Association Analytics

SEPTEMBER 13, 2023

While enrollment numbers and completion rates provide surface-level insights, digging into learner behavior and demographics can uncover more valuable information like which courses hold the most value for which learners and the factors contributing to their success. What are learners missing from you?

Analytics 169

Analytics Education Program Impact 169

Top Nonprofits

MARCH 12, 2021

Just like last year, common solutions to this year’s problems emerge in the form of fundraising trends. We’ve been paying attention to these developing trends, and have compiled them here for you. Consider making some small tweaks to the tone of your content to make it more fun, casual, and relatable. Let’s get started!

Trend 98

Trend Campaign Fundraising Mobile 98

Nonprofit Tech for Good

SEPTEMBER 19, 2017

Social media changes so frequently that unless your NGO has a full-time social media manager who has the time to consistently research and adopt emerging trends, odds are your NGO is using social media in ways that are no longer effective. Your NGO consistently creates written content. Your NGO consistently creates visual content.

NGO 230

NGO Social Media Media Social 230

Nonprofit Tech for Good

AUGUST 9, 2021

That said, organic reach has been dropping slightly for LinkedIn Pages over the last year and will likely continue to do so, but the recent growth in its popularity, the demographics of its users, and the ability to connect with donors and engage corporate sponsors and foundations have made LinkedIn a must-use social network for nonprofits.

Linkedin 361

Linkedin Practice Social Media Sponsor 361

Nonprofit Tech for Good

JANUARY 20, 2023

By Jessica Fox , Content Manager at Eventgroove – a one-stop platform for virtual, hybrid, and in-person events that offers event management, online fundraising, ticketing, and online storefronts for print and digital merchandise. In fact, we’ve noticed a trend among our leading fundraising customers. 2) Brainstorm.

Fundraising 347

Fundraising Nonprofit Ideas Virtual 347

Whole Whale

JUNE 15, 2022

By tracking relevant conversations, you can get insights into the demographics of the people most interested in your cause as well as the topics they’re talking about. Track trends relevant to your cause and industry area. Google Trends can be used to watch macro search trends around your cause area.

Tools 98

Tools Guide Social Social Media 98

TechImpact

AUGUST 29, 2014

Social media is a staple of any nonprofit’s content marketing efforts. It’s the easiest way for nonprofits to connect with, and communicate its message to a wide array of demographics instantly. Fundraising Industry News Social content marketing nonprofit technology npTech social media storytelling technology'

Social Media 154

Social Media Media Social Industry 154

Nonprofits Source

MAY 15, 2024

Market research is the process of gathering information about current and potential customers for your product or service, as well as general trends for your industry (e.g., is the purchase of your product trending up or down?). Once you have a clear understanding of which audience(s) to target, start putting your ideas into action.

Map 52

Map Digital Business Marketing 52

Nonprofit Tech for Good

APRIL 2, 2023

It’s very important to thoroughly review and edit any responses generated by ChatGPT, particularly those that you plan to make public, such as website content. While this tool is a valuable asset for nonprofits, it shouldn’t be seen as a substitute for human interaction.

Tools 360

Tools Fundraising Analytics Analysis 360

Qgiv

APRIL 9, 2024

Your organization’s social media strategy should be a carefully structured plan with SMART goals, posting frequency, key dates (like an awareness month tied to your mission), and content guidelines for posts. Your organization can create pages, groups, and events to engage with your supporters on this platform.

Social Media 52

Social Media Media Guide Social 52

sgEngage

APRIL 26, 2023

There are always questions about the future of fundraising: What trends will take hold? Esports and livestreaming You would be hard pressed to find an organization that did not want to attract a younger donor base, as most organizations rely heavily on aging demographics, such as Boomers and Matures.

Platform 74

Platform Charity Trend Badge 74

NonProfit Hub

APRIL 17, 2024

This guide will explore best practices for creating a blogging and content strategy that drives audience engagement, encourages donations, and makes readers feel like part of your nonprofit’s community. Align content to your target audience’s interests. Create engaging and interactive content.

