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7 Essentials for Your Nonprofit’s Branding Guidelines

Nonprofit Tech for Good

When your brand is consistent and strong, you can increase your organization’s visibility in your community and move your audience to action. For example, you may have a very horizontal logo with both an icon and text you use for your website’s header, and a version that is just the icon you only use for social media where space is limited.

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How Nonprofits Can Use Instagram for Fundraising

Nonprofit Tech for Good

Instagram can be a powerful tool for nonprofits wanting to connect to a broader audience. For example, Feeding America is a nonprofit with a national network of more than 200 food banks. These posts provide both an emotional connection for the audience and a material demonstration of the impact the nonprofit’s work is having.

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Cheap and Cheerful Audience Analysis for Nonprofits

Beth's Blog: How Nonprofits Can Use Social Media

” My answer is: ”Don’t ask me, ask your audience.” ” That to say that you need to know your audience and how they get their information. Even more importantly, what motivates them. So, was delighted when Darren Barefoot asked if he share a guest post about how to do audience analysis.

Analysis 105
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Crafting a Winning Fundraising Plan for Your Next Charity Event

Greater Giving

Example: “To raise critical funds through a community gala to support our after-school literacy program for underprivileged children.” Example: “Raise $10,000 to purchase new books and educational materials for the program. Conduct a status check on volunteer recruitment and work assignments. *

Charity 40
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Nature Conservancy Instagram Contest and Other Examples

Beth's Blog: How Nonprofits Can Use Social Media

The post summarized why it may be important, best practices, and a few nonprofit examples. One of my blog readers, Sarah Mowry, Outreach Director for the Deschutes Land Trust pointed me to Nature Conservancy’s Instagram contest , an image scavenger hunt. There is also other value: How much time or expense did this save staff?

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Is That A Camera in Your Pocket? Tips and Tools for MobilePhonetography As Part of Your Content Strategy

Beth's Blog: How Nonprofits Can Use Social Media

The new generation of smart phones come equipped with excellent cameras and for many it means that they can easily shoot from the hip and capture moments in your organization’s work that make for great, socially share able content. Simply touch your subject. Rule of Thirds: Good picture composition is important.

Camera 101
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Ethical Storytelling for Nonprofits: A Detailed Guide

Neon CRM

Storytelling for nonprofits is an avenue to connect with donors and help them relate to your work. Ethical storytelling for nonprofits produces stories that not only help nonprofits share their work and inspire donors but also honor the dignity of those the story is about. For example, let’s say you’re planning a storytelling campaign.