Media Cause

JANUARY 8, 2024

In today’s digital age, having a strong online presence is essential for nonprofits to engage with their target audience and secure the necessary support. In this blog post, we’ll explore three ways keyword research can benefit your nonprofit and help you achieve your mission more effectively.

Research 59

Research Difference Search Hunger 59

Top Nonprofits

FEBRUARY 16, 2022

Your nonprofit pursues a worthwhile mission, and as a marketing professional, it’s up to you to find the unique channels and messages that help current and potential supporters see that. Otherwise, they might take their support to a different organization that better communicates its purpose and inspires its audience to take action.

Audience 98

Audience Marketing Nonprofit Search 98

Forum One

MARCH 23, 2021

So, how do we help our audiences find the information they need? Before identifying which menu approach is appropriate, make sure your team is aligned on overall goals, audiences, and content needs. Audiences: Which audience groups are you prioritizing? Remember: you are not your audience.

Audience 46

Audience Design Help Structure 46

NonProfit Hub

JULY 13, 2021

How can your nonprofit organization increase its audience growth? To help organizations grow their audience—and also their returns and impact—I created an approach to communication development based on a system I’ve labeled IDEAS. When maximizing audience growth, an aimless attempt rarely works.

Audience 80

Audience Phase Nonprofit Mind 80

Association Analytics

FEBRUARY 20, 2024

Target new audiences – We focus on member experience, satisfaction, and retention, but what about the more tangential groups we touch as an organization? Expand the membership pool – Are there folks that might fit into a different type of membership at your association that doesn’t currently exist?

Create 169

Create Strategy Associations Registration 169

Forum One

AUGUST 19, 2021

How can you understand how your audience perceives a digital tool, an online experience, or the world more broadly? The most common approaches are through two research approaches: audience research and usability testing. Understanding how they differ lies in the what , not the who. This is where audience research comes in.

Test 85

Test Audience Research Interview 85

Achieve

MAY 10, 2021

. - Spreading the word far and wide to secure the smaller donations that will help you exceed your goal. At each of these phases, understanding exactly who your audience is and how you should connect with them will be essential, especially after a year of pandemic challenges and distractions. Post-Campaign Activities. As discussed in.

Audience 83

Audience Campaign Phase Virtual 83

DNL OmniMedia

APRIL 23, 2024

Specifically, we’ll cover: 6 Benefits of Blackbaud for Nonprofits Working With a Blackbaud Support Consultant Blackbaud Support Resources Your Blackbaud solutions hold the potential to help your nonprofit move its mission forward in significant ways, but you’ll be hard-pressed to do so if you’re stuck struggling to use your tools properly.

Blackbaud 52

Blackbaud Support Guide Help 52

Pamela Grow

JUNE 14, 2023

Prioritizing donor retention will ultimately build a dedicated pool of supporters who will lend support any time you need it. One way to cultivate positive donor relationships that increase retention is to choose fundraising ideas and donation methods that engage your audience. You can apply this model to almost any fundraiser.

Pledge 52

Pledge Difference Donation Retention 52

Nonprofit Tech for Good

JANUARY 19, 2024

By Jessica Fox , writer at Eventgroove – a one-stop, integrated platform for events, fundraisers, and e-commerce driven to help its customers amplify their brand and reach their goals. You’ve heard many (many) times that all your nonprofit’s blog and site content should be optimized to drive traffic. Search Engine Optimization.

Action 267

Action Practice Tips Seattle 267

Media Cause

OCTOBER 13, 2021

I’ve been in those meetings (if you’ve been at a nonprofit for even a hot second you know the ones I’m talking about) with program leads whose priority lists are very different from mine. We may call the different steps by different names, but overall, we’ve agreed these are the general phases. DTR: Building REAL Relationships.

Audience 52

Audience Integration Advocacy Phase 52

Greater Giving

FEBRUARY 16, 2023

The Camp Rosenbaum Fund included a virtual audience in their live event for this one important reason. An event with a virtual audience option means that people you want to reach, no matter where they are, can participate. In fundraising, not all the costs or benefits come in the form of dollars.

