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2 Email Templates to Soft Launch Your Nonprofit’s Fundraising Campaign

Nonprofit Tech for Good

A fundraising campaign soft launch—the release of your campaign to a limited audience prior to the general public—allows your organization to establish early momentum on your campaign. Email #1: Introduce the Campaign. Remind your donors that they bring a unique value to your organization. Explain your motivation.

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Who Qualifies as a Major Donor Prospect for Your Organization? (3 Guidelines)

The Fundraising Authority

The following is an excerpt from our class How to Find New Major Donors and Get Them to Give to Your Non-Profit. Who qualifies as a major donor prospect for your organization? As you are looking for donors to make contact with and insert into your fundraising funnel, you don’t want to waste time. Good major donor prospects…. #1

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How to Use UTMs to Leverage Donor Acquisition for Your Nonprofit

Nonprofit Tech for Good

How much time do you spend thinking about where your donors are coming from ? It is super important to understand where your donors are coming from and how you could be acquiring more! How to keep growing your donor acquisition. While acquiring (and keeping) new donors can often feel like a game of chance, it really shouldn’t.

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Recruiting nonprofit volunteers for legislative campaign success

EveryAction

It’s the middle of the year, and although many of you still haven’t even taken summer vacation, the time has arrived to begin planning for your 2024 state legislative campaigns. He’s right: Effective grassroots is a yearlong commitment to engaging volunteers so they are primed for action at just the right moments in your campaign.

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A Comprehensive Guide to Evaluating the Effectiveness of Your Nonprofit’s Google Ad Grants Campaign

Nonprofit Tech for Good

What Metrics to Review When Analyzing Your Campaign Your campaign(s) up and running, it’s time to assess whether your campaign is performing up to par. We recommend running your campaign for at least a week to get sufficient data before analyzing performance. Pretty cool, huh? 4) Cost / Conv.

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Using Segmentation To Boost Engagement In Email Campaigns

Bloomerang

As fundraisers, we strive to create meaningful impact and cultivate lasting relationships with supporters, donors, and the communities we serve. You’re probably used to your familiar circle of donors who consistently support your cause, and you often reach out to them personally. The solution: donor segmentation.

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Text donor love to boost your end-of-year giving

EveryAction

Something that makes you stand out and lets your donors feel like the heroes that they are? Warm your donors up with some thoughtful stewardship through a channel that will help you get through: mobile. Why text donors? What should you text your donors? The other 25,000 donors did not receive this extra thanks.

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