Nonprofit Tech for Good

FEBRUARY 28, 2021

It’s no secret that corporate donors are invaluable partners for nonprofits. Thoughtful donor stewardship strategies are the key to enhancing corporate partnerships. The details of your stewardship strategy will depend on things like your donors’ interests and your resources. Feeding America.

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Nonprofit Tech for Good

MAY 8, 2020

By Elizabeth Ngonzi , is an Adjunct Faculty at New York University Center for Global Affairs where she teaches Digital Storytelling, Innovation and Fundraising. Ideal Digital Storytelling Ecosystem. The selected channels make up part of an organization’s Digital Storytelling Ecosystem. Digital Storytelling Framework.

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Allegiance Group

MAY 18, 2023

Developing a digital donor acquisition strategy takes a similar approach as direct mail, starting with a detailed analysis of your donor base, including average gift, retention rates, average gift, and if you have done previous online fundraising campaigns, cost per acquired donor.

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Digital Practice Donor Strategy 52

Greater Giving

DECEMBER 15, 2022

How do you keep up with the ever-increasing need for digital donor engagement ? In this guide, we’ll discuss how to use digital marketing strategies to update your organization’s nonprofit marketing and outreach plans both now and into the future. Donor Profiles and Records . Integrating Marketing Channels .

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Digital Marketing Donor Channel 75

EveryAction

JANUARY 25, 2023

Having a strong brand helps your organization set itself apart from every other nonprofit out there, lends credibility, and builds trust with your audience. As far as free advertising for nonprofit organizations goes, this program lets you: Target your reach and increase digital visibility. Run multiple campaigns concurrently.

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Nonprofit Tech for Good

OCTOBER 17, 2023

In our current digital landscape, having a strong social media presence is essential for nonprofit organizations. It not only helps raise awareness about your cause but also enables you to connect with a wider audience and attract potential donors and volunteers. In influencer campaigns, measure reach and impressions.

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Social Media Media Social Influence 330

Candid

APRIL 13, 2023

This means the story you share about your mission-driven work can motivate everyone—from your potential and existing donors to your staff and board members. However, in today’s online world, it’s easy to get lost in the digital noise. In fact, our brains are hardwired to respond to stories.

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Storytelling Audience Tips Captivate 106

Allegiance Group

APRIL 15, 2024

Developing a digital donor acquisition strategy takes a similar approach to direct mail. It starts with a detailed analysis of your donor base, including average gift size, retention rates, and cost per acquired donor. Engage new donors from the start with compelling digital marketing. Let’s get started!

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Fund Donor Strategy Search 52

Candid

OCTOBER 17, 2022

You’ve probably been bombarded lately by expert advice on what to do for GivingTuesday campaign. By filling out your Candid nonprofit profile on GuideStar, you can ensure your digital presence is up to date and prioritize creating content to share on GivingTuesday. Donors want to know that you are making an impact. Add a logo.

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Campaign Digital Profile Social Media 75

EveryAction

SEPTEMBER 2, 2022

In this six-part blog series, we’re highlighting key digital features your organization can start implementing now to boost fundraising this fall. Last week, we went over digital advocacy forms. It’s never too early to start planning for your nonprofit’s GivingTuesday and year-end fundraising efforts. What is mobile messaging?

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Nonprofit Tech for Good

APRIL 5, 2024

It should be mobile-responsive, attractive, and include features like: Online registration with secure payment processing Customizable text, imagery, and URL The ability to collect donations Sponsor onboarding and digital exposure Live leaderboards 1. Email campaigns. Partner marketing.

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Tech Marketing Sponsor Registration 199

The Modern Nonprofit

JUNE 20, 2023

Estimated Reading Time: 3 minutes From Events to Online: Adapting Traditional Fundraising Methods for the Digital Age In the grand theatre of nonprofit work, fundraising is the showstopper act. Yet, for many nonprofits, the shifting backdrop of the digital age is presenting new challenges and opportunities.

