Achieve

AUGUST 12, 2021

The real power behind appealing to this age group with your peer-to-peer fundraisers lies in the fact that they’re tech-savvy, have connections with like-minded individuals, and are willing to put in the work to help worthy causes succeed. . Communicate with your audience by showing engaging photos of your work or a testimonial.

Audience 82

Audience Tips Fundraising Social Media 82

AccelEvents

JULY 14, 2021

If you are running an online event, then you know that you can draw in crowds from all over the world. Games with incentives or prizes can allow your audience members to display their talents and vote for those who perform the game the best! This will engage the audience but also provide the speaker (and you, as host!)

Virtual 98

Virtual Ideas Online Movie 98

Qgiv

APRIL 22, 2024

Many organizations have to strategize around limited budgets while trying to reach the largest audience possible to get their mission out there. Most businesses are trying to sell something with their marketing campaigns and don’t need as much of a personal connection with their audiences as a nonprofit would.

Marketing 52

Marketing Guide Nonprofit Channel 52

sgEngage

JANUARY 17, 2024

Before you get started, it’s important to grasp the basics of podcasting for nonprofits, including: Understanding why podcasts work for nonprofits Identifying your podcast’s purpose and audience Crafting your podcast’s content Let’s dive into these podcasting essentials so you can add them to your nonprofit marketing plan.

Audio 74

Audio Podcast Content Phase 74

DNL OmniMedia

JANUARY 17, 2024

They are great networking opportunities and can suit many kinds of events, audiences, and causes. Understand your audience When planning your marketing strategy, it’s helpful to start with the end in mind—who are you trying to reach? Previous engagement. Sponsor connections.

Game 52

Game Marketing Change Tips 52

Nonprofit Tech for Good

MAY 13, 2022

Some of the most effective online fundraising strategies happen when you dig into your organisation’s data and understand who your donors are, and how they came across to you. . How each traffic source is influencing sign ups for your peer-to-peer campaign. Investigate how well your audiences perform. Parameters in action.

Donor 294

Donor Track Campaign Facebook 294

ASU Lodestar Center

DECEMBER 5, 2017

Through stories, people can speak out their minds, share wisdom, and pass information to others. Telling a good story can influence the mindset of the audience, and this explains why a lot of businesses today are using this tool to market their brands to their potential customers. Select Your Audience. Know Your Goals.

Storytelling 45

Storytelling Audience Channel Story 45

Nonprofits Source

SEPTEMBER 27, 2023

It also requires strategic planning, effective communication, and innovative marketing techniques to reach your target audience and inspire them to take action. Don’t just tell your audience what you do—show them the impact of your work. However, running a successful animal-related nonprofit goes beyond compassion alone.

Marketing 52

Marketing Tips Influence Nonprofit 52

AccelEvents

JUNE 9, 2021

Due, in part, to the COVID-19 pandemic, online events are booming. Online summits are one way to connect with your audiences, as well as increase lead generation and grow revenue. If you’ve never hosted an online summit before, the task can understandably seem daunting. What is an Online Summit? We’re here to help.

Online 52

Online Create Registration Virtual 52

Candid

OCTOBER 12, 2022

Start brainstorming ideas for goals you want to achieve, while keeping in mind the mission of your nonprofit. You don’t need Kardashian-level influencers to help you spread the word. Tip: Make it as easy as possible for influencers to share by sending them pre-written content and graphics. . Some examples are: .

Campaign 98

Campaign Social Media Influence Content 98

Nonprofit Tech for Good

APRIL 3, 2022

The list created by Sean Kosofsky of Mind the Gap Consulting can be used by an executive director, board chair, or any individual board member to consider their contribution to your organization’s financial health. Join online fundraising communities and ask lots of questions and monitor for great ideas.

Fundraising 350

Fundraising Mail Law Donation 350

sgEngage

NOVEMBER 30, 2022

No matter the details of your story, you can leverage that sense of empathy to solicit a response from your audience. Telling your nonprofit’s story in an emotionally compelling way will win the hearts and minds of your prospective donors and humanize you as a changemaker. Reference thought leaders and influencers.

