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Digital Storytelling to Access, Attract and Activate U.S. Donors

Nonprofit Tech for Good

billion to charities in 2018, with $22.88 Donors Find International Organizations Online: Charities Aid Foundation Global Database. Charity Navigator. Shifting attitudes in the U.S. A video from Charity: Water entitled Water Changes Everything is an excellent example effective storytelling. ?. Foundation Maps.

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Consumer Attitudes Toward Mobile Giving

NTEN

With that awareness came a further evolution as the question for charities everywhere regarding mobile giving transitioned from "if or when" to "how". This year, in unprecedented numbers, more charities and corporate foundations have operationalized text?to?give 28 percent were open to "regular email updates from the charity".

professionals

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Do Negativity And Alarm Really Raise More Funds?

Bloomerang

In 2018, a study published in the Journal of Nonprofit & Public Sector Marketing , showed that the effectiveness of positive and negative charity appeals in inducing favorable attitudes and actual donations is not straightforward. The truth is relative So, what’s a fundraiser to do?

Raise 88
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Thinking About Donors as Customers

Bloomerang

We actually didn’t mind and adjusted our attitude. The truest words I’ve ever heard about donor motivation are from marketing philosopher-king Seth Godin: ‘We support a charity or a soccer team or a perfume because it gives us a chance to love something about ourselves.’ When people give to you, they’re not loving the charity.

Donor 89
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Incorporating Last Year’s Lessons into 2021 End-of-Year Fundraising Plans

sgEngage

First and foremost, individuals still make up the lion’s share of donations to charity. But people who gave directly to others also gave to charity ( “Giving in Unprecedented Times, GivingTuesday, 2020.) While 2020 brought many new lessons, it also reminded us that what we already know still matters.

Lesson 92
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Monitoring Remote Work in Canada: Support or Surveillance Report

Charity Village

The study examined the experiences and attitudes of employees and supervisors in regard to remote work. Future Skills Centre released the Monitoring Remote Work in Canada: Support or Surveillance Report, which delves into the impact of increased electronic monitoring of remote workers.

Canada 98
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Free AI Course: What is Artificial Intelligence, how does it work, and what are the risks

Charity Village

The Canadian Institute for Advanced Research released the Incautiously Optimistic report, reviewing data on Canadians’ attitudes and perspectives surrounding artificial intelligence, sourced from social media and search audits.

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