M+R

AUGUST 14, 2023

Focused on audience and message research, M+R’s Gwen McGarry will moderate a panel featuring smart colleagues Nehal Mahmoud, Amanda Person, and Laurin Gonzalez as they share super interesting and useful findings from all kinds of usability, creative, survey, and focus group research over the last year or so! Read time: 3 minutes ICYMI!

Audience 52

Audience Research Free Test 52

Nonprofit Tech for Good

JANUARY 19, 2024

While it can be hugely helpful, AI doesn’t do an amazing job writing for the searcher’s intent or your audience. Tailor content to your audience: For instance, Eventgroove enables nonprofits to easily run online raffles. Highlight authentic stories: Share real-life examples of the impact your nonprofit has made.

Action 267

Action Practice Tips Seattle 267

Nonprofit Tech for Good

SEPTEMBER 16, 2021

This analysis can help guide you towards what best engages your target audiences. If you are incorporating new ideas into this year’s fundraising efforts, use this data to make some predictions about how you can best motivate your audiences into action. You might think they’re redundant—but your audience won’t.

Communication 299

Communication Fundraising Test Hints 299

.orgSource

AUGUST 28, 2023

The YouTubers who manage those channels know how to tell a story and they are experts in their field. My YouTube examples don’t quite fit this lofty definition. This advice is especially relevant for anyone looking to attract a younger audience. Industry events—Monitor the headline speakers and their audiences.

YouTube 221

YouTube Industry Leadership Podcast 221

DipJar

NOVEMBER 7, 2022

Arts and cultural organizations are the sources of some of our favorite DipJar stories. Today’s story comes from the small but mighty state of Rhode Island, where The Gamm Theatre has been providing great cultural programming for almost 40 years. They are literally all over the map. That isn’t to say it couldn’t use more, however.

Rhode Island 98

Rhode Island Story Russia Arts 98

Neon CRM

NOVEMBER 16, 2023

Here’s an example. Think about what would best speak to your audience. These are adjectives and verbs that describe your nonprofit’s work and its impact, align with your nonprofit’s brand, and best speak to your audience. Take, for example, “we do.” 10 Awesome Nonprofit Mission Statement Examples 1.

Examples 95

Examples Language Iowa Nonprofit 95

TechImpact

OCTOBER 30, 2014

Your brain loves a good story. There is a distinct chemical reaction that happens in one’s brain when they’re reading a compelling or interesting story. This same chemical is also created when you’re reading stories. For example, donating money to charities that are associated with that great story or narrative.

Brain 245

Brain Storytelling Story Nonprofit 245

sgEngage

MARCH 18, 2022

Komen partnered with GoodUnited, a provider of social fundraising solutions, to create new, innovative peer-to-peer fundraising challenges and custom, conversational messaging sequences that both raised revenue and built Komen’s relationships with a new audience. Komen success story here. . We’ll cover the following points: .

Audience 82

Audience Facebook Challenge Group 82

The Storytelling Non-profit

MARCH 7, 2022

Story arcs play an important role in non-profit narrative development. We often place a lot of emphasis on individual stories and use those individual stories in fundraising and communications. Why Non-Profits Need to Think in Story Arcs. Over time, a season in the case of a TV show, a story arc reveals itself.

Profit 78

Profit Story Campaign Build 78

Nonprofit Tech for Good

APRIL 20, 2020

Introducing Nonprofit Digital Sponsorships: Creating a live or on-demand co-branded online content series that provides value and shares impactful stories for viewers. . For the example below, we’ll be building out a sample Facebook Live co-branded series. Your average audience retention rate and engagement is substantially higher.

Raise 325

Raise Fund Phase Audience 325

.orgSource

OCTOBER 9, 2023

I’ve told these stories before, but I’m referring to them again because they highlight advice that can help associations find stability when chaos threatens. Nancy’s Story “Working with public institutions was especially important during the early days,” Nancy recalled. “We Here’s an example from my experience.

Milwaukee 221

Milwaukee Wisconsin Collaboration Associations 221

TechImpact

NOVEMBER 12, 2014

You can collect fantastic, compelling stories, but if no one hears or sees them, they fall flat. You can manage 10 social media accounts, but if you are not telling great stories and cutting through the online clutter, your audience will not engage. The key is using stories to get people’s attention on social media channels.

