article thumbnail

Direct mail built the conservative movement. Can influencers beat it?

M+R

That version of you — now sitting on a valuable piece of real estate — probably had their address bought by a man named Paul Weyrich, a pioneer of conservative political direct mail. Along with Richard Vigurie, they honed an analog skill every politically active organization now tries to do digitally: find your people and activate them.

article thumbnail

Measuring Conservation Effectiveness

Beneblog: Technology Meets Society

The people attending all believe that we have to focus much more on conservation outcomes: are there more tigers? It was exciting for me to participate in this meeting , which was roughly balanced between funders and conservation groups. At a two-day event at the Gordon and Betty Moore Foundation on changing an entire movement.

professionals

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

The Not-So-Secret Way to Power Your Nonprofit’s Future Growth

Nonprofit Tech for Good

As a small nonprofit organizer, you want to do more good work. So, instead, think of it as information that will help you better know the people who engage with your organization. You can then develop ambassador programs or advocacy campaigns targeting these individuals. In turn, people join their local chapter as members.

Chapter 290
article thumbnail

5 Reasons Your Board Should Switch to Google Drive

Nonprofit Tech for Good

By Annisa Wanat , an independent consultant who works to strengthen the capacity of mission-driven organizations to achieve their goals more strategically by providing customized solutions in leadership, management, and communications. 3) Conserve Resources. 1) Demonstrate Transparency. 2) Strengthen Institutional Memory.

Google 303
article thumbnail

Modern Advocacy Requires Modern Tools

Connection Cafe

Given the rapid growth in grassroots advocacy initiatives at organizations large and small, we’ve been talking a lot in our office about the opportunities nonprofits have to drive new types of engagement through advocacy and what makes an organization effective. ” How it does that presents quite a few lessons. .”

article thumbnail

Scout Quest webinar happening NEXT WEEK!

M+R

Participating organizations share their supporter email, action, donation, deliverability, engagement, and fundraising behavior. Behavioral data on how your supporters are interacting with other organizations — email and donation patterns — are powerful without sacrificing your supporters’ privacy and trust. That’s right. Interested?

article thumbnail

SCOUT QUEST: New Details on M+R’s Data Co-op

M+R

The goal: help organizations reach people most likely to help grow their programs, advance their missions, and expand their ability to do good. Participating organizations learn which of their supporters are active — donating to other organizations, clicking on email, and more. . Adding advocacy and action data into the co-op.

Data 52