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Build a Marketing Dream Team—Welcome AI

.orgSource

AI, your new marketing assistant, is happy to help. If AI could only help me with one thing, search engine optimization or SEO, would be at the top of my list. Keyword research—Find relevant keywords and track their performance over time. One that comes immediately to mind is the SWOT analysis,” Jane said.

Team 221
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How to Demonstrate ROI to Your Nonprofit Board Members

Nonprofit Tech for Good

Nonprofit managers can show the board (and others) that the organization has maximized efficiencies by accurately measuring the amount (and types) of resources going to marketing and fundraising activities. If your nonprofit doesn’t do this kind of record-keeping and analysis, the good news is that it is never too late to start! .

ROI 329
professionals

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Member Retention Strategies For Professional Associations

Association Analytics

Here are some member retention best practices to help you hold onto your members. This is critical for proper analysis and strategy refinement. These metrics can help your association learn more about various members, which, in turn, enables you to customize retention efforts for a specific group and boost their engagement.

Retention 169
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Top 10 Reasons to Have a Strategic Marketing Plan

Byte Technology

After completing your marketing analysis, it should be clear what your best channels are and who your current customer is. This is something you wouldn’t have paid much attention to without an analysis shining a light on it. Need help with that? This knowledge will help you introduce new marketing channels into your strategy.

Marketing 246
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Mastering Next Year’s Budget With Revenue Projections and Donor Attrition Analysis

Neon CRM

This is especially true when it comes to budget projections that will help inform the strategy of your organization in the coming year. Using this as a guide when assessing your revenue projections will help prioritize your investments. It’s no wonder that many nonprofits currently need help projecting accurate revenues!

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Is Your Nonprofit Half Way to Your 2020 Fundraising Goal$?

Nonprofit Tech for Good

Raising funds for your cause takes constant dedication and focus, and nothing helps you gain focus better than setting a game plan. Creating measurable goals with actionable items is vital to a fundraising strategy, and just as important is checking in to see how you’re doing. Did you mail out an appeal at a different time?

Goal 303
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The Power of Learning Analytics: Maximizing the Impact of Your Education Programs

Association Analytics

Assessing Learner Sentiment Another important part of measuring the effectiveness of education programs is assessing learning sentiment. This feedback will help you make informed decisions about course improvements, instructor selection, and program enhancements so you can continuously improve your learning experience.

Analytics 169