Social Media 238

Social Media Story Money Raise 238

VQ Strategies

APRIL 26, 2024

It reveals, for example, that we prize volunteer quantity. As we wrap up another National Volunteer Week and embark on another year of engaging volunteers to build capacity, reach new audiences, enhance quality of our programs, raise funds, and so much more, take some time to consider what we really value.

Volunteer 98

Volunteer Time National Celebrate 98

The Storytelling Non-profit

NOVEMBER 29, 2021

To help you maximize your fundraising efforts this month, I’m here with advice on how to tell stories that raise money in December. Why Tell Stories in December. There are so many reasons why your non-profit should tell stories. Stories help you explain your theory of change in a clear, tangible way. The Future Story.

Story 78

Story Money Raise Storytelling 78

The Storytelling Non-profit

JANUARY 12, 2022

Telling great stories helps your non-profit get its message out into the world, connect with new audiences and motivate people to take action like making a donation. In this article, I want to take it back to basics so you understand what is a story and why they matter for your non-profit. What is a Story?

Story 89

Story Storytelling Profit Participatory 89

EveryAction

FEBRUARY 8, 2023

Valentine’s Day is a great time to give your audience a little extra sugar! Share a personal story: Ask your clients or beneficiaries for feedback on how your nonprofit’s programs have positively affected their lives. Alternatively, you can highlight your supporters’ stories!

Demonstration 192

Demonstration Impact Support Story 192

Nonprofit Tech for Good

FEBRUARY 28, 2021

By Allison Weber , founder of Allison Weber Consulting , a fundraising and communications business dedicated to helping mission-driven organizations tell better stories. Feeding America gratefully stewards its corporate donors through its digital channels, yet stays focused on sharing content that will increase audience loyalty.

Social Media 300

Social Media Hunger Donor Media 300

Nonprofit Tech for Good

JULY 2, 2020

Instagram can be a powerful tool for nonprofits wanting to connect to a broader audience. You’ll also be able to add a special Donation sticker to Stories and Live videos and a “Donate”button to your profile, which will let users go directly from your content to a donation page. Work With Influencers.

Fundraising 325

Fundraising San Diego Influence Profile 325

Eric Jacobsen Blog

OCTOBER 11, 2020

Today, we look back to 2016 : 2016 brought the much anticipated release of Paul Smith 's book, Sell with a Story: How to Capture Attention, Build Trust, and Close the Sale. I'm a big fan of Paul's earlier best-sellers, including Lead with a Story and Parenting with a Story. It causes buyers to put down their defenses.

Story 52

Story Storytelling Chapter Teach 52

Achieve

AUGUST 12, 2021

Ask a volunteer to share a personal story from their time serving the organization, or ask one of your clients to share an example of how your organization has benefitted them. Communicate with your audience by showing engaging photos of your work or a testimonial. Share an on-the-ground perspective of your work. of millennials.

Audience 82

Audience Tips Fundraising Social Media 82

CauseVox

SEPTEMBER 28, 2021

Of course, we’ve spent the year sharing tips and tricks to get your virtual fundraising to the next level all year long, but let’s be real: few things are as helpful as seeing real examples of real nonprofits doing it right. So here it is: our favorite 7 crowdfunding and peer-to-peer website examples from 2021. Let’s take a look.

Examples 83

Examples Websites North Carolina Virtual 83

The Fundraising Authority

NOVEMBER 1, 2022

It is often much more effective to use as few words as possible and let images tell the stories for us. When we use images that are based on real data and facts, our story, and more importantly – our conclusions – become self-evident. Our audience is no longer taking our word for it.

Map 233

Map Fundraising Integration Donor 233

Eric Jacobsen Blog

FEBRUARY 25, 2021

Today, we look back to 2016 : 2016 brought the much anticipated release of Paul Smith 's book, Sell with a Story: How to Capture Attention, Build Trust, and Close the Sale. I'm a big fan of Paul's earlier best-sellers, including Lead with a Story and Parenting with a Story. It causes buyers to put down their defenses.

Story 52

Story Storytelling Chapter Teach 52

Nonprofit Tech for Good

MAY 8, 2020

From a very young age, it is through stories that we learn about ourselves, those around us, and the world in which we live. Digital storytelling enables nonprofits to tell their stories across multiple media, potentially in multiple languages, and to reach unknown readers and viewers through the power of tagging and amplification.

Storytelling 300

Storytelling Digital Channel Profile 300

Achieve

JULY 7, 2021

introduced Stories to compete with the rising popularity of Snapchat Stories, and the way we interact with social media has never been the same since! people use Instagram Stories daily and 2 out of 3 users say that the feature fosters brand interaction. But how can you make your Stories engaging? Back in 2016, Instagram.