Audience 52

Audience Virtual Benefit Sponsor 52

Classy

JUNE 2, 2021

As a partner to thousands of nonprofits, Classy spends a lot of time learning about what makes each of them successful. That’s why we sought to uncover trends among successful nonprofits on the platform and what they do differently early on. A successful nonprofit dedicates time early on to master the details.

Action 106

Action Difference Fundraising Nonprofit 106

Forum One

AUGUST 24, 2021

Audience research is changing—along with a changing world—to help us on our quest to better understand audience behavior, needs, frustrations, and successes and ensure products and services are successful. Audience research is here to stay. Audience research is here to stay.

Audience 66

Audience Research Change Sample 66

Achieve

AUGUST 25, 2022

Since you spend all day talking, it can be highly beneficial to set aside time specifically to. Public speaking and presentation skills can help you craft better written and verbal communications, whether you’re engaging with your team internally or connecting with an external audience. . build effective presentation skills.

Skills 96

Skills Public Help Grant 96

Nonprofit Tech for Good

MAY 8, 2023

Many of the text messages we get are personal messages between friends and loved ones, but there are also many major brands that capitalize on this communication medium to help reach their customers. The rules for opting in are different for nonprofits. That’s a lot of time spent engaging with a communication tool!

Lesson 293

Lesson Marketing Amazon Adopt 293

Nonprofit Tech for Good

SEPTEMBER 16, 2021

What are the strategies and tactics that best helped you achieve your goals last year? This analysis can help guide you towards what best engages your target audiences. You might think they’re redundant—but your audience won’t. 3) Revisit Your Target Audiences and Their Motivations. 2) Review Your Goals.

Communication 299

Communication Fundraising Test Hints 299

Candid

OCTOBER 3, 2022

For funders and foundations, one big advantage of an easy-to-navigate grants section of your website is that you can help grantseekers are more likely to submit the required information on the first try. With clear and concise instructions , funders can also help grantseekers save valuable time that’s best spent on mission-oriented work.

Websites 105

Websites Help Tips Grant 105

TechImpact

MAY 1, 2014

The number one goal of every blog and content marketing campaign is to engage with their audiences and drive interactions. The bottom line is, engaging with audiences is difficult. Additionally, engagement means something different to every person who’s looking to grab a piece of the pie. Enlisting help. Fill a niche.

Audience 132

Audience Content Marketing Social Media 132

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 13, 2014

Using the scientific method for experiments can yield insights about how much time and effort – whether our effort has to reach perfection or not. Along with measuring against impact results, it is important to look at how much time has been invested. Are we actually making a difference? And you shouldn’t be either.

Social Media 119

Social Media Channel Difference Media 119

Nonprofit Tech for Good

APRIL 20, 2020

When you’re live, there’s a true authenticity created that helps build trust and likeability with an audience. Your average audience retention rate and engagement is substantially higher. There are two phases to develop a Nonprofit Digital Sponsorship: Phase 1: Identify Your Audience & Partner(s).

Raise 325

Raise Fund Phase Audience 325

Whole Whale

MAY 11, 2022

Short Answer : It’s not just you, Google Analytics 4 (GA4) is completely different than Universal Analytics (UA). This article is meant to help people that were familiar with UA and are now trying to make the transition to GA4 for reporting. High-level Differences. analytics.js). . Snapshots of navigation from 5/11/2022).

Analytics 59

Analytics University Difference Metrics 59

Get Fully Funded

AUGUST 8, 2022

It’s the great irony of fundraising – we love to help but we don’t like to ask for help. It takes resilience so that every time you hear “no,” you don’t let it stop you, especially when times are hard, the economy is tanking, or some other crisis is looming. You know this, and so does the general public.

Donation 122

Donation Time Money Gift 122

EveryAction

FEBRUARY 8, 2023

Valentine’s Day is just around the corner, which means many organizations are busy identifying ways to show supporters appreciation for their financial support, volunteer hours, and help promoting their organization’s purpose and programs—and showing this kind of appreciation often means communicating the impact a supporter has had.

Demonstration 192

Demonstration Impact Support Story 192

Nonprofit Tech for Good

MAY 13, 2022

How much time do you spend thinking about where your donors are coming from ? It’s important to understand your traffic sources so you can attribute revenue to different ways you’re trying to find more donors. Leave the game of chance for another time. Investigate how well your audiences perform.

