Museum 2.0

DECEMBER 23, 2014

A new company in New York, Museum Hack , is reinventing the museum tour from the outside in. They give high-energy, interactive tours of the Metropolitan Museum and the American Museum of Natural History (AMNH). The tours are pricey, personalized, NOT affiliated with the museums involved… and very, very popular.

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Museum Interview New York Interaction 55

Museum 2.0

SEPTEMBER 18, 2013

This August/September, I am "rerunning" popular Museum 2.0 Originally posted in April of 2011, just before I hung up my consulting hat for my current job at the Santa Cruz Museum of Art & History. I''ve spent much of the past three years on the road giving workshops and talks about audience participation in museums.

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Museum Question Participatory Evaluation 45

sgEngage

OCTOBER 14, 2022

Why does your museum open its doors each day? By pinpointing your organization’s purpose, you can unlock a powerful marketing tool that will enable audiences to connect deeper with your messaging. To put it simply, it means communicating with your audiences in a curated and meaningful way. Let’s dive in. Where are they located?

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Communication email Marketing Museum 73

Museum 2.0

JUNE 25, 2019

Today, OF/BY/FOR ALL is introducing a new free resource - a guide to creating and implementing demographic audience surveys that are accurate, respectful, and useful. At the time, I was leading the Santa Cruz Museum of Art & History. We talked to colleagues in other institutions who were struggling with the same questions.

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Audience Survey Free Demographics 38

Museum 2.0

JUNE 27, 2012

A year ago, I wrote a post speculating about whether events (institutionally-produced programs) might be a primary driver for people to attend museums, with exhibitions being secondary. And so, in this post, a few findings, and more questions. Many museums, big and small, thrive on events. This isn't true for every museum.

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Museum Arts Dallas History 53

Museum 2.0

NOVEMBER 23, 2011

An exhibiting artist approached me recently at an evening event at the museum. But it's a question that many museums seem to address inadequately. But it's a question that many museums seem to address inadequately. Who would be "core" audiences if our institutions were open from 3-9pm instead of closing at 5?

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Museum Open Artist Audience 55

Museum 2.0

FEBRUARY 19, 2014

Every day for the past two months, a man has entered the largest gallery in my museum. It also complicates the question of what is acceptable in a museum. If an artist can come into a museum and smash stuff, what does that tell visitors? It is not acceptable to walk into a museum and destroy another artist''s work of art.

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Museum Arts Artist Participatory 50

Museum 2.0

JANUARY 11, 2012

For years, I'd give talks about community participation in museums and cultural institutions, and I'd always get the inevitable question: "but what value does this really have when it comes to dollars and cents?" We're hearing on a daily basis that the museum has a new role in peoples' lives and in the identity of the county.

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Audience Museum Participatory History 47

Museum 2.0

DECEMBER 15, 2014

Gretchen Jennings convened a group of bloggers and colleagues online to develop a statement about museums'' responsibilities and opportunities in response to the events in Ferguson, Cleveland and Staten Island. Museums are a part of this educational and cultural network. Where do museums fit in? Here is our statement.

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Museum Blogger Cleveland Missouri 52

Museum 2.0

JULY 23, 2014

But not enough people care about it anymore, and the museum is fading into disrepair. The Silk Mill is part of the Derby Museums , a public institution of art, history, and natural history. Many people would look at the world''s oldest mechanized silk mill and say that the core content of the museum is silk. What do you do?

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Museum Product Participatory Community 53

Connection Cafe

AUGUST 1, 2019

Museums and nonprofits can also reap huge benefits from employing artificial intelligence, particularly in their membership and development departments. Nonprofits and museums depend on dedicated, but oftentimes limited, development staff to sift through countless prospects to determine which ones are priority.

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Museum Game Chicago Indianapolis 29

Museum 2.0

OCTOBER 1, 2014

Recently, we''ve been talking at our museum about techniques for capturing compelling audio/video content with visitors. It made me dig up this 2011 interview with Tina Olsen (then at the Portland Art Museum) about their extraordinary Object Stories project. We ended up with a gallery in the museum instead. That is more curated.

