Nonprofit Tech for Good

APRIL 12, 2019

She is also the author of Courageous Communication: How Codependence Is Making Your Nonprofit Brand Boring and What to Do About It. What creates more awareness and connects you to people who share your mission is expert content. Use keywords in image titles. Do this for any image, PDF or video you upload.

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St. Louis Headline Search Google 240

Nonprofit Tech for Good

DECEMBER 20, 2018

By Becky Brooks , Director of Communications at Animoto , an online video maker that makes it easy to create marketing videos for social media and beyond. From Twitter to Pinterest to Instagram to LinkedIn, social networks are becoming environments where video content not only thrives, but is expected. Save the Best for First.

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Social Media Video Marketing Practice 261

Nonprofit Tech for Good

NOVEMBER 21, 2019

By Michelle Chen , an independent scholar who recently graduated with a PhD in mass communications with a focus on advocacy, activism and social change. This means that nonprofits have to compete with each other for donors’ attention and resources as they gravitate towards causes rather than organizations.

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Storytelling Homeless Generation Social Media 265

sgEngage

OCTOBER 11, 2023

It’s Time to Kick It Up a Notch The good news is that you only need three things to successfully identify, engage, and convert those elusive brand-new donors, and I’ll bet you already have them on hand: data, content, and technology. You have high-performing content that many potential donors haven’t seen. You have heaps of data.

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Donor Social Media Websites Content 89

Bloomerang

OCTOBER 20, 2023

” Bloomerang responds : Our readers mean the world to us, thanks for letting us know your needs for content. Emojis may be more acceptable in casual or informal communications but may not be suitable for formal or professional emails. Consider your nonprofit brand’s image and how emojis fit into it. We aim to please!

email 90

email Test Culture Audience 90

Non Profit Quarterly

APRIL 20, 2023

Image Credit: dole777 on unsplash After more than a decade of dominating the social media landscape, Big Tech platforms like Facebook, Instagram, and Twitter are in flux. Meta—the parent company of Facebook and Instagram—has been under fire in the past few years over its lax policies on news content, data privacy, and misinformation.

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Social Media Media Strategy Social 94

TechImpact

MAY 5, 2014

Image courtesy of arealchange.com. As technology changes, so do the needs of this method of communication that’s as old as the internet. The more predictable you become, and the more consistent your content becomes, the more people will trust your email, and even look for it. Link to images. Use alt text with images.

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email Marketing Tips Images 252

Nonprofit Tech for Good

NOVEMBER 1, 2020

The first thing that you’ll need to do is start creating content that will attract your target audience. Once you know what platforms you’re using, do more research to find what kind of content tends to be the most popular. Many social media platforms get inundated with content regularly. 3) Learn how to use hashtags.

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Social Media Associations Media Social 333

NonProfit Hub

APRIL 17, 2024

This guide will explore best practices for creating a blogging and content strategy that drives audience engagement, encourages donations, and makes readers feel like part of your nonprofit’s community. Align content to your target audience’s interests. Create engaging and interactive content.

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Practice Organization Nonprofit Content 36

TechImpact

JULY 21, 2014

Image courtesy of Scorephoenix.org. Your newsletter should be short, to the point, and have the capacity to quickly communicate an important message or update to the reader. It is your first chance to draw in a reader’s attention and get them interested in your your email;s content. Newsless newsletter content.

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Newsletter email Meme Images 246

Candid

JUNE 7, 2023

As a member of Generation Z (Gen Z), or today’s 11- to 26-year-olds, I have been curious about the advice given to nonprofits on capturing younger audiences’ attention. For example, our preference for video content rings true. Has a shorter attention span, which requires content that is skimmable.

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Advice Social Media Media Meme 85

Nonprofits Source

APRIL 3, 2024

For example, tracking the volume of social interactions only works on social media, whereas bounce rate helps you determine if your email or membership information website is capturing users’ attention. Ensuring your website is accessible to all web visitors increases the amount of potential members who can view your content.

