Connection Cafe

SEPTEMBER 6, 2017

Follow these steps to create your campaign: 1. Whether you’re large or small—whether this is your first Giving Tuesday campaign or 6 th —the point is that you must decide on your strategy. Begin by answering these questions: Do you want this to be the kick-off to (or a piece of) your EOY campaign? Campaign updates.

Campaign 48

Campaign Create Giving Org 48

M+R

APRIL 5, 2022

In other words… you might be staring at an email file with a hefty number of lapsed folks and/or folks that aren’t responding to all your amazing campaigns anymore. Use the “clicked for other orgs but not you” file for reactivation. Launch a monthly default or monthly acquisition effort to subscribers who give monthly to other orgs.

Data 52

Data Question Org Files 52

3rd Sector Labs

AUGUST 15, 2014

Using data to drive your digital marketing campaigns is essential. Here are examples of Tweets from orgs that didn’t include outcome data. I also included two Tweets from orgs that did use outcome data. You can use data to learn which fundraising channels are most effective and how your donors respond to each channel.

Digital 138

Digital Data Marketing Org 138

Cloud 4 Good

OCTOBER 12, 2022

This means customers are able to freely import data from external sources, utilize custom mapping to connect that data to the desired objects or fields in a Salesforce org and catch any potential duplicate records in the process before they are created. Data Mover is a free managed package that is also cloud-agnostic.

Education 92

Education Student Org Hype 92

M+R

JULY 27, 2023

While some of that is reasonably attributed to a lackluster fundraising environment for climate orgs (dare I reference the extremely disappointing emotional rollercoaster that was Build Back Better …), we started to wonder — are supporters just not seeing and feeling the value of UCS as much? That’s not the shocking part.

Fundraising 52

Fundraising Test Advocacy Metrics 52

Saleforce Nonprofit

APRIL 7, 2022

The foundation hit the ground running with two major funding campaigns in the midst of the pandemic: Go Give One (working alongside GAVI ) to fund vaccines, and the WHO COVID-19 Response, formerly the Solidarity Response Fund, which focuses on the WHO’s global pandemic response.

Global 66

Global Foundation South America India 66

NetWits

MARCH 26, 2013

On your property, you might also have outbuildings, guesthouses, or community spaces that you control (in the digital world, these are your specialized properties like micro-, affiliate, advocacy, peer-to-peer, or campaign sites). your great content and campaigns). Of course we’re planning for how these channels intersect.

Map 146

Map Marketing Online Strategy 146

CauseVox

AUGUST 11, 2022

Put simply, major donors are individuals who make the biggest donations to your org. She has a background in education and youth-serving orgs, especially grassroots org and small shops. If you plant the seed for your next campaign or event, you’re positioning yourself for another ask down the line. Who Is A Major Donor?

Donor 68

Donor Org Relationship Gift 68

Nonprofit Tech for Good

MAY 24, 2010

They also have an extensive list of free or low-cost services for nonprofits and universities through their “Technology-Driven Philanthropy&# campaigns. As the owners of YouTube, the company also offers a YouTube Nonprofit Program , and launched the YouTube channels Agent Change and Video Volunteers. 3) LinkedIn. 5) Twitter.

Myspace 225

Myspace Linkedin YouTube Flickr 225

Nonprofit Tech for Good

DECEMBER 13, 2010

I know our YouTube channel started in 2007. Who maintains your social media campaigns? We have a decentralized team of 10+ staff contributing stories to our social media channels. Secondly, we look at the traffic driven from these channels and if they trigger a conversion event on our site. Yes, we definitely are.

Social Media 210

Social Media Conservancy Interview Media 210

Top Nonprofits

FEBRUARY 16, 2022

Your nonprofit pursues a worthwhile mission, and as a marketing professional, it’s up to you to find the unique channels and messages that help current and potential supporters see that. Plus, it’s a great way to drive traffic to your site when you share it across other channels. Drive traffic through other channels.

Audience 98

Audience Marketing Nonprofit Search 98

Connection Cafe

JUNE 27, 2017

San Diego Humane Society recently used Facebook Live to document the rescue of #92Yorkies and kick-off a major digital fundraising campaign. This was the start of a major digital fundraising campaign in which nearly $100,000 was raised online through various platforms. Donations started rolling in as well! Now back to the Yorkies.

