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5 More-Important-Than-Ever Digital Marketing Metrics for Nonprofits

Nonprofit Tech for Good

By Josh Kashorek , Director of Marketing at Journity , and advocate for using data to create high-performance nonprofit marketing campaigns. Traffic has been called a vanity metric by some, because it is relatively easy to generate new traffic if you are not concerned about the quality. 1) Traffic. 2) Conversion Rates. 3) Engagement.

Metrics 310
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Creating a Nonprofit Digital Strategy with ChatGPT: A Practical Guide

Nonprofit Tech for Good

Monitor metrics such as engagement rates, content reach, and donor response. Explore how the strategic integration of SWOT analysis, audience mapping, SMART communication targets, channel identification, content strategy, execution and evaluation, and high-level communications planning can shape a successful digital transformation.

Digital 295
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Create a Winning New Member Strategy in 3 Easy Steps

Association Analytics

Step 1: Build the top of your funnel SImply put, building the top of the funnel means participating in activities designed to create awareness about your association. Top of funnel outreach includes channels like social media, newsletters, and blogs that are designed to establish credibility.

Create 169
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4 Tips to Create a Nonprofit Content Strategy for WordPress

Nonprofits Source

With our guide, you’ll be well prepared to create a content strategy for your site, whether you’re migrating from a different CMS or starting from scratch. The first step to creating a nonprofit content strategy for WordPress is to determine your goal and your audience. Keep that in mind as well as you continue to build your site.

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3 Ways to Improve Your Nonprofit’s Social Media Presence

Nonprofit Tech for Good

Sponsored by C ollidescope – an online platform that connects influencers, nonprofits, and socially responsible companies to create positive change and amplify impact. Step 1: Create Engaging Content Compelling content is the cornerstone of any successful social media strategy. In influencer campaigns, measure reach and impressions.

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Level Up Your Marketing with Analytics

Association Analytics

With membership marketing, the key is to build loyalty. Fortunately, with data, we can better understand members’ behavior and which marketing channel is most effective to reach our members. Let’s start by identifying the best channels and tools to maximize your campaigns. How many is your association using consistently?

Analytics 169
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6 Ways to Create Buzz Around Your Charity Golf Tournament

sgEngage

If you’re looking for a new way to raise funds, engage donors, and build connections, look no further than a charity golf tournament. Get more golfers and sponsors to the green with these insider tips to create buzz and promote the tournament. Leverage digital channels. Why should my nonprofit host a charity golf tournament?

Charity 82