NTEN

MARCH 12, 2013

What kind of risks would your organization be taking if you adopt that new social network into your communications? We're All in This Boat Together (Your Social Media Policy and Steam Power Have More in Common Than You Think) ," from Lisa Colton, See3 Communications. How can we be sure that the rewards outweigh the risks?

Issue 59

Issue Chicago Case Study NTEN 59

Beth's Blog: How Nonprofits Can Use Social Media

MAY 16, 2011

This book offers principles to guide corporations and nonprofits to think through a social media strategy that is aligned with communications or marketing goals. I went straight to the strategy and measurement chapters. With a relevant offering for the influencer, they seek blog coverage or social network profile endorsements.

Empowerment 99

Empowerment Chapter Measure Social Media 99

Care2

MAY 27, 2009

While we’ve seen explosive growth in use of social networks ( NYT reported last week that time spent on social networks has exceeded that of emai l ) many organizations are asking how do you effectively deploy a social media strategy and what is the return on investment (ROI)?

ROI 59

ROI Social Media Media Social 59

Amy Sample Ward

MAY 14, 2009

Social Networks & Twitter from Natalie Foster: Two Principles: 1. Email still gets a good response - if it will best help you reach your desired output, don’t feel obligated to short change your capacity there to try to use social networking or something else. Read the full case study here.

Tools 100

Tools Tech Map Case Study 100

ASU Lodestar Center

JUNE 1, 2022

In analog communication, individuals generally reach what is called the Dunbar Number , a limit of about 150 stable social connections. Since much of the work in which nonprofits engage results in subjective measures, NLP can be a method to encode the subjectivity qualitatively. A recent case study by Dataro.io

Fundraising 98

Fundraising Analytics Analysis Nonprofit 98

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 30, 2009

Beth Dunn’s presentation covers the basics, complete with case studies, and suggests Quick start and Advanced Quick Start tactics to launch your nonprofit into social media. Social Networking Strategy How To Think Like A Nonprofit Social Media Genius Beth Kanter breaks it down: Understand organizational change theory.

Slideshare 56

Slideshare Social Media Profit Case Study 56

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 8, 2011

The survey asked participants to share a story that illustrates how social media has brought value to their organization. I used a “living case study&# approach – doing an interview with them to share how they achieved their success. Actionable Social Media Listening for Nonprofits.

Knowledge 97

Knowledge Seattle Social Media Measure 97

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 6, 2014

But many nonprofits are not properly measuring whether their engagement efforts are worth the time and cost. Based on the her book, Measuring the Networked Nonprofit, winner of the 2013 Terry McAdam Award, Beth Kanter will share frameworks, strategies and practical tips for engaging with your network in ways that lead to measurable results.

Social Media 108

Social Media Network Media Free 108

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 1, 2012

Within hours, Planned Parenthood sent a fundraising email out to its network, asking supporters to replace the money that Komen had pulled for breast cancer screenings for low-income women. As the news traveled from email boxes to social networks to mainstream media, activists, men, and women expressed their outrage.

Causes 128

Causes Cancer Kentucky Dallas 128

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 8, 2008

I've been blogging and tracking conversations about social media measurement and ROI over the last few months. So for my panel, I thought why not a case study slam, a play on the poetry slam format. After each case study, the audience will get to ask questions. s part of the fun.)

NTC 50

NTC Design Case Study ROI 50

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 26, 2009

As Jeremiah Owyang noted in a post the other day, measurement of social media is key because when marketing dollars are stretched, marketers are under pressure to prove their programs. With social media being largely experimental, it is imperative to measure quickly and make real time course corrections and to figure out what is working.

Social Media 90

Social Media Director Media Social 90

AccelEvents

SEPTEMBER 8, 2020

While advocacy marketing, case studies, and testimonials will help the promotion of your event brand , you don’t want to put too many eggs in too many baskets. Due to quarantine measures, we are online much more than we used to be. Focus on customer engagement right after one event ends so that you can prep for future events.

Virtual 95

Virtual Marketing Guide Stream 95

Amy Sample Ward

DECEMBER 3, 2012

I recently got my copy of Measuring the Networked Nonprofit by Beth Kanter and Katie Delahaye Paine. In the foreward, Beth and Katie say that “measurement is the secret sauce; we provide the recipe.” Here’s a case study of my own! ” And that they do! To Link or Not to Link.

Measure 222

Measure Review Network Case Study 222

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 25, 2012

But smart is as important as strong, so success also means deliberate integration of social media strategies with the organization’s broader communications plan and learning from doing in small steps. Purposeful Measurement to Inform Replication. Grantee organizations will measure what matters.

India 102

India NGO Network Exercise 102

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 12, 2009

Do an annual ROI for your blog (and other social media activities) using benchmarking and metrics. Learn to use the tools that help you measure success. Don't set up a presence on every social network in the world all at once. . Allocate specific chunks of time for your social media execution. . Take Breaks.

Awareness 100

Awareness Tips Social Media RSS 100

Care2

JANUARY 6, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" It has to do with marketing measurement and accountability.

