EveryAction

JULY 31, 2023

Needless to say, if you’re a fundraiser, meeting your organization’s fundraising goal is top of mind in the fall and winter. This empowers qualifying individuals to double the impact of each dollar they give, ultimately enabling nonprofits to do more with the funds they raise. Looking for more guidance on year-end fundraising?

Gift 201

Gift Guide Calendar Philanthropy 201

Nonprofit Tech for Good

MAY 8, 2020

She is also the Founder and CEO of Liz Ngonzi Transforms , a boutique international consulting firm that provides consulting, executive coaching, and training services that enable social sector leaders and entrepreneurs to increase their impact and reach their potential. Storytelling is core to how we as human beings communicate.

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Storytelling Digital Channel Profile 292

Nonprofit Tech for Good

SEPTEMBER 16, 2021

By Rosie Powers , a Strategist at Mission Minded —a branding firm that works exclusively with nonprofits, foundations, and independent schools. As summer fades into fall, end-of-year fundraising season is top-of-mind for nonprofits. How can you reframe your nonprofit’s stories and communications for equity and impact?

Communication 285

Communication Fundraising Test Hints 285

Media Cause

JUNE 1, 2024

We began this series with Part 1: Telling an Impactful Story through The 5 Building Blocks of a Digital Advocacy Campaign In this installment, we focus on how to foster authentic relationships with and amongst your audience—relationships that are critical to creating a human connection that fuels movements and drives change.

Advocacy 59

Advocacy Digital Campaign Build 59

Nimble AMS

SEPTEMBER 27, 2023

From session topics to group conversations, AI was at the top of everyone’s minds. According to Salesforce research, 70% of customers expect personalized interactions across channels and ¾ of customers get frustrated when personalization doesn’t happen. The future of AI Artificial Intelligence was everywhere at #DF23!

Associations 159

Associations Professional Conversation Award 159

.orgSource

FEBRUARY 12, 2024

They will reward you by crafting messages that move the hearts and minds of your most important audiences and reinforce brand identity. When strategy doesn’t filter through departments, communications lose that impact. Branding depends on creating multiple messages that speak with one powerful voice across the association.

Collaboration 221

Collaboration Marketing Integration Trend 221

Qgiv

APRIL 22, 2024

Your marketing strategies and the marketing channels you use can drastically affect your fundraising success throughout the year. Nonprofit marketing refers to all of the different strategies your organization uses across the various channels of communication to spread awareness about your cause and gain new supporters for your mission.

Marketing 52

Marketing Guide Nonprofit Channel 52

Association Analytics

MARCH 1, 2023

From inflation to the increasing expectations of consumers and employees, to the continuously changing digital space, there are a lot of factors that might be currently impacting your association. What is the business impact of losing a handful of Product A purchases this year vs. losing a handful of Product B purchases?

Associations 320

Associations Product Virtual Survey 320

Nonprofit Tech for Good

FEBRUARY 17, 2022

Focusing on experience leads to higher survey scores, more supporters inviting a friend or sharing on social media, greater reach, larger results, and most importantly, more impact generated. Your most passionate volunteers have a lot of useful data floating around in spreadsheets, e-mails, texts, and minds. Understand Your Audience.

Tips 325

Tips Fundraising Management Cancer 325

Media Cause

JUNE 27, 2023

Not all social media channels are created equally when it comes to engaging with your audience—meaning your planning and execution needs to be nimble and flexible based on your goals and the audiences you want to engage with. We’re not saying that every ad needs to be on-trend, but it doesn’t hurt to lean into what’s going viral. 5000 Voices.

Social Media 97

Social Media Guide Media Social 97

DipJar

JANUARY 23, 2023

From increasing donors’ impact to forming valuable corporate partnerships, you can open up the door for greater community outcomes just by promoting matching donations. For nonprofits, matching donations will increase your nonprofit’s revenue, boost donor satisfaction by increasing their impact, and drive greater outcomes for the cause.

Donation 52

Donation Impact Guide Ratio 52

.orgSource

APRIL 1, 2024

Be an open-minded reader. Live stream sales maximize the impact of both strategies. Break out of the association bubble. Study across industries. Forbes, CMO Network, Inc., Entrepreneur, Social Media Today, Adweek, and Adage are a few of the resources on my radar. Consider ideas that, at first glance, don’t seem like a great fit.

