Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 18, 2013

Over the years, I’ve attended events where a representatives from Facebook shared with nonprofits how to use the platform more effectively. During the Q/A after the presentation, one of the most frequent questions asked has been, “Will Facebook be making grants to nonprofits?” Image Source: Pando Daily.

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Facebook Donation Grant Nonprofit 122

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 4, 2013

A benchmarking process can be as simple as finding a handful of similar nonprofit organizations and comparing your key performance metrics. Take this example comparing nonprofits performance in pinerest. Or you may use a sector wide benchmarking study such as the NTEN Social Networking Benchmarking Study. By: Rebecca Shore.

Benchmark 103

Benchmark Social Media Global Project 103

NTEN

MAY 2, 2011

The 2011 Nonprofit Social Network Benchmark Report found that 30% of Master Fundraisers – those that brought in more than $100,000 – were small organizations and a further 8% were medium-sized. Gain exclusive access to data from the Benchmark Report. Discover three year trends and changes from 2010.

Benchmark 79

Benchmark Social Media Org Media 79

Whole Whale

NOVEMBER 10, 2021

Of these users, 70-80% will then delete or relegate the app within 1 month (benchmarks via Localytics ). Note the version history on whatever updates are available, and note the major changes. Apple’s top apps of 2018 were YouTube, Instagram, Snapchat, Messenger, Facebook, Bitmoji, Netflix, Google Maps, and Gmail.

Mobile 96

Mobile Build Benchmark Rate 96

Nonprofit Tech for Good

NOVEMBER 29, 2014

2014 Nonprofit Benchmarks Study :: Download. 2014 Online Benchmark Report :: Download. 2014 Social Change Impact Report :: Download. Facebook Fundraising Google Plus LinkedIn Mobile Media Social Media Twitter YouTube' Most of the reports listed are based on U.S. For Nonprofits in the United States: 1.

Social Media 231

Social Media Report Media Australia 231

Nonprofit Tech for Good

JANUARY 9, 2020

Facebook, Instagram, LinkedIn, and Twitter). A video from Charity: Water entitled Water Changes Everything is an excellent example effective storytelling. ?. Donors Can Be Found Online: Foundation Directory Online by Candid. 1) High Net Worth Individuals: DonorSearch. 3) Foundations / Corporations: Foundation Directory Online.

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Storytelling Accessibility Activities Active 264

Nonprofit Tech for Good

FEBRUARY 12, 2021

According to the 2020 Benchmarks Data from M+R , overall online giving revenue increased by 10% in 2019, and revenue from monthly gifts increased by 22%. RoundUp App automatically rounds users’ credit or debit card transactions up to the nearest dollar and donates the “change” to your nonprofit.

Effective 278

Effective Fundraising Nonprofit Channel 278

M+R

JANUARY 11, 2022

Some things never change. Paid social performance (Facebook/Instagram) was down year over year for many groups, likely due to limitations with targeting and reporting coming out of the iOS update earlier in the year. We know that IOS and cookie changes are already changing what we know about how donors interact with ads and email.

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Fundraising Gift Sample Benchmark 110

Nonprofit Tech for Good

APRIL 10, 2022

CircuitEditor regularly hosts Twitter Chats on the subjects of social change and philanthropy in Africa. Of the 53% of nonprofits that spend money on social advertising, only 17% invest in Twitter Ads compared to 97% who spend on Facebook Ads and 47% on Instagram Ads, according to the Open Data Project.

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Twitter Practice Social Media Nonprofit 355

M+R

AUGUST 23, 2023

Data from this year’s Benchmarks made it clear that TikTok is being used by many nonprofits—30% of Benchmarks participants were active on the platform in 2022. While nonprofits have far more followers on Facebook and Twitter, TikTok continues to grow in popularity across the country.

Team 83

Team Meme Sound Trend 83

Everyaction

MAY 24, 2018

The annual M+R Benchmarks Report has arrived again, shining a light on trends that are shaping nonprofits’ digital programs. Having shared and discussed this year’s Benchmarks Report with many of our partners, here’s twelve key trends that have resonated strongly within the EveryAction community. boost in their conversion rates.

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Benchmark Digital Trend Report 62

M+R

DECEMBER 1, 2023

After a couple of years of weird email trends, general uncertainty about performance post-2020, and changes we had to make to active emailable lists due to deliverability concerns , a lot of organizations saw strong performance in email this year. Email… stabilizing? If you aren’t looking at these channels, it might be a place to experiment.