Story 66

Story Poll Florida Nonprofit 66

Association TV

MARCH 16, 2022

for your age 45+ audience is going to bomb. But is it just because you posted it in the wee hours while your audience is asleep? Inciting incident, hero’s journey, that utterly captivating climax and just when the audience is sitting on the edge of their seats… breathe in, breathe out, the conclusion that ties everything together.

Content 294

Content Create Headline Lithium 294

Nonprofit Tech for Good

FEBRUARY 21, 2020

Too many and you’ve lost your audience. The example below uses just two eye-catching visuals to tell a simple yet startling story about global carbon emissions. And because no clear message or story emerges, they give up. I’ve seen many infographics which are a jumble of clip art or icons labeled with numbers.

Tips 363

Tips Picture Homeless Chart 363

Bloomerang

AUGUST 31, 2022

It gives your audience a tangible transformation to observe through the sharing of the written word, photos, testimonials, and videos. We tell stories. Stories are the most effective form of communication available because they immediately engage the reader on an emotional level and in a way that is interesting to them.

Storytelling 110

Storytelling Guide Structure Audience 110

Nonprofit Tech for Good

AUGUST 6, 2023

1) Multi-Channel Strategy Employing a multi-channel strategy helps nonprofits reach a wider audience with their year-end campaign. Data on donor behavior, preferences, and interactions provides audience insights that can be used to improve fundraising strategies and optimize future campaigns.

Practice 243

Practice Fundraising Guide Channel 243

Bloomerang

DECEMBER 21, 2021

In part three of this series on how to become a great nonprofit storyteller, I talk about the practical skills you need to tell an effective story. In part one of this series, I talked about figuring out your goals and objectives, developing your brand and tone, and choosing your audience. Edit your story. .

Storytelling 109

Storytelling Help Measure Audience 109

Nonprofit Tech for Good

JANUARY 9, 2020

The next step is for the organization to craft and disseminate a story through the “digital storytelling ecosystem:”. The story should be consistent, cohesive and compelling, and readily accessible by a simple Google search of the organization’s name. Enable the audience to identify with it. Transparency.

Storytelling 264

Storytelling Accessibility Activities Active 264

Media Cause

DECEMBER 21, 2021

While advocating for survivors in San Francisco, I witnessed first-hand how critical stories are in tapping into people’s empathy. However, it wasn’t until my career took a turn into strategic communications and marketing that I learned just how integral a winning story is to the success of an advocacy campaign. .

Advocacy 59

Advocacy San Francisco Story Digital 59

Nonprofit Tech for Good

AUGUST 24, 2020

Finally, and of course, to effectively reach all audiences your blog (and website) must be mobile-compatible. Most blogs are no longer written in the first person and serve more to tell the stories and news commentary of a nonprofit, rather than the opinions of its leadership. 7) Tell the story of a community served by your nonprofit.

Practice 352

Practice Nonprofit Newsletter News 352

sgEngage

JANUARY 17, 2024

As technology evolves, your nonprofit should expand to tell your story in more engaging, shareable, and innovative ways, such as podcasting. With nearly half a billion podcast listeners worldwide today, the format is very promising for nonprofit professionals who have detailed stories to tell. Produce content for a low cost.

Audio 74

Audio Podcast Content Phase 74

NetWits

MARCH 11, 2012

Create content that attracts the audience you’re targeting with the goal of getting them to interact with you. Knowing that it can be tough to execute on we thought we’d give you a few examples of nonprofits effectively using content marketing as a key part of their online strategy. It’s a fairly simple idea.

Content 213

Content Story Marketing YouTube 213

CauseVox

DECEMBER 13, 2021

Fiver used their story of Camp WiFiver to inform their 2021 #GivingTuesday campaign. Engage A Wide Audience/Create A Culture Of Giving. Instead, spread the word by engaging a diverse audience. A good story is an incredible tool and whatever quote or story you decide to use, make sure it’s relatable and clear.

Raise 76

Raise Foundation Story Children 76

Candid

OCTOBER 10, 2023

By doing this, you’re encouraging your followers to amplify your organization and cause to reach a broader audience. For example, on Instagram , around 12% of followers typically see your content, but on Facebook and LinkedIn , it’s 4% or less. Whereas on Instagram, you’d want them to share your content to their Stories.

Social Media 116

Social Media Share Media Social 116