Pamela Grow

JUNE 28, 2023

It’s time to shift gears and give email the attention it truly deserves. According to a recent study by Campaign Monitor , email marketing has an astonishing ROI of 4400%! That means for every dollar you invest in email campaigns, you can expect an average return of $44. The numbers don’t lie! But what about reach?

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email Rate ROI Social Media 52

Nonprofit Tech for Good

JANUARY 11, 2024

By Alfredo Ramirez , CMO at Prosal – an RFP platform that connects great consultants, nonprofits, and other organizations via RFPs. Request for Proposals (RFPs) are a critical tool for nonprofits seeking services from vendors or consultants. Engage in online forums, email listservs, and directly with vendors or agencies.

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Practice Proposal Listserv Consultant 283

Neon CRM

JUNE 8, 2023

When it comes to receiving communication from nonprofits, donors have a clear favorite: Email! Our latest research uncovered that 48% of donors cite email as their preferred method of communication from nonprofit organizations. If your nonprofit’s email list growth has been stagnant, check out the tips below.

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DNL OmniMedia

FEBRUARY 6, 2024

As a nonprofit, you likely use a variety of methods to promote your services and gain more support—two of the most common being email and website marketing. While you can keep email and website marketing separate and still see success, combining the two offers unmatched insights and results. Let’s get started!

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Integration email Websites Strategy 52

Bloomerang

MAY 19, 2021

Picking a great nonprofit email provider is a lot like buying a house, just nowhere near as expensive! Since picking a nonprofit email provider is indeed a pretty big deal in the sector, what should you look for when you’re window shopping for a great nonprofit email provider? . But think about it….

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Media Cause

JULY 11, 2023

Did you know that f or every $1 spent on email marketing, the average return on investment is $42 ? For nonprofit organizations, making an impact without breaking the bank is crucial. Automated email services for nonprofits are unsung heroes in achieving just that. Why Automated Email Marketing?

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Nonprofit Tech for Good

MARCH 14, 2023

By Heather Mansfield , founder and editor-in-chief of Nonprofit Tech for Good Seventy-two percent of individuals say that the presence of a charity rating badge increases their likelihood of giving. All three programs are free to use, accept online donations for your nonprofit, and are nonprofit organizations themselves.

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Media Cause

NOVEMBER 28, 2023

Email marketers, it’s time to mark your calendars. On February 1, 2024, Google and Yahoo will roll out new requirements, which include bulk senders authenticating their emails, making unsubscribing easy, and staying under a spam rate threshold. EMAIL AUTHENTICATION See where you stand.

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sgEngage

FEBRUARY 17, 2023

Navigating a challenging economy, the rising cost of living, and staffing issues, many nonprofits are feeling the heat. We’re not in unprecedented times,” said Shannon McCracken, CEO of The Nonprofit Alliance. Email marketing. Your Priority: Engage Your Audience Inboxes are flooded with more than 100 new emails a day.

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Nonprofit Tech for Good

DECEMBER 8, 2021

To purchase the recording, please email your request to Heather Mansfield. Plain Language Resources: Big Duck’s Plain Language for Nonprofits. They focus your nonprofit on tracking and reporting impact which is essential for fundraising success. Use the email as a fundraising opportunity to increase monthly donors.

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Trend Digital Marketing Fundraising 323

Kindful

MARCH 8, 2021

As a nonprofit professional, you don’t have a lot of spare time on your hands. So why are you still doing the heavy lifting when it comes to email marketing ? The days of emailing your supporters one by one or spending hours sending thank you notes are gone. Here are the automated email examples we’ll cover: Welcome email.

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sgEngage

FEBRUARY 18, 2023

Navigating a challenging economy, the rising cost of living, and staffing issues, many nonprofits are feeling the heat. We’re not in unprecedented times,” said Shannon McCracken, CEO of The Nonprofit Alliance. Email marketing. Your Priority: Engage Your Audience Inboxes are flooded with more than 100 new emails a day.

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email Communication Effective Fundraising 67

Nonprofit Tech for Good

MAY 14, 2023

A lawsuit against Google is moving through the federal courts alleging that Google has monopolized the online advertising market by acquiring its competitors and forcing businesses and nonprofits to use its products and services. To begin, create a Bing Webmaster Tools account and add your nonprofit’s website.