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Method Digital Online Fundraising 88

Pamela Grow

FEBRUARY 27, 2024

Building relationships with donors, volunteers, and advocates ensures that you have a reliable source of support to power your mission year after year. This means that there are more opportunities to tell your nonprofit’s story , spread awareness of your cause, and connect with donors around the world. Segment your audience.

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Digital Marketing Create Social Media 59

Nonprofit Tech for Good

AUGUST 6, 2023

By Jen Frazier , President at Firefly Partners – a women-owned, LGBTQ+ certified, and minority-owned digital marketing agency that develops accessible online experiences that empower progressive organizations to thrive. During a year-end campaign, it’s essential to track and analyze data from these multiple channels.

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Nonprofit Tech for Good

DECEMBER 2, 2023

A lot of time, effort, and preparation goes into ensuring end-of-year campaigns produce all the funds needed for organizations to sustain their important missions. When a fundraiser receives a notification that a donor is close to lapsing, they can reach out and reconnect with that donor.

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Bloomerang

MAY 30, 2023

“How do we get more donors?” But growing and engaging your donor base isn’t an effortless process. Most nonprofits use a combination of in-person events, physical outreach, and some form of digital presence to attract and build relationships with supporters. is a question every nonprofit asks at some point. And for good reason.

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Content Donor eBook Relationship 91

EveryAction

MAY 4, 2016

Last week, we were joined by Cindy Phan, Creative Director at ShareProgress to discuss how to achieve the right "secret sauce" for a nonprofit digital campaign. For many nonprofits, social media is an excellent way to give audiences a taste of their campaigns and, hopefully, leave them hungry for more. Side Dish - Video.

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Campaign Digital Nonprofit Social Media 106

DNL OmniMedia

APRIL 26, 2024

From email to your website , your nonprofit’s digital presence spans multiple communication channels, each with its own unwritten rules for success. While allocating marketing resources to various offline promotional strategies is perfectly fine, abandoning your nonprofit’s digital outreach is almost always a mistake.

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Digital Google Grant Nonprofit 52

sgEngage

AUGUST 28, 2023

From Mother’s Day campaigns raising money for breast cancer research to Christmas fundraisers collecting gifts for children in need, great holiday fundraisers stick in your mind for years afterwards. To improve your planning process and get the best results, use these tips: Align your campaign message with the holiday.

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Campaign Tips Fundraising Contest 75

Whole Whale

NOVEMBER 12, 2021

In October 2021, Facebook announced that nonprofits will now be able to create custom audiences of users who have either donated to the organization’s Facebook Page directly or have created a Facebook Fundraiser in support of that nonprofit. Nonprofits can then retarget these users with donation asks in future advertising campaigns.

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Facebook Donor Nonprofit Audience 110

Bloomerang

AUGUST 29, 2022

Nonprofits of all sizes are now running successful digital advertising programs —because you can reap the benefits of digital advertising whether you have hundreds, thousands, or hundreds of thousands to invest. I have been running digital ads for nonprofits for a decade. in digital ads for every dollar raised in online revenue.”

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Digital Program Tips Nonprofit 118

Bloomerang

JULY 7, 2022

Best Practices for Donor Acquisition and Retention Through Direct Mail. Although some people think that all communication should happen online in this digital age, sending appeals through direct mail continues to be a critical fundraising strategy. But what about people who say that direct mail isn’t worth the investment?

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sgEngage

JANUARY 26, 2024

A well-designed awareness campaign can bring attention to your nonprofit’s cause, educate the public about a significant issue, and drive more donations to fuel your mission. To ensure your campaign’s success and reach diverse audiences , tap into the reach and brand visibility of like-minded businesses through a corporate partnership.

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Awareness Campaign Business Collaboration 70

Get Fully Funded

MARCH 8, 2023

In 2022, online giving grew by 12.1% , motivating nonprofits to find more ways to connect with their supporters through digital channels. We’ll explore a few strategies for integrating your digital and direct mail fundraising strategies to reach donors across various media channels. Let’s get started.

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Mail Integration Digital Strategy 75

sgEngage

APRIL 20, 2021

The average recurring donor gives an astounding 42% more per year than one-time donors. Get recurring gift options in front of your donors where they already spend most of their time: online! Shifting to online fundraising tactics allows you to easily develop your program and reach a wider pool of donors. Let’s dive in!