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Organization Online Influence Metrics 52

Candid

FEBRUARY 23, 2023

However, with the right strategies, you can create an attractive homepage that inspires site visitors to continue interacting with your content and engaging with your organization. If you’re wondering where to get started, consider showcasing content on your homepage that highlights the following elements: Mission.

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Effective Create Strategy Nonprofit 109

TechImpact

JUNE 2, 2014

Image courtesy of StayClassy. Despite the amount of free services available on the internet for uploading and playing video, nonprofits struggle identifying what video content to create, and how it can help complete their mission. More effectively raise awareness. Videos bring your nonprofit to life.

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Video Nonprofit Demographics Tech 220

Greater Giving

OCTOBER 31, 2023

A well-crafted narrative not only communicates your mission but also establishes a meaningful connection with your audience. Incorporate compelling images and videos that vividly illustrate your mission and the lives you touch. Video Content for Emotional Connection In the age of short attention spans, video content reigns supreme.

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Captivate Storytelling Nonprofit Story 52

Top Nonprofits

JULY 20, 2022

Feature relevant images. You should never go in blind when making content for your organization or event. They’re very useful for catching your reader’s attention and giving them an actionable objective that benefits your organization. Download the image and paste it into your flyer. Include QR codes.

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Examples Tips Fundraising Images 105

Candid

MARCH 22, 2022

So many things are competing for your supporters’ (and potential supporters’) attention, from the latest meme to their endless email queue—how can you capture their interest amidst all that noise? The answer: tell an engaging story.

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Story Tips Online eLearning 64

Nonprofits Source

NOVEMBER 27, 2023

In this article, we’ll explore the top platforms you can leverage to get the word out about your business, including: Your Website Social Media Mobile App A well-designed marketing plan can give your business the fuel it needs to bring attention to its services, products, events, campaigns, and more.

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Channel Business Marketing Effective 52

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 5, 2012

And, you need to think about the cover image design in the context of your overall content strategy. How To Create A Terrific Facebook Cover Image If You Don’t Have Resources To Hire A Designer by Guest Post Ash Shepherd. No one likes to draw attention to themselves during a rehearsal. Source: Ash Shepherd.

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Images Design Facebook Resource 128

Nonprofits Source

JUNE 22, 2023

By using narrative and storytelling techniques, you’ll be able to communicate your nonprofit’s mission and impact while building stronger emotional connections with your audience. Part of your website’s content strategy should be to educate visitors on what your nonprofit does. Increase engagement with images and videos.

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Story Build Storytelling Images 59

Nonprofits Source

SEPTEMBER 27, 2023

It also requires strategic planning, effective communication, and innovative marketing techniques to reach your target audience and inspire them to take action. Leverage Multiple Marketing Channels If you want to attract the attention of as many supporters as possible, develop a multichannel marketing strategy. Problem solve.

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Marketing Tips Influence Nonprofit 52

TechImpact

JUNE 18, 2014

Image courtesy of River Rock Films. While it’s true social media’s an important component of a successful content marketing strategy, we’re here today to clear up a few misconceptions about the various social networks, and the impact they have on your nonprofit. What’s not to love? You have to have it. Part true, part false.

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Social Media Media Social Demographics 177

The NonProfit Times

MAY 20, 2024

Personal And Organizational Productivity AI excels in structuring documents where the content is noncontroversial and exists all over the Internet. First communicate the intended structure, tone, and audience of the item you’re producing. LLMs draw on published content — words, images, code snippets.

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Language API Generation Structure 59

Nonprofit Tech for Good

NOVEMBER 22, 2021

By Talia Walsh , Senior Director of Marketing and Communications at Heal the Bay – an environmental nonprofit that protects the coastal waters and watersheds of Greater Los Angeles, California. Analyze your own historical content to gauge optimal times. The holiday shopping season is upon us. Build up excitement about new products.

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Facebook Los Angeles Online Effective 260

Byte Technology

NOVEMBER 17, 2016

Consider this: when a visitor first lands on your page you have a severely limited amount of time—seconds really—to grab their attention and encourage them towards further exploration. Next, consider installing an image optimizer if your site has lots of photos, graphs, artwork etc. And why is speed so important?

