Articles Headline Images Voice 
Nonprofit Tech for Good
FEBRUARY 5, 2021
This article is for those who had to shoehorn COVID banners and announcements on an inflexible website template. Anyone else edit the content until it’s just the right number of characters so it looks just so with the background image? If 2020 taught us anything, it was how crucial it is for us to be able to think on our feet.
Beth's Blog: How Nonprofits Can Use Social Media
DECEMBER 23, 2013
Image from Flickr by Xurble. This is an adaptation of the article “ Nine Valuable Marketing Lessons From a Nonprofit – Charitywater.org ” written for the KISSmetrics blog by Chloe Gray. At the time of writing this article nearly 180,000 people had collectively raised almost $29 million on charity: water’s online platform.
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Tech Soup
APRIL 1, 2015
Voices are constantly peppering you with how to simplify your donation form, employ stronger calls to action, and use headlines that even a 15-year-old playing a video game wouldn't be able to ignore. Share a page, blog post, or article via social media share buttons. Pin something you pinned or an image from your site.
Care2
MARCH 4, 2009
” Provide links to resources, fact sheets, and important articles so users can easily click to read more. 5) Use Compelling Images And Headlines: Images can help draw your readers in and help connect them to your organizations mission and initiatives. Try to attach at least one compelling image to each page.
NTEN
SEPTEMBER 23, 2010
The better the image quality is, the more reading from screen resembles reading from paper and hence the performance differences disappear." I skim through headlines, looking for items that interest me, read the first few paragraphs of an article that catches my eye, and then decide if it's worth my time.
Care2
JANUARY 15, 2009
Dig Into Your Data: Look at your statistics and find out which subject lines are generating the highest open rates, and which articles and subjects are generating the most clicks. Headlines should be short. Here are some useful tips to increase your e-newsletters performance rates. The top area of any e-newsletter is prime real estate.
NonProfit Hub
AUGUST 12, 2021
No images, logos, testimonials, statistics, or other supporting elements? The rest of this article will give you hands-on tips on what to improve and help you design the page as if you’re speaking to someone who knows nothing about you, why they should donate, or what you’ll do with their money. Mirroring your nonprofit’s brand voice?
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