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Why omni-channel fundraising works at year-end

EveryAction

Direct mail As your journey to purchase the perfect holiday gift continues, you might receive some direct mail that has ads mentioning the item you had your eye on. It’s easy to understand why brands use direct mail: in the nonprofit world, mail can be an especially powerful tool for educating your supporters.

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Taking Action: Fundraising Trends And Best Practices From Bloomerang’s ‘Fundraising Planning and Climate Report’

Bloomerang

This post describes actions you can take to implement the findings of Bloomerang’s 2023 Fundraising Planning and Climate Report. General guidance for fundraisers Here is general guidance on actions fundraisers can take based on fundraising trends and best practices drawn from the report.

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Building Donor Relationships With Direct Mail In A Digital World

Kindful

There was a time not too long ago when digital channels like email, social media, and text messaging were seen as complementary to direct mail: the cornerstone of any robust donor communications strategy. Unfortunately, direct mail seems to have fallen out of favor with nonprofit communicators. And yes, that includes direct mail!

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10 Donation Page Best Practices for Nonprofits

Nonprofit Tech for Good

According to the 2019 Blackbaud Charitable Giving Report , online giving grew 6.8% It’s also worth noting that according to the Global Trends in Giving Report , 10% of donors worldwide prefer to give directly through their bank account. per month – or $425 a year, according to the Blackbaud Luminate Online Benchmarks Report.

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Nonprofit Donor Engagement Strategies: Breaking Through the Noise

Neon CRM

How can you connect with your donors despite all the other ads, social messages, texts, and emails that are vying for their attention? The Donor Engagement Cycle The donor engagement cycle is a process that every donor goes through and includes four steps: Ask, Thank, Report, and Repeat. What Is a Donor Engagement Strategy?

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Your Best “No BS” Nonprofit Resources

Pamela Grow

Only to be interrupted by a notification on your phone for a new *free* webinar promising the latest in fundraising innovation (probably something AI-related). My own site, where I regularly publish the best examples in nonprofit storytelling and donor communications (including both email and direct mail). PamelaGrow.com.

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5 Creative Ideas & Tips for Nonprofit Email Campaigns

Nonprofits Source

Brands, nonprofits, and personal connections all clamor for their attention. When email works together with your social media, direct mail, in-person activities, phone calls, and website, your supporters have many more opportunities to hear your message. At the top of that time period, you send a direct mail appeal.

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