Trend 221

Trend Influence Taxonomy Associations 221

Bloomerang

MAY 20, 2024

You can pair these groups with activity, engagement, or other data to tailor communications and drive more impactful strategies. Multi-channel communication: Easily connect with members using welcome streams, event invitations, renewal reminders, and newsletters, ensuring you stay top-of-mind.

Management 116

Management Profile Analytics Track 116

sgEngage

MARCH 22, 2022

Focus on impact storytelling . But first, let’s compare how the major communication channels of direct mail versus digital communications play a role in donor retention. According to our guide to multi-channel marketing , companies that switch to integrated marketing techniques see an average 24% increase in their marketing ROI.

Retention 103

Retention Communication Donor Strategy 103

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 13, 2014

Along with measuring against impact results, it is important to look at how much time has been invested. How much effort are your social media channels really worth? Using the scientific method for experiments can yield insights about how much time and effort – whether our effort has to reach perfection or not. By Sacha Evans.

Social Media 119

Social Media Channel Difference Media 119

Saleforce Nonprofit

JULY 8, 2021

Email marketing is one of the most cost-effective marketing channels, enabling you to talk directly to your past, current, and potential donors. How are the answers to these questions impacting your fundraising? Construct a hypothesis and learn how and why certain elements of your email experiences are impacting user behavior.

email 116

email Marketing Strategy Tips 116

Media Cause

FEBRUARY 16, 2024

One of the most valuable assets that any nonprofit can have is consistent marketing and paid advertising data—this is especially true in the midst of a major crisis or shift that deeply impacts society, like tough financial times or global events. Until you do, you’ll never know how far you might go.

Benefit 64

Benefit Marketing Change Time 64

The NonProfit Times

MAY 20, 2024

These groups can be paired with activity, engagement, or other data to tailor communications and drive more impactful strategies. Multi-channel communication: Users can connect with members using welcome streams, event invitations, renewal reminders, and newsletters, ensuring you stay top-of-mind.

Platform 52

Platform San Diego Management Indianapolis 52

Media Cause

FEBRUARY 27, 2024

and around the world, this coming November’s presidential election will be a stage on which events that impact society, economy, business, and philanthropy will play out. Understanding your nonprofit audiences—their hearts and minds, wallets and worlds—is critical to successfully communicating in an election year.

Communication 59

Communication Support Calendar Advocacy 59

Forum One

MARCH 20, 2024

The goal of this approach is to allow best-of-breed services, technologies, and frameworks to be used in crafting digital experiences across various channels and touchpoints along the full user journey. Omni-channel User Journeys : As mentioned, Composable Architecture is much better equipped to handle the typical user journeys we see today.

Digital 89

Digital Experiment Drupal API 89

Volunteer Hub

NOVEMBER 29, 2022

Exceeding expectations and providing volunteers with a great experience can positively impact retention. Keep in mind that meeting volunteer expectations should be a focus when developing each component of your program from start to finish. Establish communication channels. Communication Channels. Establish objectives.

Volunteer 76

Volunteer Management Kansas Canada 76

Candid

DECEMBER 12, 2022

So, you get to work and land on one text-heavy website and another website with a prominent video that describes a nonprofit’s work, mission, and impact. But keep in mind that there are also free and low-fee tools that you can use to produce an explainer video on your own and at a lower cost. . Get to know your audience.

Video 101

Video Support Tips Audio 101

Nonprofits Source

APRIL 24, 2023

Email is a major communication channel for many nonprofits. It’s a channel that functions as part of your larger digital strategy. Whether they’re reading an email, watching a video, or scrolling through Facebook, your donors are having one conversation with you on all your channels. Wondering how to connect with lapsed donors?

email 91

email Campaign Ideas Tips 91

sgEngage

JULY 18, 2023

Before you download the app and create your account, keep in mind: At this stage, you cannot delete your Threads account without deleting your Instagram account , so you’ll want to come in with a clear plan on how you’ll use this new platform in your social media strategy.

Hype 77

Hype Fundraising Social Media Platform 77

Allegiance Group

MAY 16, 2024

In addition, fundraisers continue to be more mindful about reaching out to diverse audiences. By using inclusive creative materials and expanding communication channels, they’ve been able to draw more new donors to their organizations. It’s important, though, to be mindful about how the election will impact your communication calendar.