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Museum Story Project Design 43

Museum 2.0

FEBRUARY 13, 2013

But this month, it's as if there was a subliminal email sent to a crew of bloggers in the arts suggesting a salon about audience diversity, and how/why to move in that direction. Jada is passionate about supporting the future of African-American heritage institutions and working to diversify the museum field as a whole.

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Arts Question North Carolina Museum 48

Museum 2.0

MAY 2, 2012

Today is my one-year anniversary as the executive director of the Santa Cruz Museum of Art & History. A year ago, I put my consultant hat on the shelf and decided to jump into museum management (a sentence I NEVER would have imagined writing five years ago). I'm open to any questions you want to raise in the comments.

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Museum Director Participatory Culture 55

Top Nonprofits

FEBRUARY 18, 2021

While some of your audience followed, do you know what happened to the rest? In this session, we discussed what retention has looked like for organizations during COVID-19 and what predictions we have for audiences returning. Our participants came from a variety of sectors including museums, advocacy, arts, religion, and education.

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Conversation Mexico Museum Europe 52

Museum 2.0

MARCH 24, 2020

It’s the person who answers your question about zoom or the person who passes on their work at home policy. Maybe that’s not the question for today though. Because to go back to comfort, I’d say let that question wait for a few days. While donations are going down, global interest in museums seem a boom industry.

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Museum Work Time Doc 20

Museum 2.0

OCTOBER 29, 2014

Said person goes on read every absurd word aloud, fighting with the book, pleading to stop reading the book, casting asides to the audience that he is NOT actually a robot monkey even though the book says he is. This makes me wonder: how do we break the fourth wall in museums? One part of me thinks this is an impossible question.

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Press Children Museum Artist 46

M+R

FEBRUARY 5, 2021

One of the most astonishing things we’ve found in our digital marketing to these high-value audiences is that just a very small lift in performance among them can yield significant increases in revenue. Where you draw these lines is less important than how you think about your audiences. . How large is the potential audience?

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America Digital Audience Channel 105

Connection Cafe

OCTOBER 16, 2013

.” In it the authors discussed how you should use social media at a nonprofit and it made me curious about how museums are using Twitter. Here are eleven things your museum should should do to get the most out of Twitter: Create a Twitter account. Gull Wings Children’s Museum does a good job of tweeting about their programs.

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Museum Twitter Social Media Arts 39

Museum 2.0

JULY 11, 2012

I get excited about a lot of things in my work at the Santa Cruz Museum of Art & History. That's how I felt when artist Ze Frank got in touch to talk about a potential museum exhibition to explore a physical site/substantiation for his current online video project, A Show (s ee minute 2:20, above).

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Museum Participatory Artist History 45

sgEngage

OCTOBER 7, 2022

While there are dozens of sessions designed to pique anyone’s interest, we wanted to highlight some specifically created for the arts and culture audience. The goal is to equip you with questions to make evaluating solutions easier and more effective. Monday, October 17, 1:00-2:00 pm ET.

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Culture Arts Virtual Guide 82

The Storytelling Non-profit

APRIL 18, 2022

In this article, we’re going to re-visit the importance of conflict in non-profit stories and discuss how to frame your conflict so that it’s motivating to your audience. But what about arts organizations or museums? Causes and Stories with No Conflict There are a variety of different stories you can tell about your non-profit.

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Storytelling Profit Articulate Arts 80

Museum 2.0

APRIL 25, 2011

I've spent much of the past three years on the road giving workshops and talks about audience participation in museums. This post shares some of the most interesting questions I've heard throughout these experiences. Feel free to add your own questions and answers in the comments! The Museum 2.0 Yes and no.

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Question Participatory Museum Evaluation 49

Museum 2.0

APRIL 21, 2020

This week we're hearing from Eastman Museum's Kate Meyers Emery. They have created elevated and new digital opportunities for public access and engagement within their respective museums at a time when physical access is not possible. My team will also continue to protect and monitor the museum. I’m new to this but excited.

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Digital Museum Social Media Public 52

Museum 2.0

SEPTEMBER 26, 2012

Writing my masters thesis for Gothenburg University’s International Museum Studies program while also working four days a week as the Director of Community Programs at the Santa Cruz Museum of Art & History this spring was certainly a challenge but also an incredible opportunity.