Practice 36

Practice Organization Nonprofit Content 36

Nonprofits Source

NOVEMBER 27, 2023

By regularly generating content on your website, you can expand your digital reach and get visitors excited about your business. Maintain a regular posting schedule, such as creating new blog content once a week or three times a month. Consider your audience’s demographics and what type of content is most relevant to them.

Channel 52

Channel Business Marketing Effective 52

Whole Whale

MARCH 30, 2023

Here are 5 key parts of a donor persona: Demographic information : This includes age, gender, location, education, income, occupation, and other relevant demographic details. This can include demographic information, giving history, communication preferences, and other relevant data points. How do I use donor personas?

Donor 52

Donor Build Demographics New York City 52

Greater Giving

SEPTEMBER 12, 2023

Automated marketing: With AI-powered marketing automation tools, you can automate routine activities, such as email campaigns, social media scheduling, and content creation, to save your team time during the busy fundraising season. This will help your organization stay on the cutting edge of the latest trends. Conduct staff training.

Team 98

Team Tips Fundraising Training 98

sgEngage

JUNE 30, 2023

Table of Contents The Impact of Nonprofit Marketing Types of Nonprofit Marketing Nonprofit Digital Marketing Breakdown What Challenges Do Nonprofit Marketers Face? Digital Marketing Nonprofits use digital marketing to reach a wider audience online to communicate to specific demographics with targeted messaging.

Marketing 40

Marketing Nonprofit Blackbaud Demographics 40

Nimble AMS

APRIL 18, 2022

However, it’s crucial for leaders to embrace DEI principles and empower the staff and members in their association, especially as 71% of association professionals seek to develop and improve DEI efforts, according to the Community Brands Association Trends Study. . Recruit a diverse group of members. ? Connect your DEI community. Learn more.

Group 130

Group Volunteer Create Tips 130

.orgSource

SEPTEMBER 5, 2023

Understanding trends before they become essentials is key to staying on track. Or to create FAQs for each of your platforms based on trending inquiries. The challenge is to be ready for the possibilities—To understand the trends and prepare your organization to travel to the new destinations they create.

Trend 221

Trend Digital Gartner Virtual 221

TechImpact

JANUARY 27, 2014

As a result of the highly competitive, tech driven, contemporary fundraising market it is important to stay ahead of the trends. Blogging, or content marketing, is one of the best ways to promote traffic to your site, build relationships, and cultivate your position within whatever community you are trying to establish yourself.

Tech 218

Tech Strategy Fundraising Nonprofit 218

Whole Whale

JANUARY 27, 2023

Your nonprofit can join the conversation by answering questions relevant to your mission or content priority areas and build a following over time through thoughtful responses and participation/interaction on topics related to your nonprofit’s mission.

Awareness 52

Awareness Question Ideas Strategy 52

Nimble AMS

NOVEMBER 30, 2022

You’ll want to offer information-rich content to your members to streamline your annual report communication process. With member – centric templates , you’ll be able to pull data straight from your AMS into any content. Have there been any membership demographic changes in the past year due to DEI initiatives? .

Report 107

Report Tips Associations Advocacy 107

Allegiance Group

APRIL 15, 2024

Were there any patterns or trends in their behaviors (e.g., Direct prospective donors to your donation page by adding inline donation forms or lightboxes to your top-performing content. Audit your content to evaluate how well your website meets user search intent. Evaluate past fundraising and acquisition campaigns.

Fund 52

Fund Donor Strategy Search 52

Media Cause

FEBRUARY 12, 2024

The world of social media is constantly evolving, and understanding social SEO is imperative for your nonprofit to make the most of organic content. Organic social is considered free, non-paid content created, uploaded, and shared within social platforms such as Facebook, X (formerly Twitter), Instagram, and YouTube.

Search 59

Search Alternative Social Social Media 59

Amy Sample Ward

AUGUST 19, 2010

What is the biggest lesson you’ve learned about approaching any age demographic, be it young people or not, with online content? Tags: future issues conversation starter demographics digital natives research trends youth. Where are you on the Internet-dependent scale?

Conversation 126

Conversation Offline Digital Demographics 126

Candid

NOVEMBER 28, 2023

We often repurpose content between our annual report and more detailed narrative report to maximize our efforts. If funders do have a specific template, we use its contents to fill out those reports’ forms. Our development team then uses this resource as a reusable repository for all reporting requirements.