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Tools Grant Google Search 258

Nonprofit Tech for Good

OCTOBER 1, 2020

By Christy Smaglio , Instructional Writer at Donor Perfect – a top-rated donor management system and fundraising platform for nonprofits. Set up a drip email to do the work for you. To use a drip-email campaign, determine what your end goal is, or your call to action. This will keep your emails concise and focused.

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Retention Donor Gift Rate 339

TechImpact

APRIL 14, 2014

Email, despite the criticism, is a powerful, if not your most powerful, advertising channel. Each email address is a potential donor, someone who knows your nonprofit, and intentionally gave you their email address because, quite likely, they believe in your mission. Dedicate space for email signup.

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email Effective Marketing Newsletter 193

Nonprofit Tech for Good

FEBRUARY 11, 2022

For nonprofits, a well-executed pop-up can increase engagement, procure donations, and build email lists that can foster long-term relationships with potential activists or donors. Let’s explore a few key tenants of making pop-ups work for your nonprofit: 1. Let’s start by defining what a pop-up is. Use p op-ups only on desktop.

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Websites Work Test Nonprofit 317

Nonprofit Tech for Good

FEBRUARY 26, 2024

By Rob Leighton , Executive Director and Founder at iMission Institute – a social sector marketing agency and technology consulting firm specializing in helping nonprofits raise more money, fire up engagement, and streamline work. They’re out there by the hundreds, maybe by the thousands. Your potential donors.

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Application Marketing Nonprofit Evaluation 272

Pamela Grow

MARCH 10, 2021

It keeps supporters and prospective supporters regularly updated and contributes to maintaining an active list of email addresses. What are the basics of a good nonprofit e-newsletter? and give prospective subscribers a compelling reason to opt into your email list. Spend some time on your welcome email. Your Goals.

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Newsletter email Nonprofit Headline 88

Nonprofit Tech for Good

AUGUST 29, 2022

Volunteers are a lifeline for many nonprofits. million volunteers are currently needed to support nonprofits (VolunteerMatch). The challenge that many nonprofits experience is that volunteers start out excited, but the excitement soon fades, and so does their participation. More than 10.4 Select the Right Tools. Let’s get to it!

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Volunteer Management Tips Application 276

Nonprofit Tech for Good

APRIL 14, 2021

The reports listed below offer much-needed data to help your nonprofit, NGO, or charity craft your 2021-22 digital marketing and fundraising strategy. If you would like to suggest a specific report be added to the list, please contact Heather Mansfield or post a link in the comment section below. For Nonprofits Worldwide: 1.

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Nonprofit Tech for Good

APRIL 29, 2020

The research reports listed below are a small sampling of the research available to nonprofits, NGOs, and charities worldwide. If you would like to suggest a specific report be added to the list, please contact Heather Mansfield or post a link in the comment section below. For Nonprofits Worldwide: 1. Published by VolunteerPro.

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Nonprofit Tech for Good

NOVEMBER 25, 2020

As the shift to digital marketing and fundraising continues to rapidly increase in the nonprofit sector, it is inevitable that your nonprofit will need to invest in professional graphic design. Below is a list of recommended graphic designers that have experience working with nonprofits, NGOs, and charities.

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Nonprofit Tech for Good

MAY 13, 2023

Between coordinating busy schedules and deciding on agenda items, it’s often difficult for nonprofit boards to be truly productive. BoardSite is a unique digital platform that helps nonprofit boards of directors stay organized, compliant, and engaged. BoardSite’s features are designed specifically with nonprofits in mind.

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Product Help Director Nonprofit 259

Qgiv

JUNE 16, 2021

Why segment email lists? Segmenting email contacts is a great way to show donors that you know them. Knowing your donors is one of the most important parts of nonprofit email marketing, and it goes a long way in the donor cultivation process ! They’re still learning about your nonprofit after the first gift.

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email Marketing Donor History 59

TechImpact

AUGUST 23, 2013

Sarah Boisvert, a guest writer on Socialbrite , compares the top email marketing services, including MailChimp, Constant Contact, Aweber, SendGrid, HubSpot, and Vertical Response. Easy email-targeting. Ability to test emails to see if they will be delivered to users’ Spam folder. Provides a guide for nonprofits.

