Nonprofit Tech for Good

SEPTEMBER 23, 2020

#GivingTuesday 2020 is December 1 and below are important data about GivingTuesday donors to help your nonprofit create a successful campaign. From the 2020 Global Trends in Giving Report : 2) 9% of donors worldwide donated to a nonprofit, NGO, or charity on GivingTuesday 2019. 12) 74% of GivingTuesday donors volunteer.

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Statistics Donor United States NGO 363

EveryAction

AUGUST 25, 2022

In this 6-part blog series, we’re highlighting key digital features your organization can start implementing now to boost fundraising this fall. This week’s topic: digital advocacy forms. What are digital advocacy forms? Why should nonprofits use digital advocacy forms now? Advocacy is for everyone.

Digital 130

Digital Advocacy Fundraising Channel 130

Neon CRM

NOVEMBER 15, 2023

But direct mail isn’t dead —the personal touch, visibility, and open rate that comes with direct mail have made it significant in the digital age. For these reasons and more, direct mail donor acquisition works. The Benefits of Direct Mail for Donor Acquisition What’s so appealing about direct mail? Here’s why!

Mail 52

Mail Campaign Donor Tips 52

Greater Giving

DECEMBER 15, 2022

How do you keep up with the ever-increasing need for digital donor engagement ? In this guide, we’ll discuss how to use digital marketing strategies to update your organization’s nonprofit marketing and outreach plans both now and into the future. Donor Profiles and Records . Integrating Marketing Channels .

Digital 75

Digital Marketing Donor Channel 75

Allegiance Group

MAY 18, 2023

Developing a digital donor acquisition strategy takes a similar approach as direct mail, starting with a detailed analysis of your donor base, including average gift, retention rates, average gift, and if you have done previous online fundraising campaigns, cost per acquired donor.

Digital 52

Digital Practice Donor Strategy 52

EveryAction

JULY 12, 2023

It’s the middle of the year, and although many of you still haven’t even taken summer vacation, the time has arrived to begin planning for your 2024 state legislative campaigns. He’s right: Effective grassroots is a yearlong commitment to engaging volunteers so they are primed for action at just the right moments in your campaign.

Volunteer 195

Volunteer Campaign Advocacy Nonprofit 195

Nonprofit Tech for Good

APRIL 2, 2020

By Josh Kashorek , Director of Marketing at Journity , and advocate for using data to create high-performance nonprofit marketing campaigns. They also have a responsibility to their donors to spend their resources wisely – especially when it comes to things like marketing and communications that often get put on the back burner.

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Metrics Digital Marketing Retention 321

Nonprofit Tech for Good

MAY 7, 2020

Nonprofits of all sizes are invited to join this webinar to learn how to recruit and retain digital sponsors for online events and campaigns. We’ll also discuss how nonprofits can create livestreamed and/or a recorded video series that both cultivates donors, inspires advocacy, and raises fund through for your organization.

Sponsor 269

Sponsor United Kingdom Digital Belgium 269

Nonprofit Tech for Good

AUGUST 2, 2020

In the midst of the COVID-19 pandemic, digitally connecting with donors is more of a necessity than ever before. In this webinar, you’ll learn how to stand out on Giving Tuesday and turn new donors into long-term advocates by celebrating Welcome Wednesday with the same enthusiasm through a dynamic and engaging new donor welcome series.

Template 363

Template Donor Free Giving 363

Nonprofit Tech for Good

JUNE 1, 2021

The 2021 Open Data Project [ español , français ] seeks to gain a better understanding of how nonprofits, NGOs, and charities worldwide use technology for digital marketing and fundraising. Sending email newsletters with an attachment is an absolute worst practice that is common with BCC email campaigns. Why the Open Data Project?

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email Marketing Data Digital 334

Nonprofit Tech for Good

JANUARY 24, 2021

By Laura Bucher , Storyteller at Donor Perfect – a top-rated donor management system and fundraising platform for nonprofits. But there are two things that are certain: social distancing will continue to be a reality and your donors will continue to believe in your mission. Not to worry.

Donor 328

Donor Ideas Social Nonprofit 328

DNL OmniMedia

APRIL 26, 2024

From email to your website , your nonprofit’s digital presence spans multiple communication channels, each with its own unwritten rules for success. While allocating marketing resources to various offline promotional strategies is perfectly fine, abandoning your nonprofit’s digital outreach is almost always a mistake.

