article thumbnail

Thought Leaders Blaze Trails of Discovery and Engagement

.orgSource

This advice is especially relevant for anyone looking to attract a younger audience. Thought leadership is a powerful way to engage an audience that prefers to be educated versus sold to. Companies often make the mistake of trying to sell through the lens of what’s best for them, versus what’s best for their audience.

YouTube 221
article thumbnail

3 Reasons Why Pinterest Is Still Relevant for Nonprofits

Nonprofit Tech for Good

The first question that probably comes to your mind when reading this headline is – “Pinterest? If your audience and supporters include women (especially those in their mid-thirties to mid-forties) you definitely want to explore a presence on Pinterest. That’s just for pinning clothing and home improvement ideas, right?”.

professionals

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

6 Tips for a Compelling Cryptocurrency Donation Page

Whole Whale

Focus on one CTA: Donate Cryptocurrency Remember that we want to keep the important info at the top of the page (in the first screen seen) to share with the highest number of user Use the headline as a donate CTA with reference to the value proposition of donating cryptocurrency, like children.org .

article thumbnail

Five Ways to Ensure Your Event Makes Headline News

Connection Cafe

Let’s look at ways to make your event stand out from the crowd and grab some headlines. Have an event hashtag that lets people tweet about the experience preparing and participating, but also broadcast messages to a wider audience by using existing hashtags that relate to the cause your event supports. Use relevant hashtags.

article thumbnail

Year-End Fundraising Basics: From Donor List Vitality To Finding The Best Angle For Your Creative Content

Bloomerang

The angle is often referred to as the theme. If your content is engaging and individuals wish to interact with it by taking on the fundraiser challenge, attending an event, or merely by agreeing to share your content, then your nonprofit may reach a huge audience through high-quality output. Remember the importance of the headline.

Content 86
article thumbnail

Storytelling Workouts for Year-End Fundraising

The Science Behind Engaging your Supporters

Stories (and narrative) are an opportunity for you to connect with your audience, communicate shared values, and catalyze your audience to donate. Take 30 minutes to write out what the headlines will be, any additional copy, and create a list of graphic needs. 60 Minute Storytelling Workouts.

article thumbnail

The PREP Method of Design: Start with the Right Questions to Appeal to the Right Audience

NTEN

What audience am I building for?” While the characteristics of your audience are important, they should not be the first thing dictating your design direction. Your audience is yours because of who you are. Regardless of whether a visitor is a member of your specific audience or not, people are people.

Method 52