Nonprofit Tech for Good

JULY 4, 2023

A supplemental post to 101 Digital Marketing & Fundraising Best Practices for Nonprofits , the website statistics listed below can guide your nonprofit in creating and maintaining a website that maximizes the user experience and fundraising success. M+R Benchmarks ] Average online gift and mobile giving. per visitor. [

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Statistics Websites Benchmark Drupal 246

Nonprofit Tech for Good

JANUARY 9, 2020

Ngonzi on Twitter and LinkedIn and register for her upcoming on March 24, Digital Storytelling to Access, Attract and Activate U.S. The next step is for the organization to craft and disseminate a story through the “digital storytelling ecosystem:”. Lack of visibility online (limited digital presence). Please follow Ms.

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Storytelling Accessibility Activities Active 264

M+R

APRIL 11, 2022

Prepare for takeoff: The 2022 M+R Benchmarks Study lands on Wednesday, April 27. Visit mrbenchmarks.com on April 27 to get the lay of the fundraising, advocacy, and digital marketing land. Sign up for the webinar now. .

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Benchmark Map Social Media Advocacy 52

Tech Soup

FEBRUARY 15, 2023

Last year TechSoup partnered with the digital marketing and technology agency Tapp Network to analyze data on six core aspects of digital marketing most relevant to nonprofits and the challenges they face. We're pleased to share these findings in the 2022-2023 Nonprofit Digital Marketing Benchmark Survey and Report.

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Benchmark Websites Nonprofit Survey 66

M+R

OCTOBER 31, 2023

Sign-ups for the 2024 M+R Benchmarks Study are now live! The annual M+R Benchmarks Study is our annual spin through the world of nonprofit digital programs – web traffic, email, advertising, social media, and more. The post Be Part of the 2024 M+R Benchmarks Study! Read time: 2 minutes Check it out! Click here.

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Benchmark Studies Europe Info 52

M+R

APRIL 11, 2023

READ TIME: 1 minute The Benchmarks team is busy in the kitchen, cooking up another edition of super useful digital nonprofit data. Visit mrbenchmarks.com on the 27th to get a flavor for all the trends in fundraising, advocacy, and digital marketing. April 27, 2023, ONLINE Benchmarks Webinar. RSVP via Zoom here.

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Benchmark Connecticut New York DC 40

M+R

APRIL 27, 2022

Pack your bags, lock your tray table, and fasten your seatbelt: the 2022 M+R Benchmarks Study is ready for takeoff. We’ve put a year’s worth of data from 187 amazing nonprofit partners through the X-ray machine, and we’re ready to take you on a tour of digital ads, social media, email, web traffic, and more. .

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Benchmark Studies PDF Analysis 85

M+R

APRIL 26, 2022

Prepare for takeoff: The 2022 M+R Benchmarks Study lands on Wednesday, April 27. Visit mrbenchmarks.com on April 27 to get the lay of the fundraising, advocacy, and digital marketing land. Sign up for the webinar now. .

Benchmark 52

Benchmark Map Social Media Advocacy 52

M+R

APRIL 19, 2023

Don’t forget to make your reservations for our Benchmarks launch events if you haven’t already. READ TIME: 1 minute The Benchmarks team is busy in the kitchen, cooking up another edition of super useful digital nonprofit data. April 27, 2023, ONLINE Benchmarks Webinar. April 27, 2023, LIVE in Washington DC.

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Benchmark Connecticut New York DC 45

M+R

APRIL 22, 2021

We are excited to report that the 2021 M+R Benchmarks Study is ready for you. Thanks to contributions from 220 amazing nonprofit participants, this year’s Benchmarks Study covers detailed data including digital ads, social media, email, web traffic, mobile messaging, and more. . Audiences grew across all digital channels.

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Benchmark Studies Hunger FAQ 92

Bloomerang

AUGUST 29, 2022

Nonprofits of all sizes are now running successful digital advertising programs —because you can reap the benefits of digital advertising whether you have hundreds, thousands, or hundreds of thousands to invest. I have been running digital ads for nonprofits for a decade. Use benchmarks to set your budget.

Digital 118

Digital Program Tips Nonprofit 118

The Science Behind Engaging your Supporters

MAY 15, 2019

Every year, nonprofit consultants M+R release their annual Benchmarks report , which provides an overview of digital trends in the sector. The big sound bite from this year’s Benchmarks Report is that total online revenue grew by only 1% in 2018. Digital engagement is now the norm for political and nonprofit communications.

