The Science Behind Engaging your Supporters

SEPTEMBER 24, 2018

Thousands of nonprofits use EveryAction every day to raise money, manage offline fundraising through pledges and grants, send emails, run nonprofit digital advocacy campaigns, and so much more. It's offline fundraising tools were built for development pros. Use a powerful Facebook Ads integration. Get support when you need it.

Advocacy 88

Advocacy Offline Gartner Nonprofit 88

Beth's Blog: How Nonprofits Can Use Social Media

JULY 26, 2011

At minimum, this application lets people air their concerns to legislators and policy makers easily through Twitter and can amplify more traditional tactics such as email campaigns and signing online/offline petitions. They are trying to figure out how it is different from Twitter and Facebook. Just tell me how to use it.

Twitter 95

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Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 4, 2012

But this year, the buzz leading up to the November 15 event on Twitter and Facebook, as well as on sites like YouTube and Linkedin, was even stronger. Based on our post-event survey of more than 9,000 individual donors, 67 percent heard about the event via email, 23 percent via Facebook, and 4 percent via Twitter.

Giving 104

Giving Minnesota Social Media Offline 104

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 9, 2010

Dan Michel, Digital Marketing Manager, Feeding America Twitter: @dpmichel. Social Media Measurement is this month’s theme on the Zoetica Salon hosted on my blog Facebook page. The conversation was fast and intense on Facebook, so that’s why I’m taking the time to summarize out here.

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Feeds Social Media Measure Summary 102

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 22, 2009

This morning the Washington Post published an article titled " To Nonprofits Seeking Cash, Facebook App Isn't So Green: Though Popular, 'Causes' Ineffective for Fundraising." Proclaiming that fundraising using Facebook Causes was a failure based on a calculation of dollars per donor. .

Washington 85

Washington Metrics Facebook Donor 85

Beth's Blog: How Nonprofits Can Use Social Media

MAY 10, 2009

While I was offline today enjoying Mother's Day and the beautiful weather (as much as I could with seasonal allergies), Target launched its version of an online contest. on Facebook, Network for Good, Global Giving and Parade Magazine in 2007. Winning an online fundraising contest requires a particular strategy.

Charity 59

Charity Challenge Facebook Contest 59

NTEN

JULY 14, 2011

From the ubiquitous Facebook "Like" button to Google’s new +1, it’s never been easier to share what you’ve found exploring. In the fall of 2010, America was horrified by the tragic actions of gay young people who took their lives after suffering prolonged bullying and harassment. It Gets Better. Remember Me.

Social Media 99

Social Media Websites Integration Media 99

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 20, 2012

The concept of empowering individuals to fundraise for a charity by asking their friends to donate has been around for years offline. Think about all those marathons or walking events for social causes that have been around before Facebook.

National 120

National Giving Afghanistan Iraq 120

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 24, 2012

My first ladder of engagement was developed for the America’s Giving Challenge contest that I won in 2008 - it was a framework that used the “community manager” or “network weaver” as the human face to connect with people and bring them to the next level of involvement. Facebook Ladder of Engagement.

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Measure NTEN Social Media Metrics 98

Beth's Blog: How Nonprofits Can Use Social Media

MAY 9, 2013

My latest project is called @home , which explores homelessness in America through the story of Mark Horvath (aka @hardlynormal on Twitter). Mark is an e-activist who interviews homeless men and women, and shares their stories across every digital medium he can find — YouTube, Twitter, Facebook, Google +, you name it.

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Change New Zealand Homeless Australia 104

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 6, 2010

Earlier this week, I flew across the country (thanks Virgin America !) Networking: Weaving Online and Offline, Strong Ties and Weak Ties. Next, I asked them to stand and take a photo of someone next to them and to post the photo on their Facebook or Twitter using our hashtag, #netnon. Weak Tie/Strong Tie Ice Breaker.

Boston 95

Boston Network Story Nonprofit 95

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 16, 2011

Grantees get better results integrating Facebook, Twitter, and other social media channels best practices and measurement. So, for these organizations, their content pyramid also includes integrating offline w/online channels. On the Ground Engagement: What will you ask people to do offline? Content Curation on Twitter.