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WordPress Site Plugin Images 100

TechImpact

FEBRUARY 4, 2014

Image courtesy of The Telegraph. Upload images to your bio, header, and your background. Directly following people is the easiest way to bring attention to yourself and your nonprofit’s Twitter account. Twitter’s most recent update now allows thumbnails of images to appear in feeds. Visually enhance your page.

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Twitter Tips Nonprofit Avatar 254

sgEngage

JUNE 23, 2022

Minimizes the loss of web visitors due to those users’ inability to interact with the web content. Improves the search engine’s ability to read and understand the content on your site, which can improve rankings. These standards are called the Web Content Accessibility Guidelines (WCAG). Clean up forms.

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Accessibility Practice Web Alternative 82

Neon CRM

MAY 26, 2023

Adapt Your Social Media for Your Platform A lot of nonprofits take a simple, link-based approach to content on social media. They pull an intriguing quote or statistic for a tweet, using related hashtags to drive attention. This approach caters your content to the specific type that the user is looking for based on the platform.

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Campaign Marketing Ideas Help 95

TechImpact

MARCH 20, 2014

Image courtesy of CopyEditing.com. Another fad that did not warrant garnering a lot of attention or energy. These smaller organizations can get discouraged easily watching the larger, established account produce content at break-neck speeds while not produce content to fill even three days. 5 Days a week, post to Twitter.

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Social Media Media Tips Social 166

NetWits

FEBRUARY 1, 2011

Given the amount of communication platforms that are available these days, how much time are you devoting to putting together your email content? Consider your images. Don’t create your email as one big image. All images have alt tags set up behind them. Chunk out your text. Consider your tone.

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email Effective Images Attention 177

Achieve

OCTOBER 6, 2023

Social Media Engagement Rate When it comes to securing support on social media, getting your nonprofit’s content in front of prospective donors is only the first step. Whether you’re posting on Facebook , Instagram, or even LinkedIn, it’s important to focus on reaching users who are most likely to take action in response to your content.

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Social Media Metrics North Carolina Media 52

TechImpact

MAY 7, 2014

Image courtesy of Search Marketing Standard. Being a mobile ready nonprofit extends to other mediums like cloud computing , and social media and content marketing strategies, too. Our attention spans are forever shrinking in this age of instant gratification, ensure your mobile site loads fast enough to keep a visitor’s attention.

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Mobile Websites Stats Images 140

TechImpact

SEPTEMBER 17, 2014

Image courtesy of Mass Communication Specialist 3rd Class Nicholas Hall. Because every nonprofit’s mission, size, audience, and the variety of content it posts varies wildly, the traffic and analytics supporting that website are going to be intrinsically different. Take this information and shape your content around it.

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Analytics Websites Nonprofit Attention 158

Nonprofit Tech for Good

FEBRUARY 14, 2019

Brent Merritt is a digital strategy consultant at Metric Communications and blogger at The Caliper. The simplest way to select an image and ad copy is to pull from what’s worked best in your past communications. His work is focused on nonprofits, advocacy, and public affairs. and has appeared in Axios Media Trends.

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Facebook Fundraising ROI Metrics 229

Nonprofit Tech for Good

MAY 4, 2014

Another form of real-time communications is using mobile and social media to report live from your events and conferences. Reporting live requires undivided attention to do it well, and if it’s not done well, then it’s not worth doing. Embed the most powerful quotes and stats on images and then upload them to mobile and social media.

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Report Conference Social Media Mobile 251

Tech Soup

APRIL 7, 2016

Content marketing is a powerful strategy for increasing the reach and exposure of your nonprofit organization. Nonprofit communications teams tend to be resource-deprived, to say the least. Content Marketing as a Focus for Smaller Nonprofits. What Is Content Marketing? What do I mean by content marketing?

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Content Marketing Ratio Drupal 36

Bloomerang

JULY 26, 2021

Investing in digital-first fundraising and marketing communications. Mastering relevant content marketing. Because of its pivotal role in communicating your vision, mission, and values, your website should be well designed, informative, useful, and fully integrated with your online fundraising and CRM platforms whenever possible. .

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Strategy Online Fundraising Plugin 142