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Digital Strategy Giving Gift 114

Neon CRM

OCTOBER 31, 2023

Having solid donor engagement strategies in place is important for any nonprofit that wants to inspire generosity in their community and build a base of lifelong supporters. But the world is a noisy place: Donors are bombarded with constant messaging that can drown out a nonprofit’s attempts to reach them.

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Nonprofit Tech for Good

APRIL 13, 2020

We’ve talked a lot recently about taking your nonprofit’s fundraising strategy digital. Here are 5 integrations that will take your virtual fundraising to another level and 3 more that’ll get you started if you’re still gearing up to go on that digital journey. 1) Facebook Fundraising. 2)Apple Pay. 7) PayPal.

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Integration Alexa Paypal Virtual 363

Nonprofit Tech for Good

JULY 30, 2023

Your organization’s brand story holds immense power, especially for nonprofits striving to engage donors, volunteers, and partners. Here’s why storytelling is so vital: 1) Creating an Emotional Connection: Stories have the power to evoke emotions and connect with audiences on a personal level.

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sgEngage

APRIL 20, 2023

Fundraising events and one-time campaigns are great ways to raise money for your organization, but infrequent fundraisers don’t provide consistent income. Annual giving campaigns can raise money to cover your day-to-day expenses by bringing in a steady stream of funding. Set a theme for each year’s annual giving campaign.

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Campaign Effective Giving Ideas 74

Media Cause

JUNE 22, 2021

Advocates aren’t donors. Donors aren’t advocates. That means advocacy can play a critical role in supporter engagement and prospect acquisition to drive individual giving gains and grow donor lifetime value — even if your organization is a nonpartisan 501(c)(3). Or so says the urban myth. Yes, those people are us).

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Advocacy Digital Fundraising Global 101

Nonprofit Tech for Good

MAY 8, 2023

You can use outbound text messages to inform donors about upcoming fundraising events and campaigns. Just be sure that your donors have opted in to receive text messages from your organization first. Society’s shift to digital experiences has resulted in an almost continuous increase in online purchase rates.

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Lesson Marketing Amazon Adopt 293

Achieve

JUNE 2, 2021

For nonprofits, this means millennials are a key demographic to craft fundraising campaigns around. . direct mail campaigns. are no longer effective because of the digital revolution. But in reality, when done correctly, they can be just as effective as digital marketing. . direct mail and digital marketing.

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Candid

APRIL 6, 2023

Peer-to-peer fundraising campaigns have become an increasingly popular strategy for nonprofits in recent years. Not only does it allow nonprofits to expand their donor base; it also enables them to engage with their existing supporters in a more personal and meaningful way.

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EveryAction

NOVEMBER 9, 2022

Segment your audience. If email or mail appeals are a part of your GivingTuesday strategy, segmenting your audience could make a big difference for return on investment (ROI.) Donors want to know what your organization is accomplishing with their donation dollars. Don’t worry, it doesn’t need to be complicated.

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Achieve

AUGUST 12, 2021

Peer-to-peer campaigns lend the perfect opportunity to. connect with donors who care. Effectively inspiring millennial donors to get involved in your next peer-to-peer campaign requires. Use social media to increase campaign visibility. Use social media to increase campaign visibility. As of 2019, 90.4%

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Audience Tips Fundraising Social Media 82

EveryAction

FEBRUARY 8, 2023

Fresh Eyes Digital Donors, volunteers, and supporters are the lifeblood of many nonprofit organizations. Valentine’s Day is a great time to give your audience a little extra sugar! Send virtual flowers to your supporters and tell them how grateful you are to have them. Get in touch at LizAlbertFundraising.com !

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Demonstration Impact Support Story 192

Nonprofit Tech for Good

SEPTEMBER 16, 2021

This analysis can help guide you towards what best engages your target audiences. If you are incorporating new ideas into this year’s fundraising efforts, use this data to make some predictions about how you can best motivate your audiences into action. You might think they’re redundant—but your audience won’t.

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