Donor 294

Donor Track Campaign Facebook 294

Qgiv

JUNE 1, 2022

But while major donors are important , they’re fewer in number than potential donors willing to give smaller amounts over time. Small gifts can not only grow your donor base but also appeal to younger audiences and potential recurring donors. Donors like to know how their gifts will make a difference. Show Impact.

Gift 52

Gift Difference Donation Donor 52

Nonprofit Tech for Good

FEBRUARY 28, 2021

By Allison Weber , founder of Allison Weber Consulting , a fundraising and communications business dedicated to helping mission-driven organizations tell better stories. The mystery that stumps some organizations is how to strengthen their corporate relationships so they grow over time. Feeding America.

Social Media 300

Social Media Hunger Donor Media 300

EveryAction

NOVEMBER 9, 2022

What are some last-minute to-do list items and tactics that can help nonprofits before GivingTuesday? Segment your audience. If email or mail appeals are a part of your GivingTuesday strategy, segmenting your audience could make a big difference for return on investment (ROI.) That is a big difference!

Gift 207

Gift Consultant Audience email 207

Nonprofit Tech for Good

NOVEMBER 5, 2022

While many organizations initially leaned on golf tournaments to help them weather the storm of COVID-related restrictions, they soon discovered that golf events are a strategic, engaging, and lucrative option that belongs in an organization’s fundraising portfolio. We live in an online world, and event registration is no different.

Trend 340

Trend Fundraising Sponsor Registration 340

Qgiv

APRIL 22, 2024

Nonprofit marketing refers to all of the different strategies your organization uses across the various channels of communication to spread awareness about your cause and gain new supporters for your mission. Attracts new supporters and partners with information about how they can help change the world.

Marketing 52

Marketing Guide Nonprofit Channel 52

Bloomerang

NOVEMBER 2, 2021

One of the biggest things that holds people back is the thought that they don’t have enough time—to take the next step, make that phone call, complete that project, etc. Often it can feel like life is too overwhelming and there simply isn’t enough time to add one more thing to your to-do list. . Tomorrow isn’t promised.

Time 85

Time Management Community Storytelling 85

Nonprofit Tech for Good

AUGUST 6, 2023

The end of the year is a critical time for nonprofit fundraising. A well-crafted year-end fundraising plan helps nonprofits define clear and specific fundraising goals, identify potential donors, and tailor their messaging better to resonate with their supporters. However, this is not a universal rule.

Practice 243

Practice Fundraising Guide Channel 243

Whole Whale

APRIL 5, 2024

Leveraging ad libraries can provide valuable insights into competitors’ strategies, industry trends, and best practices, helping nonprofits refine their own ad campaigns and messaging. TikTok Ads Library: [link] Shows ads from brands, creators, influencers across different ad formats like in-feed, brand takeovers, etc.

Library 104

Library Influence Demographics Nonprofit 104

EveryAction

JANUARY 25, 2023

Whether you’re a large nonprofit looking for different ways to amplify your mission or a small team trying to stretch your marketing dollars, it makes sense to first seek out free advertising for nonprofit organizations. to maximize visibility across different demographics.

Volunteer 209

Volunteer Free Donor Grant 209

Saleforce Nonprofit

JANUARY 25, 2022

Whether your nonprofit has a two-person team or a staff of 200 employees, every opportunity you take to improve your daily operations can make a difference in reaching your fundraising goals. HOPE Atlanta did just that with the integration to create more time for donor stewardship. “As Eliminate the Risk of Error.

Integration 98

Integration Benefit Time Atlanta 98

Nimble AMS

AUGUST 4, 2021

Insights into your membership can help you make smarter decisions and provide greater member value. Consider targeting different surveys to different member groups. Send a different survey to members who have volunteered so you can find out how to improve your volunteer program. But, how do you get those insights?

Associations 78

Associations Help Technology Survey 78

Bloomerang

FEBRUARY 1, 2023

Fundraising apps are helpful tools that drive your nonprofit’s fundraising campaigns by empowering you to pull in more donations, and there are hundreds to choose from. As you explore the different apps, pay attention to the highlighted features and consider how each could make a difference in how you fundraise.

Org 80

Org Raise Tools Help 80