Digital 52

Digital Google Grant Nonprofit 52

Allegiance Group

APRIL 15, 2024

Developing a digital donor acquisition strategy takes a similar approach to direct mail. It starts with a detailed analysis of your donor base, including average gift size, retention rates, and cost per acquired donor. Engage new donors from the start with compelling digital marketing. Let’s get started!

Fund 52

Fund Donor Strategy Search 52

Candid

OCTOBER 17, 2022

You’ve probably been bombarded lately by expert advice on what to do for GivingTuesday campaign. By filling out your Candid nonprofit profile on GuideStar, you can ensure your digital presence is up to date and prioritize creating content to share on GivingTuesday. Donors want to know that you are making an impact. Add a logo.

Campaign 75

Campaign Digital Profile Social Media 75

Nonprofit Tech for Good

MAY 8, 2020

By Elizabeth Ngonzi , is an Adjunct Faculty at New York University Center for Global Affairs where she teaches Digital Storytelling, Innovation and Fundraising. Ideal Digital Storytelling Ecosystem. The selected channels make up part of an organization’s Digital Storytelling Ecosystem. Digital Storytelling Framework.

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Storytelling Digital Channel Profile 302

EveryAction

JANUARY 25, 2023

As far as free advertising for nonprofit organizations goes, this program lets you: Target your reach and increase digital visibility. Run multiple campaigns concurrently. Set up your Google Ads account Once your activation request has been approved, you can get your first campaign rolling!

Volunteer 209

Volunteer Free Donor Grant 209

Nonprofit Tech for Good

FEBRUARY 28, 2021

It’s no secret that corporate donors are invaluable partners for nonprofits. Thoughtful donor stewardship strategies are the key to enhancing corporate partnerships. The details of your stewardship strategy will depend on things like your donors’ interests and your resources.

Social Media 300

Social Media Hunger Donor Media 300

NonProfit PRO

JULY 13, 2021

Marketing Cloud for Nonprofits will allow nonprofits to use templates to create and deliver email campaigns to subscribers, volunteers, donors, sustainers and more. Salesforce.org announced today its release of a new technology that aims to create more personalized experiences for email marketing.

Marketing 130

Marketing Donor Digital Template 130

sgEngage

AUGUST 28, 2023

From Mother’s Day campaigns raising money for breast cancer research to Christmas fundraisers collecting gifts for children in need, great holiday fundraisers stick in your mind for years afterwards. To improve your planning process and get the best results, use these tips: Align your campaign message with the holiday.

Campaign 76

Campaign Tips Fundraising Contest 76

Nonprofit Tech for Good

DECEMBER 2, 2023

A lot of time, effort, and preparation goes into ensuring end-of-year campaigns produce all the funds needed for organizations to sustain their important missions. When a fundraiser receives a notification that a donor is close to lapsing, they can reach out and reconnect with that donor.

Trend 314

Trend Fundraising Digital Celebrate 314

EveryAction

SEPTEMBER 2, 2022

In this six-part blog series, we’re highlighting key digital features your organization can start implementing now to boost fundraising this fall. Last week, we went over digital advocacy forms. It’s never too early to start planning for your nonprofit’s GivingTuesday and year-end fundraising efforts. What is mobile messaging?

Mobile 130

Mobile Digital Fundraising Advocacy 130

EveryAction

MAY 4, 2016

Last week, we were joined by Cindy Phan, Creative Director at ShareProgress to discuss how to achieve the right "secret sauce" for a nonprofit digital campaign. For many nonprofits, social media is an excellent way to give audiences a taste of their campaigns and, hopefully, leave them hungry for more. Appetizer - Social Media.

Campaign 106

Campaign Digital Nonprofit Social Media 106

The Modern Nonprofit

JUNE 20, 2023

Estimated Reading Time: 3 minutes From Events to Online: Adapting Traditional Fundraising Methods for the Digital Age In the grand theatre of nonprofit work, fundraising is the showstopper act. Yet, for many nonprofits, the shifting backdrop of the digital age is presenting new challenges and opportunities.

Method 88

Method Digital Online Fundraising 88

Bloomerang

MAY 30, 2023

“How do we get more donors?” But growing and engaging your donor base isn’t an effortless process. Most nonprofits use a combination of in-person events, physical outreach, and some form of digital presence to attract and build relationships with supporters. is a question every nonprofit asks at some point. And for good reason.

