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Practical, Actionable SEO Tips for Nonprofits

Nonprofit Tech for Good

From an article on 2024’s SEO trends by Rosey Bowring: “Angie Nikoleychuk, Content Marketing Manager at Search Engine Journal says that we can partially blame AI for the sudden surge of low-effort and low-value content online. When a search engine crawls your site, it sees words and code—not the image. But you can change that.

Action 267
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Facebook Ad Strategy for Non-Profits & Charities: 9 Things to Understand and Test

Nonprofit Tech for Good

The strongest recommendation in this article is that you invest in building skills in using Facebook Ads inside your organisation. . But if you start by testing more images, and more that are significantly different, you’ll be pleasantly surprised with the results. . Find 5 significantly different images to test.

Test 325
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6 Reasons SEO Is Important to Nonprofits and Why

Nonprofit Tech for Good

If you serve kids with special education needs, create articles on special education. Make sure you ask for a link back to your website at the end of the article. Use keywords in image titles. Instead of uploading an image with an assigned name, rename the image with your keywords.

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5 Design Techniques That Will Increase the Lifespan of Your Nonprofit’s Website

Nonprofit Tech for Good

This article is for those who had to shoehorn COVID banners and announcements on an inflexible website template. Anyone else edit the content until it’s just the right number of characters so it looks just so with the background image? If 2020 taught us anything, it was how crucial it is for us to be able to think on our feet.

Technique 325
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3 SEO Strategies To Increase Your Nonprofit’s Online Reach

TechImpact

Image courtesy of Vudu Marketing. Your keywords should be evenly distributed between your content and your headlines to make the biggest impact online. If you’re interested in reading more check out the original article at iATS Payments. Have other tips you’d like to share? Keywords are important.

Online 268
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3 Reasons Why Pinterest Is Still Relevant for Nonprofits

Nonprofit Tech for Good

The first question that probably comes to your mind when reading this headline is – “Pinterest? Tip: Make sure that the names of your images, the captions of your pins and the descriptions of your pin boards are using the right keywords and search terms so that they can easily be discovered by potential supporters.

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The Secret To Social Media Engagement: Kiss A Squirrel!

Beth's Blog: How Nonprofits Can Use Social Media

Craft good headlines. Here’s an excellent cheat sheet that can help you write more engaging headlines. Here’s more tactical tips from Upworthy: Find or create great content. Write at least 25 headlines —simply because your first one will likely suck. Avoid giving it all away in the headlines. Be visual. “If