Beth's Blog: How Nonprofits Can Use Social Media

MARCH 31, 2008

m a self-proclaimed social networking junkie. important with higher-engagement leveled UGC campaigns PROCESS - marketing Email Website Social networks Web badges Blogger outreach OUTCOMES Both tangible & intangible Increase list members (we don???t I run the org???s and online advertising campaigns. Our mission is ???celebrating

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Case Study ROI Social Media Contest 50

Care2

FEBRUARY 3, 2008

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Need some metrics guidelines?

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ROI Social Network Social Media Advocacy 53

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 12, 2009

Mapping Strategy to Metrics, Benchmarking, and ROI. Do an annual ROI for your blog (and other social media activities) using benchmarking and metrics. Learn to use the tools that help you measure success. Don't set up a presence on every social network in the world all at once. . Take Breaks.

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Awareness Tips Social Media RSS 100

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 30, 2009

Beth Dunn’s presentation covers the basics, complete with case studies, and suggests Quick start and Advanced Quick Start tactics to launch your nonprofit into social media. Social Networking Strategy How To Think Like A Nonprofit Social Media Genius Beth Kanter breaks it down: Understand organizational change theory.

Slideshare 56

Slideshare Social Media Profit Case Study 56

Care2

JANUARY 6, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Which metrics will help you achieve it?

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Analytics Google Social Media Websites 54

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 5, 2009

But, maybe you've done some of that thinking and implemented a few focused social media experiments in 2008 and have gleaned some insights. Perhaps you're looking to make your strategy more effective, less time consuming, or see measurable results. Mapping Strategy to Metrics, Benchmarking, and ROI. Good for you! Great work.

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Social Media Media Tips Social 98

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 6, 2014

But many nonprofits are not properly measuring whether their engagement efforts are worth the time and cost. Based on the her book, Measuring the Networked Nonprofit, winner of the 2013 Terry McAdam Award, Beth Kanter will share frameworks, strategies and practical tips for engaging with your network in ways that lead to measurable results.

Social Media 108

Social Media Network Media Free 108

Amy Sample Ward

MAY 14, 2009

Social Networks & Twitter from Natalie Foster: Two Principles: 1. Email still gets a good response - if it will best help you reach your desired output, don’t feel obligated to short change your capacity there to try to use social networking or something else. Read the full case study here.

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Beth's Blog: How Nonprofits Can Use Social Media

JUNE 25, 2012

But smart is as important as strong, so success also means deliberate integration of social media strategies with the organization’s broader communications plan and learning from doing in small steps. Purposeful Measurement to Inform Replication. Grantee organizations will measure what matters.

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India NGO Network Exercise 102

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 8, 2008

I've been blogging and tracking conversations about social media measurement and ROI over the last few months. So for my panel, I thought why not a case study slam, a play on the poetry slam format. After each case study, the audience will get to ask questions. s part of the fun.)

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Amy Sample Ward

DECEMBER 3, 2012

I recently got my copy of Measuring the Networked Nonprofit by Beth Kanter and Katie Delahaye Paine. In the foreward, Beth and Katie say that “measurement is the secret sauce; we provide the recipe.” Here’s a case study of my own! ” And that they do! To Link or Not to Link.

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Measure Review Network Case Study 222

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 11, 2008

using social media tools. Jeremiah Owyang posted this case study about how they used YouTube and Flickr to share their media and encouraged the community to create content. How does your social media strategy link/integrate to your overall communications plan/strategy? What are your key metrics for success?

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Florida ROI Metrics Social Media 50

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 29, 2009

The basics include: benefits, value, metrics, and financial calculations. I shared case studies and tips for nonprofits on measuring efficiency and effectiveness and looking at tangible/intangible benefits. Nonprofits have the Social Network Calculator from Care2. Improvement in marketing efficiency.

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ROI Results Community Online 66

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 31, 2008

Once a year in June, I do an overall benchmarking and ROI analysis of my blog using particular metrics. It takes your RSS feed and applies engagement metrics, analyzing the types and frequency of an audience's interaction with your content. Transparency and Social Media: Dealing with Criticism. Measuring the Value of Your Blog.

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Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 19, 2007

Nonprofit Social Media ROI and Adoption Issues The meme of the last week continues with a look at specific metrics like engagement. A short case study about the Nature Conservancy uses e-metrics. " What do you think about measuring social media? I wholeheartedly agree !

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Convio API Nptech Summary 50

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 9, 2007

What's the key metric? How might you measure it? I suspect the issue of social networking - just say no without feeling pushed. The nature of your contact with your network or friends and how you build it - transactional versus relationship building? I need more experiential case studies of this from nonprofits. (My

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Reflection Slides Metrics PowerPoint 50

Care2

MAY 15, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Social Networks & Twitter from Natalie Foster: Two Principles: 1.