Storytelling 84

Storytelling Support Influence Voice 84

Nonprofits Source

NOVEMBER 7, 2023

Just like identifying an ideal donor profile is useful for fundraising, your social media presence should cater to your defined target audience. Understand your audience As the old saying goes, you can’t be all things to all people. The content you post should be crafted with your platform and audience in mind.

Social Media 52

Social Media Media Build Social 52

Bloomerang

AUGUST 29, 2022

Which business or organization comes to mind first? Whether it’s one of the big dogs or a smaller brand you love, they have surely advertised to you online. We’ve come to realize that just like for-profit brands, nonprofits are businesses that need to spend money to make money online. Think of a brand , any brand.

Digital 118

Digital Program Tips Nonprofit 118

NonProfit Hub

JUNE 23, 2017

Welcome to the world of social media influencers. A social media influencer is essentially someone with a large following on social media platforms who has the ability to influence their followers. As a marketing tactic, they use this to persuade their audience to buy or use a product or service. Be clear about the ask.

Social Media 40

Social Media Influence Media Help 40

Connection Cafe

NOVEMBER 4, 2019

Learn why social listening is important and how to find and use the influencers among prospective and existing students, alumni, and parents. Social Listening – Tune into Your Audience. The Untapped Potential of Influencers. Your social media influencers are power users who represent your institution online.

Student 22

Student Influence Social Social Media 22

Bloomerang

JULY 7, 2022

Although some people think that all communication should happen online in this digital age, sending appeals through direct mail continues to be a critical fundraising strategy. Instead, they found that appeals made via traditional mail and appeals made via online tools can be effective at communicating fundraising messages.

Mail 107

Mail Retention Practice Donor 107

AccelEvents

JULY 26, 2021

No matter the reason, quality content will further improve their event experience, keep them at the online event longer and encourage event engagement. Having poor quality content can be extremely detrimental to your online event as this might affect sponsors’ lead retention and capture rates. What do you want your audience to learn?

Content 98

Content Phase Map Audience 98

Candid

FEBRUARY 23, 2023

It also solidifies their first impression of your organization and influences whether they’re interested in further exploring and supporting your cause. If your nonprofit has yet to create a homepage, don’t let that deter you from establishing yourself online. seconds) to convince visitors to stay on your homepage. Be mobile-friendly.

Effective 120

Effective Create Strategy Nonprofit 120

Bloomerang

AUGUST 22, 2023

Having a clear online fundraising strategy, and the tools to bring it to life, is more important than ever, especially as younger generations gain more giving power. Manage all online campaigns from one convenient system to monitor fundraising progress and donor engagement. transaction fee per donation.

Websites 76

Websites Paypal Fundraising Nonprofit 76

Forum One

AUGUST 16, 2023

When it comes to your reporting strategy, it’s important to keep in mind who your key stakeholders are, and how can you package your data and results in a way that speaks to them directly. Then you can begin looking at your data with a direction and purpose in mind. Goal setting matters a lot here.

Story 60

Story Report Data Blended 60

AccelEvents

AUGUST 16, 2021

So, with that in mind, let’s dive into the top 5 ways to maximize your next hybrid event’s ROI: 1. Your hybrid event is catering to two different crowds: the online audience and the in-person audience. Therefore, no matter how you do it, you must have event technology connecting those on-site to the online audience. .

ROI 98

ROI Badge Synchronous Sponsor 98

Media Cause

JANUARY 10, 2023

Marketing has only gotten more complex over the years as nonprofits need to consider digital promotional methods such as SEO , social media presence, and targeted online advertisements. . Assess your audience. With that in mind, let’s start by exploring how to assess that audience. . Assess your audience.

Product 52

Product Marketing Nonprofit Audience 52

Socialbrite

MARCH 24, 2020

Social media is there to build bridges — to local communities, mass media, donors, volunteers, influencers and everyone involved in helping to spread the word your cause. Social listening — tracking and analyzing mentions of any keyword online — is one of the biggest buzzwords in social media marketing. Influencers and media outreach.

Social Media 69

Social Media Guide Media Social 69

TechImpact

SEPTEMBER 22, 2014

It’s importance to understanding what content is driving engagement, and what content is not resonating with your audience. The “Topic Fingerprint” keeps a log of the topics you’ve tweeted about in the past, and how your audience has engaged with them in a visually stunning representation.