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Giving New York City Channel Trend 99

Bloomerang

AUGUST 16, 2021

Start with benchmark data. Luckily, there are a number of great reports available to help you set a benchmark against industry averages. These are some places to begin: M+R Benchmarks ; Fundraising Effectiveness Project Reports ; Fundraising Report Card Benchmarks. . . — Kevin Shulman for the Agitator-DonorVoice.

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Analytics Strategy Fundraising Benchmark 122

Care2

DECEMBER 16, 2013

The nonprofit world was buzzing today over the announcement of Facebook rolling out Donate buttons to nonprofit organizations on pages and posts. This will be similar to the Facebook Gifts button that they have been testing with about a dozen nonprofit partners for the past year. Giving money is not a very social activity on Facebook.

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Facebook Donation Disaster Social Network 78

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 15, 2012

of San Antonio, I’m organizing the very first meeting of MissRepresentation Social Action Reps in San Antonio to help champion for change locally in the way that media portrays women. Thanks Kim and the 9999 other folks who liked my Facebook Page. 1. Together with Girls Inc. I learn something new from you everyday!

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San Antonio Celebrate Facebook United States 93

Bloomerang

AUGUST 29, 2022

Luckily, a lot has changed. When I refer to “digital ads” in this article, I’m referring to the three kinds of digital advertising that are easiest and most affordable: Social media advertising: e.g. Facebook, Instagram, LinkedIn. Use benchmarks to set your budget. It’s important to set expectations and budget accordingly.

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Digital Program Tips Nonprofit 118

Whole Whale

SEPTEMBER 3, 2021

The upcoming iOS15 update will create some changes in how email marketers use opens to track success and retarget their audiences — but as we all know, adapting to change is part of operating in the digital landscape. What can I do to prepare before the iOS15 changes? Benchmark Data Now. Email Opens + User IPs.

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email Marketing Test Mail 104

M+R

DECEMBER 13, 2022

If you’re just getting up and running with ads, check on your Meta Ads Manager Account , a tool to run and report on ads for Facebook and Instagram. Testing changes to your donation form to improve conversion rates. Tune up your tracking in advance of key moments. For ads tracking and more, we highly recommend Google Analytics.

Fundraising 84

Fundraising America United States Track 84

Nonprofit Tech for Good

FEBRUARY 7, 2017

The primary goal of the report is to set a baseline of benchmarks for success for NGOs worldwide in their use of web and email communications, online and mobile fundraising tools, and social and mobile media. 92% of global NGOs have a Facebook Page. 74% agree that Facebook is effective for their communications and fundraising strategy.

Social Media 100

Social Media Stats Media Technology 100

Nonprofit Tech for Good

NOVEMBER 22, 2016

Facebook launched in 2004, YouTube in 2005, and Twitter in 2006. For over a decade nonprofits, charities, and NGOs worldwide have been embracing social media with the hope of raising funds and creating social change. Throughout 2016 Facebook, Twitter, and Instagram have seen declining engagement and reach. billion to 5.59

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Technology Trend Social Media United States 100

Media Cause

MAY 8, 2023

Nothing short of success, with 1,016 form submissions, 646 of which came from Facebook Ads, and a 254% increase in clicks between media flights. One of the best ways to plan your overall budget and budget by channel is by looking at specific KPI benchmarks for each channel, your industry, etc., Clicks CTR Form Submissions The result?

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Tips Organization Channel Benchmark 52

Care2

NOVEMBER 4, 2011

Change is hard. Whatever the case, when you’re undergoing major organizational and programmatic changes be thoughtful in the way you share the news. Taking a look at the ways technology companies have informed their users about product changes is instructive for nonprofits looking to announce big changes in a thoughtful way.

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Change Yahoo Delicious Google 66

Socialbrite

OCTOBER 6, 2022

Online fundraising has changed markedly in recent years. R ecent years have ushered in a new era of fundraising — and nonprofit fundraising in particular has changed significantly. As noted in the 2021 M+R Benchmarks Study , nonprofits enjoyed a 32% bump in revenue from online sources from 2019 to 2020. Post by Annabel Maw.

Fundraising 69

Fundraising Statistics Paypal Retention 69

Nonprofit Tech for Good

MARCH 15, 2015

2015 Nonprofit Benchmarks Study :: Download. 2014 Social Change Impact Report :: Download. Facebook Fundraising Google Plus LinkedIn Mobile Media Social Media Twitter YouTube' For Nonprofits in the United States: 1. 2015 Diversity in Giving Report :: Download. Published by Blackbaud. Published by NTEN.