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Benchmark Digital Report Learning 81

M+R

MARCH 11, 2024

Guess who will be releasing a Benchmarks study on April 24? The annual M+R Benchmarks Study will once again explore the labyrinth of nonprofit digital fundraising, advocacy, and marketing metrics. Do not pass go, do not collect $200 — go directly to mrbenchmarks.com on April 24 to download the full 2024 M+R Benchmarks Study!

Mail 75

Mail Results Benchmark United States 75

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 26, 2017

One important part of effective digital measurement is being able to benchmark your performance relative to your organization’s past performance or compared to peer organizations. One excellent resource to use for benchmarking nonprofit digital results (in the US) is the annual M&R Benchmarks study of nonprofit digital advocacy.

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Benchmark Studies Metrics Digital 64

Nonprofit Tech for Good

SEPTEMBER 11, 2012

Large national and international nonprofits have little problem reaching this benchmark, but small and some medium-size nonprofits will. I’ve observed this phenomenon on Facebook, Twitter, LinkedIn, Myspace, and Foursquare. From there on out, the larger your community gets, the faster it grows.

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Web Social Social Media Myspace 257

Nonprofit Tech for Good

AUGUST 6, 2023

By Jen Frazier , President at Firefly Partners – a women-owned, LGBTQ+ certified, and minority-owned digital marketing agency that develops accessible online experiences that empower progressive organizations to thrive. Common benchmarks include the number of new donors, the number of new email subscribers, or volunteer sign-ups.

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Practice Fundraising Guide Channel 243

Nonprofit Tech for Good

DECEMBER 19, 2019

27: Digital Learning Day — #DLDay. The Global NGO Technology Report is a biennial research project that seeks to gain a better understanding of how non-governmental organizations (NGOs) worldwide use web and email communications, online fundraising tools, social media, mobile technology, and productivity software.

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Calendar Awareness Causes Giving 363

Care2

MAY 19, 2014

Is your nonprofit investing the right amount of money, resources, and strategy into digital? Heck, even the NYT admitted in a leaked report that they are struggling with their digital strategy. The goal of the report was to determine how nonprofits are approaching digital investment. Probably not. 332 individuals responded.

Digital 73

Digital Money Mobile Benchmark 73

Tech Soup

FEBRUARY 4, 2022

According to our Nonprofit Digital Marketing Benchmark Report , 53 percent of organizations plan to redesign their website within the next two years. Building a website can be costly, time-consuming, and a major strain on your organization's resources.

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Design Websites Develop Benchmark 77

Care2

JUNE 21, 2013

Next Thursday, we''re holding a webinar that will dive into the key findings from the 2013 Blackbaud Online Marketing Benchmark Study – to indicate where your organization''s performance stacks up in relation to your peers, as well as what you can be doing better to speed your journey to online success.

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Benchmark Measure America Blackbaud 56

Amy Sample Ward

JANUARY 24, 2012

I come across so many great conversations, ideas, and resources all over the web every day. One of the things we wished for as we navigated the campaign: benchmarks. An increase in email use, however, was visible in the 55+ age group, who used web-email 15% more in 2010 than in 2009. " Is email going out with 2011?

Web 117

Web Indiana Case Study Bookmarking 117

NTEN

APRIL 6, 2015

Chief Digital Architect & Philanthropic Counsel. The State of the (Canadian) (Web) Nation, according to over 500 charities. So we decided to poll Canadian charities to get a better sense of what the state of the web nation actually is. Holly Wagg. Good Works. Canada website strategy'

National 36

National Web Canada Benchmark 36

EveryAction

OCTOBER 26, 2022

M+R’s Benchmarks report found that 54 percent of nonprofit web traffic in 2021 came from mobile devices—meaning that on a very basic level, donors are interested in interacting with nonprofits using their smartphones. TechJury has reported that SMS open rates average 98%.

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Donor Giving Gift Photo 216

Nonprofit Tech for Good

NOVEMBER 21, 2019

As digital natives, many millennials (and younger) live on social media, which makes user-generated storytelling campaigns a great way to empower, inspire and engage this generation. Another benefit of having a user-generated storytelling campaign is the vast amount of digital assets you can collect from the campaign.

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Storytelling Homeless Generation New Zealand 264

Nonprofit Tech for Good

OCTOBER 27, 2019

A set of digital graphics for your email promotion and social media campaigns to which you can add your organization’s logo. Now in its fourth edition, this year’s report provides technology benchmarks for Africa, Asia, Australia and New Zealand, Europe, Latin America and the Caribbean, and the United States and Canada.