Analytics 177

Analytics Twitter Nonprofit Statistics 177

AccelEvents

DECEMBER 10, 2020

However, with event technology, Qualtrics was able to launch their campaign WorkDifferent on August 12th, which featured a significant pivot from physical events to the online communities. . Key Takeaways: Microsoft knew it had to keep its audience engaged so holding a virtual conference was the way to go. increase in attendance.

Industry 98

Industry Virtual Tech Cisco 98

sgEngage

AUGUST 28, 2023

From Mother’s Day campaigns raising money for breast cancer research to Christmas fundraisers collecting gifts for children in need, great holiday fundraisers stick in your mind for years afterwards. Ensure it aligns with how your audience views the holiday. But what makes these fundraisers so successful?

Campaign 75

Campaign Tips Fundraising Contest 75

Connection Cafe

DECEMBER 18, 2019

Based on the research findings, we developed a series of easy-to-remember personas that can be leveraged to tailor messaging and cultivation strategies for distinct audiences. Our goal is to harness this high level of trust into next gen donor engagement and ultimately, financial returns. NEXT GEN PERSONAS.

Audience 42

Audience Generation Donation Donor 42

Neon CRM

DECEMBER 13, 2023

Every membership program needs a structure that appeals to its intended audience. Stronger Advocacy: There’s strength in numbers, and a strong membership base provides organizations with more voices to amplify their cause, advocate for policy changes, influence the community, and raise awareness for their mission.

Model 52

Model Florida Nonprofit Benefit 52

AccelEvents

SEPTEMBER 7, 2020

The price of your virtual event needs to be low enough to offer value to your target audience but also high enough to convey that your event provides an experience worth having. But what happens if you are planning a virtual or online event ? Will you pay for ads on social media and/or pay influencers to market your event?

Virtual 98

Virtual Guide Registration Sponsor 98

Neon CRM

JUNE 23, 2023

Check out these GivingTuesday statistics sourced from the GivingTuesday 2022 impact report and broader impact data to learn more about the influence GivingTuesday has on the philanthropic sector. Takeaway : People are talking about GivingTuesday online. Online Giving Is Growing In 2022, GivingTuesday donors in the U.S.

Statistics 98

Statistics Fundraising United States Global 98

Volunteer Hub

JANUARY 16, 2023

Gen Zers are influenced the most by social media when it comes to fundraising. Online giving grew by 12.1% Be specific in your ask and avoid using jargon or acronyms that could confuse your target audience. Be present online. Having an active presence online is important. over the past year.

Effective 75

Effective Fundraising Statistics Retention 75

sgEngage

JULY 27, 2021

Give your supporters participation options and make it easy for them to get involved, remember to be mindful of potential safety concerns and transparent with your planning. JDJ Charitable Foundation partnered with comedian and influencer Nicky Cass encourage fundraisers to complete a virtual 5k Challenge.

Ideas 122

Ideas Fundraising Cancer Virtual 122

Forum One

NOVEMBER 3, 2021

When it comes to your reporting strategy, it’s important to keep in mind who your key stakeholders are, and how can you package your data and results in a way that speaks to them directly. Then you can begin looking at your data with a direction and purpose in mind. Analyze with actionable data in mind.

Report 71

Report Data Metrics Analysis 71

AccelEvents

JULY 6, 2021

With the rise in online and hybrid events, more brands are using a combination of the two genres, as part of their event marketing strategy. To help, we’ve developed this concise guide to promoting your next online event: How to Plan Your Next In-Person or Hybrid Event. the audience size . Segmenting Your Target Audience.

Guide 95

Guide Virtual Registration Integration 95

sgEngage

APRIL 11, 2022

Whether your nonprofit is interested in spreading awareness or influencing how their supporters might vote , virtual campaigns have the potential to reach a large audience, fast. . To expand your grassroots network further online, have your nonprofit implement the following tips: . Stay in touch with supporters. .

Advocacy 73

Advocacy Awareness Virtual Campaign 73

Bloomerang

JUNE 15, 2022

runner in history, had the audience riveted in their chairs as she shared her story as a pregnant athlete leading a movement to protect female athletes from being penalized or having their contracts interrupted by their sponsors for pregnancy. Integrating Online Wills In Your Legacy Offer. 2) Where else can I get this?

Guide 117

Guide Gift Donor Retention 117