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Comparison email Service Marketing 156

Whole Whale

MARCH 15, 2023

“I currently send out only newsletter emails for my non-profit, but I am curious to know more. Are there different types of email marketing that I can add to my strategy?” Great question, but first, let’s explore what email marketing is and is not. What is email marketing?

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email Difference Marketing Retention 75

Kindful

MARCH 22, 2021

That’s where email newsletters come into play. When people subscribe to your email list, you can send fundraising appeals, updates about programs, stories that show how you’re fulfilling your mission, and more straight to their inboxes. Evaluate your current strategy for collecting email subscribers.

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email Evaluation Social Media Marketing 98

Nonprofit Tech for Good

AUGUST 4, 2023

By Michelle Kocin , Digital Marketing Manager at Sylogist Mission CRM – a donor management, fundraising, and volunteer management platform build for nonprofits and NGOs in the Microsoft Dataverse. Once they find a nonprofit that aligns with their values, they are more likely to remain committed long term. organizations** 11.8%

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Tech Soup

AUGUST 29, 2022

Email marketing continues to be an important part of many nonprofits' outreach efforts. Constant Contact is an online marketing tool that helps you to scale and grow your outreach efforts using email and social media.

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email Marketing Social Media Contact 64

Nonprofit Tech for Good

JUNE 23, 2020

This is the fourth post in a blog and webinar series called 101 Digital Marketing Best Practices for Nonprofits , written and presented by Heather Mansfield. Please sign up for Nonprofit Tech for Good’s email newsletter to be alerted of new posts. Related Webinar: Online Fundraising Best Practices for Nonprofits.

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Practice Online Fundraising Nonprofit 339

Nonprofit Tech for Good

MAY 31, 2020

By Stephanie Kanak , Content Strategist at Donor Perfect – a top-rated donor management system and fundraising platform for nonprofits. We surveyed over 700 nonprofits to find out what advice they’d give themselves and others about fundraising in the new normal. Many nonprofits rely heavily on in-person fundraising.

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Survey Virtual Nonprofit Sponsor 337

Nonprofit Tech for Good

OCTOBER 25, 2022

According to the 2022 M+R Benchmarks Report , nonprofits pay an average of $3.31 capture an email address] through digital advertising. The red newsletter opt-in top bar on Nonprofit Tech for Good is the best-performing newsletter CTA on our website. to secure a lead [i.e., 1) Top bar opt-ins and links. About the Author.

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Websites Action Test Newsletter 344

Nonprofit Tech for Good

SEPTEMBER 11, 2023

As a small nonprofit organizer, you want to do more good work. How do you do more and grow your nonprofit without a fleet of minions? The better you know them, the more good work your nonprofit can do. If you want to effectively engage supporters, you have to be able to contact them directly. Don’t run away!

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Chapter Registration Data Education 298

Nonprofit Tech for Good

FEBRUARY 18, 2022

From the first experience of surround sound to seeing your hands function and your body moving through a digital world, nonprofit marketers and fundraisers absolutely need to explore this next iteration of the internet. For your first avatar-to-avatar contact, it’s recommended to visit Horizon Venues. Explore and have fun.

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Avatar Tips Profile University 342

Socialbrite

FEBRUARY 27, 2020

Editor’s note: Wiza is offering its Pro account for free (with 100 email credits) to any nonprofit. Y ou may have heard about about the tactic of sending cold emails , but you’ve written it off as a marketing strategy for your organization. Why try the cold email approach? How to send cold emails for your nonprofit.

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email Puerto Rico Nonprofit Linkedin 52

Nonprofits Source

SEPTEMBER 28, 2023

Instead, while your auction guests still have the event fresh on their minds, take time to send an engaging follow-up email to strengthen their relationship with your organization. Why you should send follow-up emails You’ve just completed a massive fundraising event. Why should you take the time to send a follow-up email?

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email Template Fund Raise 52

EveryAction

NOVEMBER 9, 2022

Nonprofits are not alone in using the RFP—here at Prosal , I’ve spent the last two years talking to people in finance, health care, and municipalities about RFPs. These eight steps are simple yet powerful ways to save time in the long run and hire a better partner for your nonprofit. Welcome meetings with the point of contact.

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