoop.it , a new content curation platform, hit the web recently, the #CommBuild network seemed like the perfect place to try it out. positions every user as a content curator. You can “scoop” content (add it to your topic page) from the Scoop.it

5 Tips for Building a Content Marketing Strategy for Nonprofits


Content Planning Beyond Just Website Design and SEO. Because of this, there can be more of a struggle to produce engaging content on a regular basis. Content marketing is the peas to your website design carrots. 92 percent of nonprofits utilize content marketing.

8 Ways Nonprofits Can Add Engaging Images to Their Social Media

AFP Blog

8 Ways Nonprofits Can Add Engaging Images to Their Social Media : There is no doubt that visual marketing is driving online, and especially social media, content. People are visual animals – what we see helps us process information more quickly than what we read or what we hear. Wishpond found that 90% of information transmitted to the brain is visual, and there is a reason – visuals are processed 60 thousand times faster than text

Images 122

Curating Content: How to Leverage Stories from Your Community

Connection Cafe

Set your goals, and create your content accordingly. Your first step is to decide what you want your content to accomplish. The tone, format, and focus of your content will differ depending on those goals. Guest post from Georgia Silver, Consumer Marketing Manager, everydayhero.

When We Go with Accessible Content, Everybody Wins


There are ways to make content more accessible for people with disabilities using adaptive technology, and when we do, other users benefit as well. Use Alt Text for Images. Alt Text is also useful any time an image won’t load. Insights Accessibility Content

Image Beats Text: Good for Museums, Tough for Me

Museum 2.0

Facebook shifted its design to focus on photo and video-sharing in response to data showing that this content is shared way more frequently than text and links. Instagram has become a popular way to share photos, along with Flickr , where we catalog all our images from events and exhibitions.

39 Nonprofit Content Marketing Trends You Need To Know (Infographic)

Nonprofits Source

Content marketing for nonprofits continues to be a driving force for generating awareness and revenue online in 2017. By creating content you’re telling search engines, like Google, what topics your website focuses on. Key Nonprofit Content Marketing Trends.

3 Alarming Stats About Nonprofit Content Marketing


Image courtesy of mdsone.com. The simple truth is, your nonprofit needs to be engaging in content marketing. Content marketing is for whatever you make it. It all comes down to what content you make public, and what your goals are. 92% of nonprofits use content marketing.

Stats 154

Optimize Your Nonprofit’s Content Marketing


Image courtesy of Web Business Agenda. Bill Gates famously wrote in 1996 that content will be king on the Internet one day. Despite his prophecy, Microsoft today still does not have a juggernaut content department, and is still focused on creating software.

How to Promote Your Blog: 5 Tools to Improve Rankings of Your Old Content


To keep your blog growing, you add more and more content doing your best to market everything you write. But while doing that, you may be missing a low-hanging fruit, something that may boost your blog traffic considerably over time, that is go back and optimize your old content.

How to Succeed on Pinterest if Your Website Doesn’t Have Images


While Pinterest is a natural fit for brands whose websites contain a lot of images–like retail, fashion, food, bridal, etc–associations for the most part probably don’t fit that bill. He suggests right-clicking on the image, copying the url, then adding that url to a new pin.

Images 127

Does Extreme Content Delivery = Learning?

Beth's Blog: How Nonprofits Can Use Social Media

Or do you learn better when you get a chance to process the content every 15 minutes by thinking about it quietly or talking with a peer? I know for myself that I don’t learn, retain, or apply when content is endlessly shared – even from expert – without a break.

Content Curation: The Art and Science of Spotting Awesome

Beth's Blog: How Nonprofits Can Use Social Media

Content curation – the process of finding, organizing, and sharing topical, relevant content for your audience that supports your nonprofit’s engagement or campaign goals (or your professional learning) begins with “ Spotting the Awesome.” Content Curation

5 Nonprofit Content Themes That Inspire Action

Nonprofit Tech for Good

From print to email communications, but especially on mobile and social media, there are content themes guaranteed to inspire a reaction on the part your donors and supporters. Incorporating the use of statistics into your annual content strategy is a must.

This Digital Marketing Process Will Make You Write Better Content

Nonprofits Source

Do you have a digital marketing process in place to manage your content, social, email, and engagement activities? In this article, I’m going to share a strategic marketing process that, when followed, will help you create content your audience will love. Create Your Own Images.

The Art of Less As More: Micro Content

Beth's Blog: How Nonprofits Can Use Social Media

has published this really useful and free e-book on Micro Content. ” The e-book, which at 32 pages, is definitely long-form content provides context, best practices, examples, tools, and resources. Flickr Image by theamarand. What is micro content anyway?

Eleven Ways Facebook Page Timelines Change Your Content Strategy


The new Facebook page timeline layout changes the way your organization needs to think about content. The News Feed – The the content strategy for the newsfeed focused on engaging Facebook fans in the hopes that greater awareness would be spread through virality.

How To Easily Repurpose Your Content for Social Channels

Beth's Blog: How Nonprofits Can Use Social Media

Your organization uses an editorial calendar to plan out content for different channels, but there is still need the need to optimize it for different channels and do that efficiently. Optimizing your content for social channels does not have to be labor intensive. Content Visual

11 Content Marketing Tools To Promote Your Blog


You know how I love posts about content curation tools. —————— Effectively promoting content is often the most challenging variable in the content marketing craze. This is a topic like content marketing, social media management etc.