Social Media 97

Social Media Training Train Network 97

Care2

JUNE 30, 2012

Charities like Habitat for Humanity, Feeding America, and the Nature Conservancy are already on board. Facebook Pages Manager. iOS: This app from Facebook is designed to help Facebook Page admins manage their pages on the go and get notifications about Page activity. Facebook Pages Manager - iTunes App Store.

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Doc Google Hurricane Charity 67

Care2

JUNE 30, 2012

Charities like Habitat for Humanity, Feeding America, and the Nature Conservancy are already on board. bSafe - iTunes App Store Facebook Pages Manager iOS: This app from Facebook is designed to help Facebook Page admins manage their pages on the go and get notifications about Page activity. Checkon.me

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Doc Google Hurricane Charity 62

Beth's Blog: How Nonprofits Can Use Social Media

MAY 20, 2010

He works for an NGO in Australia and we met on Twitter (via Eddie Harran ) prior to his visit to America to attend the Wisdom 2.0 Take for example the SFSPCA Facebook Page, a stellar example of engaging fans that David discovered for me. 6: Use social media to close the loop between online and offline action.

Social Media 115

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Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 6, 2008

I found this slideshare show by Michael Weiksner, BJ Fogg, and Xing Kin Lui from a class at Stanford called " Creating Engaging Applications on Facebook." The visual shows the results of a pattern analysis of the 100 most popular Facebook applications (video of lecture here ). Need to go digest.

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Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 27, 2008

Nancy Hendrie, a retired pediatrician in her seventies to work on a couple of projects and get ready for the final phase of the our America's GIving Challenge campaign. mostly offline and email) Yesterday, I had to chance to show her some online social networks like Twitter and Facebook as well as some tools like video blogging.

Foundation 50

Foundation Demonstration Share Cambodia 50

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 14, 2011

I’ve had a lot of experience with online contests, both as a participant (winner) and working two reflection papers for the Case Foundation ‘s America’s Giving Challenge. Some tips to build capacity and benefiting from a fundraising contest: Get organized both online and offline. Designate a cheer leader.

Washington 97

Washington Training Train Giving 97

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 18, 2010

launched a contest on Facebook. Friendship Circle, has a web contest landing page that provides instructions on how to vote and a direct link to the Facebook app page. . Organizing Offline and Online. There is also the importance of offline/online connection that can't be ignored. For example.

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Contest Community Organization Giving 62

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 26, 2008

Alex Steed is a self-described millennial activist and he has just announced his Millennials Changing America: The Next Generation of Organizing where he will visit over 30 cities across the United States to meet, interview and report how young people are using the Internet to leverage their social and political power. s Alex Steed.

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Meme Change Vlog Blogger 50

Amy Sample Ward

FEBRUARY 19, 2011

If web users knew of someone else who needed help, 44 percent would ask other people in their social network to contact authorities, 35 percent would post a request for help directly on a response agency’s Facebook page and 28 percent would send a direct Twitter message to responders. Social media, like all technology, is developed by people.

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Disaster Social Media Haiti Media 206

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 8, 2011

Seattle Symphony created flashmob and promoted it with Facebook, Youtube, and Twitter effectively. I appointed two Twitter advocates who live Tweeted the discussion and also verbalized questions and comments from Twitter, providing a link between online and offline. How Feeding America Uses KPIs to Measure Social Media.

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Knowledge Seattle Social Media Measure 97

Beth's Blog: How Nonprofits Can Use Social Media

JULY 22, 2009

Collective action can take the form of signing online petitions, fundraising, tele-calling, or organizing an offline protest or event. It is also important to bridge online conversations into mainstream media buzz and online engagement into offline action. The Netroots community is built around progressive politics in America.

Social Media 106

Social Media Media Social Aggregator 106

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 31, 2008

Social Fundraising: Leveraging On and Offline Connections. The What, Why, and How of Facebook Fan Pages. America's Giving Challenge: We Came In First! Is Facebook Causes A One Night Stand? Donor Solicitation Techniques on Twitter. Sharing Foundation Has Supporters in Finland. Social Media In An Economic Downturn.

ROI 50

ROI Widget Metrics Cambodia 50

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 29, 2010

How the Iraq and Afghanistan Veterans of America is using the web to bring back together their band of brothers and sisters. Gladwell’s assertion that social movements are based on tight ties and online efforts on, say, Facebook, are participatory efforts based on loose ties is simply not true. The examples are there, too.