Grant 105

Grant Report Template Comparison 105

Twenti - Digital Marketing For Nonprofits

SEPTEMBER 21, 2020

We cover everything from post frequency to timing to content so that you know exactly where to start. Social media marketing can cover everything from paid advertising to content marketing, so it’s important to know where to begin. Content Type. Social Media Marketing: What, when and where should I post?

Social Media 52

Social Media Marketing Media Social 52

Twenti - Digital Marketing For Nonprofits

SEPTEMBER 21, 2020

We cover everything from post frequency to timing to content so that you know exactly where to start. Social media marketing can cover everything from paid advertising to content marketing, so it’s important to know where to begin. Content Type. Social Media Marketing: What, when and where should I post?

Social Media 52

Social Media Marketing Media Social 52

sgEngage

OCTOBER 14, 2022

What type of content do they respond to best? Consider looking beyond email marketing to social media to establish what kind of content your audience responds to by testing different types of content and using the results to inform email marketing and strategy. What are the ages of your followers? Where are they located?

Communication 76

Communication email Marketing Museum 76

TechImpact

SEPTEMBER 17, 2014

Because every nonprofit’s mission, size, audience, and the variety of content it posts varies wildly, the traffic and analytics supporting that website are going to be intrinsically different. Gathering and reporting on this information can provide invaluable insight to drive content to your website, and keep it there.

Analytics 158

Analytics Websites Nonprofit Attention 158

ASU Lodestar Center

JUNE 1, 2022

The 2018 Global Trends in Giving Report shows that, regardless of generation, online is now the preferred channel for donations. Based on current trends, most nonprofit leaders of mid- to large-sized organizations are coming around to the idea of utilizing technology in their development cycle. In-house AI expertise.

Fundraising 98

Fundraising Analytics Analysis Nonprofit 98

Nimble AMS

MARCH 29, 2022

With Nimble AMS, you can use your member data to create personalized content and offers based on what members have purchased, what they’ve viewed, where they’re located, and other demographic information. Cross-selling – One of the best times to sell a member something is when they’re making (or they ’ve just made ) a purchase.

Associations 129

Associations Badge Generation Product 129

Nonprofits Source

OCTOBER 11, 2023

Social media trends and best practices change so often that it’s helpful to ground your approach in data and regularly reevaluate your social media presence as your supporter base grows and changes. Compare the engagement on each post to determine which types of content and messaging are most effective. Append missing data.

Social Media 52

Social Media Data Media Atlanta 52

sgEngage

JULY 18, 2023

Know Your Audience You’ll find that you have a unique community on each of your social media platforms based on the demographics they draw and the culture they foster. The same followers who have devoured your visual content on Instagram may not be as likely to engage on a text-based platform like Threads.

Hype 75

Hype Fundraising Social Media Platform 75

Allegiance Group

MAY 18, 2023

Add inline donation forms or lightboxes to your top-performing content, directing prospective donors to your donation page. Search engine optimization (SEO) is a powerful practice requiring knowledge of your target audience’s search intent and your website content’s ability to convert visitors into donors.

Digital 52

Digital Practice Donor Strategy 52

sgEngage

JULY 15, 2023

It takes various components to make an organization run effectively, and by properly utilizing donor data and information, organizations can track interactions, estimate future performance, address potential concerns, and see donor retention trends. It’s impossible to improve something that can’t be measured.

Management 52

Management Donor Blackbaud Retention 52

DipJar

SEPTEMBER 12, 2022

Overlooking important trends. Producing irrelevant content. Demographics . Overlooking important trends. Start by doing social media research to find the right platform for your organization and consider those most trending among other nonprofits, including: . Producing irrelevant content. Giving history .

Marketing 52

Marketing Social Media Nonprofit Integration 52

Byte Technology

NOVEMBER 5, 2015

Writing a blog and keeping the content fresh and engaging can be hard work, but it pays off. Devoting the total of the aforementioned hours to managing social media outlets won’t be truly effective if you don’t put time aside for the pure research that helps you generate content and fine-tune your strategies.

Social Media 100

Social Media Profit Media Time 100