Analytics 54

Analytics Google Social Media Websites 54

Beth's Blog: How Nonprofits Can Use Social Media

MAY 6, 2009

I finally got a chance to meet Manny Hernandez, author written the " Ning for Dummies Book." He is founder of The Diabetes Hands Foundation, a non profit that operates two niche social networks for people touched by diabetes: TuDiabetes (in English, with close to 8,200 members) and EsTuDiabetes. The winner of the ME 2.0

Ning 50

Ning Case Study California Canada 50

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 29, 2009

I shared case studies and tips for nonprofits on measuring efficiency and effectiveness and looking at tangible/intangible benefits. I still think these are components are essential and should be applied to looking at the ROI (Results on Insight) for nonprofits and social media. Improvement in marketing efficiency.

ROI 66

ROI Results Community Online 66

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 22, 2009

At that time the Facebook Causes was only two months old and in their conclusion they pointed out that fundraising on social networks was not a silver bullet and that it takes time. . It's still too early to measure success in aggregate dollars per donor. It doesn't work that way."

Washington 85

Washington Metrics Facebook Donor 85

Care2

MARCH 25, 2008

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" A second challenge is that organizations vary greatly in how they measure this value.

Advocacy 44

Advocacy Social Media email Online 44

Care2

MAY 15, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Social Networks & Twitter from Natalie Foster: Two Principles: 1.

Social Media 34

Social Media Tools Online Advocacy 34

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 15, 2008

I get very nervous with terms like metrics and ROI because they often lead to people thinking that there is one right measure, that is too often financial, that will be the silver bullet of success. Alas, measurement is a slow, learning process that takes time and energy.

Metrics 50

Metrics Learning ROI NTC 50

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 19, 2007

Nonprofit Social Media ROI and Adoption Issues The meme of the last week continues with a look at specific metrics like engagement. A short case study about the Nature Conservancy uses e-metrics. " What do you think about measuring social media? Which is worse, email overload or social networking fatigue.

Convio 50

Convio API Nptech Summary 50

Care2

JUNE 4, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!"

Social Media 28

Social Media Advocacy Media Social 28

Care2

APRIL 16, 2008

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" A second challenge is that organizations vary greatly in how they measure this value.

Advocacy 44

Advocacy Social Media email Online 44

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 11, 2008

using social media tools. Jeremiah Owyang posted this case study about how they used YouTube and Flickr to share their media and encouraged the community to create content. How does your social media strategy link/integrate to your overall communications plan/strategy? How will you measure your success?

Florida 50

Florida ROI Metrics Social Media 50

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 5, 2009

But, maybe you've done some of that thinking and implemented a few focused social media experiments in 2008 and have gleaned some insights. Perhaps you're looking to make your strategy more effective, less time consuming, or see measurable results. Learn to use the tools that help you measure success. Good for you! Great work.

Social Media 98

Social Media Media Tips Social 98

AccelEvents

SEPTEMBER 8, 2020

While advocacy marketing, case studies, and testimonials will help the promotion of your event brand , you don’t want to put too many eggs in too many baskets. Due to quarantine measures, we are online much more than we used to be. Focus on customer engagement right after one event ends so that you can prep for future events.

Virtual 52

Virtual Marketing Guide Stream 52

Care2

APRIL 15, 2008

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Check out the full study here.

Benchmark 28

Benchmark Convio Social Media Advocacy 28

Care2

MARCH 28, 2008

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Check out the full study here.

Benchmark 28

Benchmark Convio Social Media Online 28

NonProfit Hub

AUGUST 14, 2015

He’s the writing whiz for WonderWe —a crowdfunding social network that provides free viral tools for non-profits to fundraise, recruit and measure impact like a pro. We’ll check out some case studies, hear stories from nonprofits who have successfully crowdfunded and get you tools you need to start your first campaign.

Storytelling 28

Storytelling Campaign Case Study Story 28

NonProfit Hub

AUGUST 14, 2015

He’s the writing whiz for WonderWe —a crowdfunding social network that provides free viral tools for non-profits to fundraise, recruit and measure impact like a pro. We’ll check out some case studies, hear stories from nonprofits who have successfully crowdfunded and get you tools you need to start your first campaign.

Storytelling 28

Storytelling Campaign Case Study Story 28

Amy Sample Ward

DECEMBER 6, 2009

If you’ve set up any social media experiments of your own, either representing yourself or the organization, measure your work and the success to share back (how has using those tools increased volunteers, grown your email list, saved you time on promotion, etc.). Why Should Your Nonprofit Embrace Social Media (Or Not)?

Social Media 105

Social Media Interaction Government Case Study 105

Care2

MARCH 27, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Here are a few of the highlights that I took away for nonprofits.

Social Media 31

Social Media Advice Advocacy Media 31

Tech Soup

MARCH 18, 2013

Art and Social Media: Case Studies. As Meager mentioned, while the return on investment (ROI) of social media is hard to define, the broad exposure social media brings to the arts is well worth the work. Maura Lafferty ( @mlaffs) introduced a new digital asset that community managers can use to measure ROI.

Arts 57

Arts San Francisco Community San Jose 57

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 10, 2008

Last week for WeAreMedia project, I put a call on Twitter for case studies, best practices, and links about nonprofits using social networking sites, including Ning. social website apps, Ning seems to be the most flexible, the most affordable, and easy to use. How are you measuring your success with the site?

Ning 76

Ning Interview Practice Community 76

Amy Sample Ward

FEBRUARY 19, 2011

It found that if they needed help and couldn’t reach 9-1-1, one in five would try to contact responders through a digital means such as e-mail, websites or social media. Another example of indirect content is that of social networks. What’s Next? More and more, now we can.

Disaster 206

Disaster Social Media Haiti Media 206