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Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 1, 2009

I will also continue to write case studies, step-by-steps instructional pieces, and trend pieces. Social Media Audience Research and Social Network Analysis: I've been tracking social media research snippets for a while, but not in a very well organized way. I want to improve my writing.

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Goal ROI Wiki Metrics 50

NTEN

JULY 6, 2011

In our session on Community Voice at NTEN’s 2011 Nonprofit Techology Conference, Arthur provided a case study of the LikeMinded program and how it was built based on engagement with the community. Peggy shared her experience as the Executive Director of WiserEarth , the Social Network for Sustainability.

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Voice Practice Community San Francisco 75

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 16, 2008

Social Media and social networks allow for the quantum effects, paired elements at a distance. And another multiplier comes from Network Theory (not Einstein directly but building on physics and mathematics) which shows that a network strength is in its Weak ties / Loose connections. Especially in this economy.

Marketing 70

Marketing Blackboard Social Social Media 70

Care2

AUGUST 16, 2008

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" We use a file size measurement -- video files must be under 300 MB.

YouTube 34

YouTube Social Media Video Advocacy 34

Care2

JULY 14, 2008

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" We use a file size measurement -- video files must be under 300 MB.

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YouTube Video Social Media Advocacy 34

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 8, 2008

Social and Nonprofits ROI: Case Study Slam submitted by Beth Kanter Using a poetry slam format, each panelist will present a five-minute poem or story about how their organization has successfully implemented a social media strategy experiment and how they considered the ROI. To vote: 1. Create an account. With snacks!

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Comment Open Source Social Media Drupal 50

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 30, 2008

There were a number of social media influentials who reached out to their networks helping to contributing to a community culture of giving on Twitter. Connie Reece shared some insights in this interview and you find more links to case studies and post campaign reflections here.

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Analysis Twitter Giving Lesson 87

Care2

SEPTEMBER 10, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Q: How can nonprofits define and measure success with an online video?

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Video Interview Social Media Online 28

Care2

JULY 10, 2008

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" The best measure a lot (but not too much). Philip King: Sure.

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Social Media Trend Advocacy Online 34

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 26, 2010

One problem is that many do not formulate a measurement strategy and are at a loss to justify their investment of time and resources or reap insights to improve what they're doing. . They define this process as "social media analytics.". Social Media Analytics Frameworks and Tools. cut and paste).

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Social Media Measure Strategy Media 99

Care2

NOVEMBER 8, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Read our HSUS case study here. How much is too much?

Social Media 28

Social Media Place Myspace Advocacy 28

Care2

NOVEMBER 15, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Read our HSUS case study here. How much is too much?

Social Media 28

Social Media Place Myspace Advocacy 28

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 10, 2009

Facebook’s grant will encourage users of the social network to learn more about service opportunities through ServiceNation’s Facebook Page and connect with MyNation, a new, online social-networking community on ServiceNation.org being launched in preparation for the first National Day of Service on September 11, 2009.

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Nptech Social Media Ning Media 91

NTEN

MAY 27, 2010

Neff and Jordan Viator -- had the great opportunity to lead a session entitled " The Real Housewives of Social Media " Funny Photoshopped pictures were displayed of us, we sported aprons to hype the theme, and we shared information and case studies on various aspects of social media campaigning.

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Social Media Media Cancer Social 62

Care2

MAY 27, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" The metrics for measuring ROI can be extremely varied.

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Social Media ROI Media Social 59

Nonprofits Source

MARCH 21, 2018

SOCIAL MEDIA MARKETING FOR NONPROFITS. 5 Nonprofits Winning At Social Media. Case studies of nonprofits winning at social media is an opportunity to see the strategies in action. Here we take a look at how some of the top nonprofits are leveraging social platforms to get results (and how you can do the same).

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Social Media Resource Marketing Media 109

Care2

FEBRUARY 3, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" January 29, 2009 | Kate Talbot I am not so into measuring metrics.

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Social Media Online Fundraising Advocacy 34

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 14, 2014

I’m teaching a graduate class at the Monterey Institute of International Studies based on my books, The Networked Nonprofit and Measuring the Networked Nonprofit. The course is about how to leverage networks and social media for learning and impact. Benchmark Studies and Examples.

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Policy Social Media International News 103

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 24, 2008

Luckily enough, one of the most interesting parts of engaging in social media is how you can measure just about everything that you do. ve laid the foundation, we can get a huge response from these networks for our campaigns. The case I???m What metrics? but now that we???ve

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Social Media Green Digg Stumbleupon 62

Care2

OCTOBER 4, 2009

Converting Fresh Leads Into Donors&# and featured Heidi Hess of Children’s Defense Fund and Greg Zelder of the California State Parks Foundation , with Holly Ross of the Nonprofit Technology Enterprise Network (NTEN) moderating. Q: An M+R study indicated that new list members should get an appeal right away vs. a welcome series.

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