Stream 42

Stream San Diego Facebook Raise 42

Bloomerang

DECEMBER 19, 2023

The GAHC had been using Excel to manage campaigns but didn’t have a way to view each donor’s giving history and other crucial donor information. Top feature: Through Qgiv’s integration with Bloomerang , nonprofits can launch peer-to-peer fundraising campaigns that make it easy for supporters to create personal fundraising pages.

Software 84

Software Free Tools Adobe 84

Whole Whale

MAY 8, 2020

They also held a student art contest to design a special Art in Action necklace that could be purchased on the day, with an even higher percentage of proceeds going to the org. Don’t forget to sell bottles of wine at the event where a portion of proceeds go to support your org! Card Service. Wine & Paint Night.

Ideas 59

Ideas Fundraising Org Local 59

Care2

MARCH 17, 2014

And, if you were surveyed on your donor engagement, would your org fall under the good, the bad, or the ugly? Their goal was to observe how some of America’s most notable charities are integrating their donor communications across multiple channels. If they did, which channels did they use to reach out about it?

Effective 72

Effective Donor Mail Channel 72

NTEN

JULY 19, 2012

Maier jumps right in by talking about the challenges the National Geographic Society, a large nonprofit research organization, faced when approaching their mobile campaign. They decided to pilot their mobile campaign using a multi-channel approach. Maier sees this as a big benefit to mobile campaigns.

Mobile 61

Mobile Create Strategy National 61

Connection Cafe

MAY 30, 2019

Recently, I was able to spend two days with 24 nonprofit leaders either successfully running livestream fundraising campaigns or actively looking to start one of these programs. One example of a freestanding livestreaming campaign is GameBlast. Channel Diversification. Organizational Livestream Fundraising.

Fundraising 34

Fundraising Stream Blackbaud Channel 34

CauseVox

OCTOBER 11, 2021

Once we hit November and we’ve gotten through Halloween, Daylight Savings Time, and the first frost, it’s officially the holiday season – and for nonprofits, that means it’s also time for year-end giving campaigns. It’s marketable, it’s ripe for good storytelling, and can ease the process of coming up with a fresh campaign concept.

Guide 73

Guide Giving Campaign Social Media 73

Amy Sample Ward

JULY 29, 2010

It’s the nation’s leading progressive advocacy and campaign training program and it’s quietly and forcefully redefining the way campaigns are run and social change happens. " Where does Social Media belong on the Org Chart? We spoke to Ms. Interested to hear how organizations are dealing with this issue!

Web 114

Web Bookmarking Twitter Social Media 114

Top Nonprofits

MARCH 16, 2022

When you use a multi-channel approach to marketing, you probably point your audience back to specific landing pages on your website. Make sure your donation form is updated with the latest, most relevant campaign information. Your nonprofit’s website is the center of your communication and marketing strategy. Contact information.

Websites 115

Websites Nonprofit Audience Mobile 115

Tech Soup

MARCH 18, 2013

org, causes.org, and change.com. Quick questions: Do you know what issue they responded to, and do you know when they responded and in what channel? There are three channels that work well for converting advocates to donors: email, direct mail, and telemarketing. Add Another Channel. Fair results, but not great!

Donor 57

Donor Channel Test Database 57

The Science Behind Engaging your Supporters

SEPTEMBER 7, 2018

We chatted with digital strategist Yash Mori for insights on creating video for nonprofits, campaigns, and advocacy organizations. So that being said, a lot of these smaller nonprofits won't have distribution channels from local outlets. And so, social media becomes their distribution channel.

Video 43

Video Create Guide Camera 43

Connection Cafe

MAY 8, 2013

Some examples of these expanded online social fundraising campaigns include: P2P-style Memorial/Tribute Campaigns , “Donate Your Special Day” Campaigns , Virtual Food Drives , Marathon Fundraising , and DIY Fundraising Campaigns. Sign up today for our webinar on May 8 on P2P fundraising.

Fundraising 38

Fundraising Social Org Nptech 38

Connection Cafe

MARCH 12, 2012

Through our multigenerational research and case studies with clients, and other testing, we have pretty definitive proof that individuals expect us to speak to them in a coordinated fashion in each of the channels they prefer. Conversely, Multichannel communications focuses on coordinating a campaign or appeal across multiple channels.

Storytelling 51

Storytelling Interaction Channel Technique 51

NTEN

JULY 6, 2009

We hate to bring up all those sleepless nights and the constant campaigning, but now we've got a great write up about the Challenge from Beth Kanter and Allison Fine. Those values aren't just for small orgs, though. The other channels aren't going away any time soon. There's No Such Thing as Social Media Fundraising.