Offline 116

Offline Social Media Network Org 116

Nonprofits Source

MARCH 21, 2018

That’s why we’ve taken the guesswork out of the equation by curating only the best strategic marketing resources for Facebook, Twitter, YouTube, Instagram, Snapchat, and Pinterest. Make-A-Wish America. The way Make-A-Wish win at social media is through their Facebook account. Facebook Statistics For Nonprofits.

Social Media 109

Social Media Resource Marketing Media 109

M+R

JANUARY 31, 2023

Among the causes, one platform stands out: Meta, also known as social advertising or simply “Facebook.” She’s helped groups including Feeding America, Sierra Club, Oxfam America, March of Dimes and the Fight for $15 run and grow sophisticated online fundraising and advocacy programs.

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Bloomerang

NOVEMBER 20, 2021

It will come up in their feed either on Instagram, or Facebook, or even on LinkedIn, and then they will start to comment, or like, or share, or do some of that engagement. So my longest time group of people that I’ve worked with is called Volunteers of America North Louisiana. They got the little Volunteers of America logo.

Video 91

Video Fundraising Louisiana Minnesota 91

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 23, 2008

At the end of the day, while taking a little Twitter break and checking on the progress of the Sharing Foundation's America's Giving Challenge , I noticed that we were 3 $10 donations shy of $15,000 total raised. What's strange is that I just got connected with Jonti on Facebook today, so I had a chance to get to know who she was.

America 50

America Twitter Foundation Challenge 50

Bloomerang

SEPTEMBER 6, 2021

And so I have more than five years of experience creating online and offline communities to support social and environmental causes as Steven said and I worked a lot in Latin America. We have all of Latin America. And it far surpasses the next one, which is Facebook Messenger. So this is. all the green is WhatsApp.

Community 64

Community Video Broadcast Phone 64

Care2

MAY 29, 2009

” In contrast, NARAL Pro-Choice America continues to use direct mail to fundraise, but has noted a decline in its effectiveness lately. “That includes sending direct mail to drive traffic online, as well as sending direct mail to get a response in the mail, and sending email to reinforce an offline message,” Kirchoff said.

Mail 34

Mail Social Media Advocacy Online 34

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 2, 2012

A year later, I competed in the Case Foundation’s America’s Giving Contest, coming in first place. If you want to follow my trip, you can subscribe to my public updates on Facebook. I took photos of my daughter wearing the t-shirts with thank you notes for each of the donors.

Cambodia 108

Cambodia Contest Children 108

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 20, 2009

They are not a single-issue organization, rather, they focus on multiple issues of concern to women from varying economic and ethnic backgrounds because they believe that to build a truly family-friendly America we need to address the overall pattern of how policies and business practices are developed.

Model 85

Model Grant Learning Online 85

Bloomerang

APRIL 9, 2021

You know, you’ve been on social media, you know you’ve been on Facebook and you’ve seen these donations you meant to give and you start scrolling and then, “Oh, I got. There’s a ton of questions here, but can people reach out to you offline? I have a Facebook group. ” They forgot.

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Roles Resource Develop Video 119

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 14, 2014

For US nonprofits, we turn to the the Pew Internet and America Life for studies and audience research about the hyper-connected. Facebook reports that almost three quarters of its 1.2 Despite this increasing ubiquity, though, social media penetration remains unevenly distributed around the world.

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Policy Social Media International News 103

Qgiv

JULY 21, 2022

And one of the best ways to do that is through integrated, consistent messaging across all channels – online and offline. Younger Gen Z (18-25), though, will rarely open mail, much less respond to it… but the right Facebook, Instagram or TikTok message will engage them and even lead them to take action.

Channel 59

Channel Marketing Fundraising Nonprofit 59

Bloomerang

JULY 2, 2021

I won’t do it on Facebook. So there is a social media caveat that I say when it comes to Twitter, Facebook, and LinkedIn. And I want everyone to remember this, that Twitter is fast, Facebook is friendly, and LinkedIn is formal. Twitter is fast, Facebook is friendly, LinkedIn is formal. afterwards, not now.

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Virtual Communication Video Newsletter 114