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Social Media Report Media Fundraising 100

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 3, 2010

There have been a lot of questions about customized Facebook landing pages and my business partner at Zoetica, Kami Huyse, wrote this fantastic summary of the resources shared. This post harvests some of the insights shared about social media measurement and nonprofits. Ymca of Metro Chicago Facebook Case Study.

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Measure Social Media Media Benchmark 101

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 31, 2010

I believe this is because it is so difficult to measure behavior change. Numbers are the first tangible indicators, but documenting and seeing the actual change depends on how well equipped and capable those who won the popular vote and the money are to achieve those social change outcomes. Many feel the same as Craig Newmark.

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Summary Social Media Measure Media 94

Nonprofit Tech for Good

FEBRUARY 24, 2010

Much of the functionality of these new Apps is based on adding buttons that link to your Twitter profile ( the mobile version ), Facebook Page ( the mobile version ), your blog (using RSS) and links such as your website, donate now page, and e-newsletter and text alert subscribe pages. Nonprofit Text Messaging Benchmarks 2010.

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Mobile Websites United States Nonprofit 210

Tech Soup

MARCH 25, 2014

Because we survey organizations involved in the grantseeking universe twice a year, the information contained in the survey analysis reports (which are free) is current, and catches the tide changes and zeitgeist of grantseeking as they happen. survey grants tsgrantstation GrantStation benchmarks State of Grantseeking programs'

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Survey Benchmark Comparison Poll 50

Connection Cafe

APRIL 27, 2010

If you’ve been paying attention to the news in the past week , you’ve most likely heard about the new changes making their way into Facebook to make sharing interests across the web easier. And the nonprofit community is an exceptional example of a group that thrives from people.

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Facebook Web Social Nebraska 40

Get Fully Funded

MAY 16, 2022

Monthly giving can change the game for your new, young, or small nonprofit! There’s your benchmark for figuring out how YOUR monthly giving program is doing. They find that a lot of their monthly donors give $24 to pay for 2 days of care (and that’s right in line with Erica’s benchmarks). Why More Monthly Givers?

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Donor Nonprofit Gift Missouri 128

Bloomerang

MARCH 30, 2023

However, if your goal is SMART—specific, measurable, attainable, relevant, and time-bound—you’ll have a clear benchmark to work toward and measure progress. These goals are specific and have a clear timeline for completion, giving the nonprofit team a clear and attainable benchmark to strive for. Spread the word on social media.

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Volunteer Program Roles Training 87

NTEN

NOVEMBER 4, 2011

In the past, fundraising owned the largest list but with Facebook's average nonprofit community size growing at an amazing 161 percent over the past year, that may not continue for long. According to the 2011 Nonprofit Social Networking Benchmark Report , nine out of 10 nonprofits have a standard Facebook page. The answer: zero.

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Data Time Social Media Database 56

Care2

DECEMBER 30, 2012

According to the 2012 Nonprofit benchmark Social Network Benchmarking Report, 98% of nonprofits didn’t raise a dime on Facebook, which is second most trafficked site on the web in the U.S. These numbers are dismal and nonprofits should not expect these figures to change drastically heading into 2013.

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Social Media Raise Money Media 78

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 17, 2009

One of the ways is to stop getting email alerts or "announcements" from many, many causes that I'm a member of. So, yesterday, after getting two announcements in a row from the same organization that should know better, I went to change my preferences but by mistake ended up leaving the Cause. Tags: facebook. And links to it.

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Causes Survey Share Data 86

Amy Sample Ward

APRIL 23, 2011

The big guys quickly followed suit: Yelp introduced "Check-Ins" while Facebook launched "Places" and most recently, Google Latitude updated to incorporate check-ins and check-outs. " Hey, Let’s Fix The Internet – What do you think – can we change? Change the internet?

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Web Map Bookmarking Conversation 114

Whole Whale

AUGUST 25, 2021

Donors’ giving patterns evolve in response to changes in economic and social forces,” said Una Osili, Ph.D., QGIV found that “for every 1,000 email subscribers, nonprofits have 817 Facebook fans, 291 Twitter followers, and 149 Instagram followers.”. 74% of Americans are on Facebook. Corporate giving totaled $21.09 Mail stats.

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Stats Trend Mail Fundraising 96

NetWits

APRIL 26, 2012

In addition to Frank Barry’s recent post on why you need a recurring giving program , the just-released 2012 eNonprofit Benchmark study found that online monthly giving is growing at a much faster rate than one-time giving. But don’t just offer recurring giving. Brand it as an exclusive, meaningful, and fun online experience.

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Websites Online Donor Cancer 207