How Nonprofits Can Leverage Organic Social Media to Increase Fundraising
Nonprofit Tech for Good
JANUARY 29, 2024
So, instead of pouring more resources into paid ads or buying lead lists, focus on engaging with your audience and adding value to their lives. Make eye contact with your audience. Create content that resembles the feeling of someone making eye contact with you in a crowded room. Say their name. Use more “you” and less “we.”
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