Global 205

Global Trend South Africa Report 205

Forum One

DECEMBER 22, 2022

What parts of your digital strategy are working well? This year, the need to check in is even more critical, as 2023 will usher in a whole new paradigm for a core part of digital strategy: web metrics. The end of the year is a natural time for virtual house cleaning. What efforts need to be fine-tuned, or overhauled completely?

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Time Metrics Analytics Adopt 72

Amy Sample Ward

DECEMBER 15, 2010

I come across so many great conversations, ideas, and resources all over the web every day. Networks and Hierarchies: A Typology of Digital Activism Today | techPresident – "A few weeks ago, powerful corporations like Mastercard, Visa, and PayPal weren't very concerned with the hacktivists and pranksters on 4chan.

Web 108

Web Iraq Case Study Bookmarking 108

Amy Sample Ward

JUNE 6, 2012

I come across so many great conversations, ideas, and resources all over the web every day. "The Identity Spectrum gives a understanding of the different kinds of identity that are possible in digital systems. Here are some of the most interesting things I’ve found recently (as of June 6th).

Web 117

Web San Francisco Bookmarking Search 117

Amy Sample Ward

APRIL 23, 2011

I come across so many great conversations, ideas, and resources all over the web every day. Here are some of the most interesting things I’ve found recently (as of April 23rd). You can join the conversations in the comments, or click through to the original posts to find what others are saying.

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Web Map Bookmarking Conversation 114

Forum One

JUNE 9, 2023

The Children’s Hospital Colorado Foundation came to us with the goal of rethinking its digital ecosystem from the ground up and optimizing how they attract, engage, and grow their target audiences, including donors and supporters. The post Healthcare Ad Awards Winners Announced appeared first on Forum One.

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Award Colorado Washington Wisconsin 71

Nonprofit Tech for Good

DECEMBER 19, 2017

Due to the decline in reach on social media, nonprofits should prioritize email communications and fundraising in 2018 [ Benchmarks for Success ]. Digital Payments on Social Networks. In the 1990’s, English made up 80% of web content. Today, 10 languages make up 82% of web content. The Rise of NGOs in Developing Nations.

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Trend Communication United States Online 278

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 23, 2013

Observation is not just scanning or browsing, but looking at another organization’s practice with a critical thinking lens and gaining insights. Along with benchmarking – that is comparing your organization’s numbers with an industry average or simply another similar organization or two is great.

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Charity Lesson Marketing Digital 128

Nonprofit Tech for Good

MAY 20, 2016

2016 Nonprofit Benchmarks Study :: Download. 2016 Digital Outlook Report :: Download. 2014 Cone Communications Digital Activism Study :: Download. 2014 State of the Canadian Web Nation :: Download. Published by the Public Interest Registry and Nonprofit Tech for Good. 2015 World Giving Index :: Download.

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Social Media Report Media Asia 173

Care2

OCTOBER 26, 2011

What we’ve seen across all organizations, regardless of size, is that digital teams—their structure, leadership, and how they are affected by the culture of the institutions where they work—are the biggest predictor of online effectiveness. Very few digital teams still report to IT.

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Team Digital Structure Model 73

Nonprofit Tech for Good

MARCH 5, 2017

Digital in 2016 :: Download. 2016 Nonprofit Benchmarks Study :: Download. 2016 Digital Outlook Report :: Download. 2014 State of the Canadian Web Nation :: Download. Published by the Public Interest Registry and Nonprofit Tech for Good. 2016 World Giving Index :: Download. Published by CECP. Published by Abila.

Social Media 100

Social Media Report Media Asia 100

Nonprofit Tech for Good

MAY 13, 2016

But digital and mobile app payments are coming. Source: Global Web Index. Source: M+R Benchmarks Study. Source: M+R Benchmarks Study. Facebook Reach is at an all time low. Instagram has a new algorithm. Twitter is in flux. The global internet population is set to triple in the next four years. social media accounts.

Social Media 100

Social Media Stats NGO South America 100

Classy

JULY 28, 2021

While we found that 79% of total donations on Classy come from desktop users, 58% of total web traffic comes from mobile. Additionally, there’s an 11-14% lift in mobile conversion rates when digital wallets are enabled. Classy customer GallantFew enabled ACH and digital wallet payment options through Classy Pay.

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Experiment Donation Ideas Create 93