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Increase Open Rates and Click-Throughs with 5 Follow-up Email Techniques from Top Nonprofits

NetWits

You probably think about things like opens, clicks, conversions and unsubscribes. Most people who’ve been doing email communication for any length of time understand that too many emails equals increased unsubscribes, lower open rates and lower click through rates. That reason … crowded inboxes. So may your second.

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Your Guide to Year-End Fundraising Best Practices

Nonprofit Tech for Good

Sending emails between Tuesday and Thursday and between 9 AM and 12 PM or 6 PM and 9 PM can also increase open and response rates. Create your year-end campaign calendar. Keep one calendar updated with all scheduled communications on each channel to ensure variation and adequate time between each outreach.

Practice 244
professionals

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3 Membership Engagement Strategies to Try Today

Neon CRM

Build anticipation: Plan some email reminders leading to the event, so everyone has a chance to mark their calendars. Make it personal: Personalized messaging can lead to a 26% increase in open rates. Once you’ve hit send, keep an eye out on your open rates and click through rates.

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6 Clever Mobile Apps Created by Nonprofits

Nonprofit Tech for Good

The hard truth is that only 39% of mobile apps are opened 11 times or more and 20% of apps are only opened once. United Nations Calendar of Observances. The UN Calendar of Observances app provides details of UN observances as well as ways to get involved in related events. iTunes | Google Play | United Nations.

Mobile 259
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Ensuring Email Deliverability—Updates to Gmail + Yahoo

Media Cause

Email marketers, it’s time to mark your calendars. On February 1, 2024, Google and Yahoo will roll out new requirements, which include bulk senders authenticating their emails, making unsubscribing easy, and staying under a spam rate threshold. spam rate threshold or risk being marked as spam.

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Using OpenAI’s ChatGPT for Nonprofit Email Communications (with Examples)

CauseVox

With Open AI’s ChatGPT , nonprofits can generate high-quality emails in a fraction of the time it would usually take to write them. This model was developed by Open AI and is one of the few language models to pass the Turing Test. Subject Lines Writing subject lines that inspire your audience to open your emails can be a challenge.

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8 Ways to Improve Your Matching Gift Emails & Drive Results

Neon CRM

In fact, matching gift emails sent in the first 24 hours after a donation result in 2-3 times higher than the average nonprofit email open rate ! It’s what often makes or breaks your outreach, playing a significant role in the recipient’s decision to open or ignore your email.

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