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Content Donor eBook Relationship 91

Nonprofits Source

APRIL 24, 2023

It’s a relatively inexpensive way to connect with your supporters and an essential part of most fundraising campaigns. How can you make your campaign stand out in overcrowded inboxes? Try these five creative ideas to get more out of your nonprofit email campaigns. Start With Gratitude When was the last time you said “Thank you!”

email 91

email Campaign Ideas Tips 91

Get Fully Funded

MARCH 8, 2023

In 2022, online giving grew by 12.1% , motivating nonprofits to find more ways to connect with their supporters through digital channels. We’ll explore a few strategies for integrating your digital and direct mail fundraising strategies to reach donors across various media channels. Let’s get started.

Mail 75

Mail Integration Digital Strategy 75

CauseVox

MARCH 1, 2024

Customer personas (like mine above) are not just for marketing professionals, they are also incredibly beneficial for nonprofits seeking to understand who their donors are, why they give, how they like to be communicated with, and what their barriers to giving are. Why Do Donor Personas Matter?

Audience 82

Audience Donor Survey Demographics 82

Nonprofit Tech for Good

AUGUST 6, 2023

By Jen Frazier , President at Firefly Partners – a women-owned, LGBTQ+ certified, and minority-owned digital marketing agency that develops accessible online experiences that empower progressive organizations to thrive. During a year-end campaign, it’s essential to track and analyze data from these multiple channels.

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Practice Fundraising Guide Channel 244

Pamela Grow

FEBRUARY 27, 2024

Building relationships with donors, volunteers, and advocates ensures that you have a reliable source of support to power your mission year after year. This means that there are more opportunities to tell your nonprofit’s story , spread awareness of your cause, and connect with donors around the world. Are they a first-time donor?

Digital 59

Digital Marketing Create Social Media 59

Nonprofit Tech for Good

APRIL 5, 2024

It should be mobile-responsive, attractive, and include features like: Online registration with secure payment processing Customizable text, imagery, and URL The ability to collect donations Sponsor onboarding and digital exposure Live leaderboards 1. Email campaigns.

Tech 201

Tech Marketing Sponsor Registration 201

NonProfit PRO

MARCH 30, 2022

These new initiatives are part of Classy's continued efforts to create the most innovative fundraising technology while constantly improving the donor experience. Classy is announcing a number of new product launches for its nonprofit customers.

Digital 242

Digital Tools Nonprofit Product 242

Bloomerang

AUGUST 29, 2022

Nonprofits of all sizes are now running successful digital advertising programs —because you can reap the benefits of digital advertising whether you have hundreds, thousands, or hundreds of thousands to invest. I have been running digital ads for nonprofits for a decade. in digital ads for every dollar raised in online revenue.”

Digital 118

Digital Program Tips Nonprofit 118

EveryAction

JULY 3, 2023

This week, our friends at Cornershop Creative are dropping in to talk about the best ways for nonprofits of all sizes to improve their website performance, increase user engagement, and ultimately boost digital fundraising. Which strategies have worked well to keep donors engaged with your mission? Make full use of your blog content.

Virtual 190

Virtual Site Support Fundraising 190

EveryAction

OCTOBER 26, 2022

Something that makes you stand out and lets your donors feel like the heroes that they are? Warm your donors up with some thoughtful stewardship through a channel that will help you get through: mobile. Why text donors? What should you text your donors? The other 25,000 donors did not receive this extra thanks.

Donor 216

Donor Giving Gift Photo 216

CauseVox

JULY 13, 2023

In this webinar we’ll unpack the strategies to achieve better viewer engagement and conversion in videos for digital fundraising. We’ll review how to best utilize your video assets by reviewing social media “top-of-mind” strategies, ad-campaign strategies, in-house events and virtual events hosted on CauseVox for maximum donor reach.

Video 67

Video Campaign Marketing Storytelling 67

Bloomerang

OCTOBER 27, 2023

Independent researchers have also conducted a number of studies to understand donor attitudes and behaviors regarding crowdfunding tipping or adding optional contributions when donating on crowdfunding platforms. Donors tend to focus more on the cause or project itself and its importance to them. This transparency helps build trust.

Tips 92

Tips Donor Attitude Platform 92

Get Fully Funded

FEBRUARY 25, 2024

Thanking donors is THE most important step in fundraising. Mess it up, and you’ll eventually lose the donor. Unfortunately, most nonprofits view thanking donors as an afterthought instead of treating it with the importance it deserves. And that can kill your ability to keep good donors who love the work your nonprofit is doing.

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Donor Create Language Gift 105