Trend 52

Trend Podcast Retention Nonprofit 52

Bloomerang

JUNE 5, 2024

As you’re picking your venue, also keep in mind what entertainment options you want for your guests. These channels can come in handy to help get the word out: Social media: Note which types of social media posts on your pages receive the most engagement and impressions, and design your auction posts based on past successful messages.

Hosting 92

Hosting Sponsor Software Stream 92

Allegiance Group

APRIL 15, 2024

Select communication channels and advertising platforms for the campaign. These should be channels and platforms that your audience regularly engages with. There are several communication channels your nonprofit can use to target and acquire new donors, from your website to paid avenues.

Fund 52

Fund Donor Strategy Search 52

Neon CRM

MAY 17, 2024

With most nonprofit communications largely limited to digital channels like email and social media, calling your donors really stands out. In fact, it’s one of the simplest and most impactful things you can do! That’s for best results, mind you, but phone calls can make a big impression any other time, too.

Support 88

Support Donor Phone Gift 88

Allegiance Group

JUNE 13, 2024

A nonprofit marketing plan is a detailed document that outlines your goals for a marketing campaign, how you plan to reach them, who is responsible for various tasks, what marketing channels you’ll use, and more. As you plan your campaign, keep each of the three pillars in mind: The market. Your supporters. Your resources.

Marketing 52

Marketing Analysis Nonprofit Audience 52

Neon CRM

JUNE 23, 2023

Check out these GivingTuesday statistics sourced from the GivingTuesday 2022 impact report and broader impact data to learn more about the influence GivingTuesday has on the philanthropic sector. Takeaway : GivingTuesday has an overwhelming global impact, inspiring generosity all around Earth. billion in 2022.

Statistics 98

Statistics Fundraising United States Global 98

Nonprofit Tech for Good

APRIL 18, 2022

Most nonprofits work hard to connect with donors through multiple channels, including social media. Many nonprofits find that this option provides them with peace of mind and allows them to focus on their mission. 2) Social Media Campaigns. State charitable registration is both the law and a best practice. Make it a priority for 2022.

Law 339

Law Online Registration Fundraising 339

EveryAction

JULY 3, 2023

When a donor fills out an automatically mobile-optimized EveryAction donation page, you’ll be able to instantly use that data to inform campaigns in other channels, from email to telemarketing. For instance, EveryAction’s unified CRM combines all of your digital and development tools for more efficient and effective fundraising.

Virtual 190

Virtual Site Support Fundraising 190

Neon CRM

NOVEMBER 29, 2023

Let’s take a look at the impact of what we call the “Generosity Experience”—the overall trust that a supporter has when interacting with a nonprofit’s marketing, revenue, or impact activities. With those statistics in mind, let’s take a look at what this reveals about donors. Who Is Giving? Where Do Donors Give?

Lesson 52

Lesson North America New York Kentucky 52

Neon CRM

NOVEMBER 16, 2023

Your nonprofit mission statement is how you communicate your organization’s impact to supporters, clients, and the community at large. Mission statements are typically short and to the point, briefly communicating the nature of the organization’s work, impact , goals, and values. Why does your nonprofit exist?

Examples 95

Examples Language Iowa Nonprofit 95

Nimble AMS

NOVEMBER 27, 2022

Vocalize donor impact. The more you thank your donors, the more you’ll keep your fundraising campaigns top of mind. Additionally, as you thank donors early and often, you’ll emphasize their impact on reaching your fundraising goals. Use the space to share donation stories, pictures, and impactful fundraising statistics.

Associations 125

Associations Donor Gift Tips 125

Bloomerang

JANUARY 13, 2022

One way to remind donors that their contributions are valuable and their continued support is important is to remind them of their impact. Obviously, use your judgment about the number, but if you vary the channels you use, you shouldn’t worry too much about exhausting your donors. Start by thanking your donors.

Fundraising 125

Fundraising Gift Donor Social Media 125

Saleforce Nonprofit

FEBRUARY 11, 2022

This isn’t a surprise — the world was becoming more digital prior to the pandemic — but the shifts we’ve all made in the past two years have really accelerated digital adoption for the impact sector. Organizations can use a donation form on their website or social media channels to solicit donations from anywhere in the world.

Online 103

Online Tips Fundraising Nonprofit 103