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Museum Program Participatory Community 49

Forum One

NOVEMBER 3, 2022

The Pacific Science Center (PacSci) is an independent, non-profit museum in Seattle with a mission to ignite curiosity and fuel passion for discovery, experimentation, and science for people of all ages and backgrounds. in an interactive activity to consider challenging questions about race, identity, and economic justice over a meal.

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Award Washington National Drupal 77

Museum 2.0

JUNE 14, 2011

Should museums play music - in public spaces and or in galleries? I asked this question on Facebook and Twitter, and the responses have been varied and fascinating. So I thought I'd open it up to the Museum 2.0 Pros for music: Music helps designers frame the atmosphere for the intended experience at the museum.

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Music Museum Open Sound 47

Museum 2.0

MARCH 3, 2011

These nontraditional audience engagement techniques helped make complex goals and visions explicit and understandable to visitors. As one participant said, "the museum feels friendly in a way it usually doesn't." People make the museum friendly, not activities. These two projects were always facilitated.

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Participatory Arts Audience Museum 51

Beth's Blog: How Nonprofits Can Use Social Media

MAY 23, 2008

Lynda Kelley I'm here in Sydney, Australia and just finished an informal workshop and discussion with Powerhouse Museum staff and other museums. Will post reflections shortly) I met Dr. Lynda Kelly, a blogger and the Head of Audience Research for the Australia Museum. The site is called Museum 3.0.

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Museum Interview Ning Australia 50

Museum 2.0

MARCH 29, 2011

Last month, I learned about a fabulous, simple participatory experiment called “Case by Case” at the San Diego Museum of Natural History that uses visitor feedback to develop more effective object labels. Our exhibits group knocked around ideas for mechanisms of audience feedback. Questions and answers rolled in. Beiber Rules!”)

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San Diego History Museum Participatory 55

Museum 2.0

AUGUST 25, 2010

at the Brooklyn Museum, where you could track how people of various levels of art expertise rated crowd-contributed photographs. Instead, I'd like to see us asking broader questions about process, like: How do different people arbitrate the value of a piece of art, a historical artifact, or a piece of scientific evidence?

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Audience Music Artist Museum 38

Neon CRM

DECEMBER 13, 2023

Every membership program needs a structure that appeals to its intended audience. Understand Your Target Audience One of the most important steps in refining your membership model is to gain an understanding of your target audience by conducting an audience analysis. of those who have interacted with you before.

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Model Florida Nonprofit Benefit 52

Amy Sample Ward

JUNE 21, 2011

Ruth Cohen – American Museum of natural History. Jason Eppink – Museum of the Moving Image. Goal of the centennial project was to shine the light on the library’s resources and get new audiences engaged in the collections and connected to the curators and staff. Jason Eppink – Museum of the Moving Image.

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Game Culture Museum Change 140

Museum 2.0

FEBRUARY 12, 2009

The conventional wisdom on museum memberships is that they are "one size fits many" programs whose primary benefits are free entrance to the museum and insider access to exhibition openings. But what about all the other people who love your museum? Want to know how the Brooklyn Museum is answering this question?

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Museum Audience Program Artist 24

Forum One

NOVEMBER 21, 2022

In all scenarios, audiences experience the National Council impact story, strengthening the connection and interest they have in the institution and the important work it is doing. in an interactive activity to consider challenging questions about race, identity, and economic justice over a meal. Pacific Science Center. Participants?observe?a

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Award Colorado Washington Children 46

Forum One

NOVEMBER 18, 2022

In all scenarios, audiences experience the National Council impact story, strengthening the connection and interest they have in the institution and the important work it is doing. in an interactive activity to consider challenging questions about race, identity, and economic justice over a meal. Pacific Science Center. Participants?observe?a

Award 46

Award Colorado Washington Children 46

Museum 2.0

MAY 22, 2012

Imagine you've just been tasked with developing an innovative, future-thinking national museum for your country's history. Blueprint is the story of a group of people who tried to create a Dutch Museum of National History (INNL). The Museum directors released Blueprint as a showcase for these plans. Where would you start?

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Museum History Netherlands Create 36