Social Media 68

Social Media Lesson Media Social 68

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 18, 2009

  More than 350 orgs received $10,000 or more.  "   The campaigns were multi-channel using a variety of fundraising techniques, including social media. .  "   The campaigns were multi-channel using a variety of fundraising techniques, including social media.

Raise 104

Raise Minnesota Online San Francisco 104

Connection Cafe

JULY 26, 2011

We all know that multi-channel marketing isn’t new, but data on what exactly organizations are doing with it isn’t necessarily well documented. We wanted to look closely at the best practices organizations are taking within the world of multi-channel marketing. Author: Sara Spivey. Size doesn’t really matter.

Integration 32

Integration Marketing Org Channel 32

Connection Cafe

JULY 20, 2017

Additionally, these tech savvy supporters want to fundraise using the technology and communication channels they use on a daily basis. They could have opted to call it a “Tribute campaign” but they personalized this option to connect the action directly to their mission. Campaign Driven Fundraising. Giving Day Campaigns.

Fundraising 43

Fundraising Cancer Michigan Virtual 43

Connection Cafe

OCTOBER 11, 2011

Having just written a guide for nonprofits on getting started with mobile (co-authored with fellow Convian Lacey Kruger), I am also a realist with an argument to make, which is this: Until your org has a strong, successful mobile-friendly version of your site available, offering a downloadable app shouldn’t even be on your radar screen.

Mobile 37

Mobile Question Org United States 37

Connection Cafe

JUNE 14, 2012

Traditionally, most orgs have only provided support to these types of events using offline channels alone. Typically, the fundraising group signs an agreement, gets permission to use the org’s name/logo in promotional materials and maybe if the event is large enough, maybe a staffer would show up to accept the large check.

Online 32

Online Fundraising Org Stats 32

NTEN

MARCH 26, 2009

And, because your org is discussed on infinite communications channels, it's more important than ever to brand your organization, programs, and campaigns. This must be real, or it will undermine everything your org is trying to do. This is much more effective than your org making the ask directly.

Social Media 53

Social Media Effective Org Media 53

Connection Cafe

MARCH 4, 2019

It’s in our org charts. If we were to look at the engagement channels and the transactional channels, we are likely to see a symbiotic relationship between online and offline. Do not confuse the channel of engagement with the channel of the transaction. This online versus offline wall is mostly in our own heads.

Online 36

Online Giving Offline United States 36

Beth's Blog: How Nonprofits Can Use Social Media

JULY 20, 2009

Look for the unique value your org provides and share that value, help others. Use keywords to find people who care about issues ur org cares abt. sarahmarchetti: @kdpaine slightly diff perspective since I was Development Comm, but I think that the whole org is responsible for FR in some way. How do you address resistence?

Measure 50

Measure Time Org Social Media 50

Top Nonprofits

DECEMBER 6, 2021

And since these are channels that are really important to so many nonprofits, I’d love to get your take on things. the pushback that these platforms and sort of the PR campaign that they’ve instituted to defend themselves against pretty indefensible actions. Julia Campbell : This is one of my favorite topics.

Facebook 52

Facebook Report Podcast Platform 52

NTEN

JUNE 19, 2014

." • The 2010 Haiti earthquake brought mobile giving into public consciousness, citing strong percentages of people who have given via mobile who say they now prefer giving that way…but there are few mobile channels that allow and inspire us to give. • Every day the app shows a new nonprofit campaign, whether project-specific or org-specific.

Education 71

Education Mentoring Virginia Mobile 71

Beth's Blog: How Nonprofits Can Use Social Media

JULY 28, 2011

This week I did a social media training for a cluster of the foundation’s sustainable agriculture grantees. Here’s some notes on what I learned integrated social media campaigns as well as the process that prompted these insights. Policymakers do not pay attention to messaging that comes through social media channels.

Case Study 98

Case Study Social Media Studies Integration 98

Connection Cafe

AUGUST 1, 2017

When should you start your End of Year campaign? Whats the best way to creatively announce a year-end campaign? Before putting energy into coming up with a creative way to announce a campaign, I would first determine IF you need to announce the campaign at all. What do you hope to accomplish by announcing the campaign?

FAQ 49

FAQ Giving Fundraising Campaign 49