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[DATA] 11 Must-Know Stats About How Nonprofits Use Email for Digital Marketing and Fundraising

Nonprofit Tech for Good

The 2021 Open Data Project [ español , français ] seeks to gain a better understanding of how nonprofits, NGOs, and charities worldwide use technology for digital marketing and fundraising. An unengaged email subscriber is one that has not opened or clicked an email within a set timeframe, such as three or six months.

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Tech Tools Working Together: How Text-To-Donate Paves the Way for Text Message Communication

Nonprofit Tech for Good

With average email open rates at 20% for nonprofits , many organizations struggle to grab the attention of supporters, volunteers, and donors. Spamming is illegal, and often goes straight to a junk mail folder. In contrast, text message spam is almost always viewed, making it more annoying to donors.

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Lame spam of the day: Raw spam merge text

Robert Weiner

Some newbie spammer posted a message on my site that shows the contents of their spam merge database. I recognize so many snippets that have appeared in my spam folder over the years. { {I have|I’ve} been {surfing|browsing} online more than {three|3|2|4} hours today, yet I never found any interesting article like yours. Greetings! {It

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Lame spams of the day: another roundup

Robert Weiner

Open with Internet Explorer or Mozilla Firefox). An almost identical spam with Invoice_P350.htm If you would like to save a copy of the email or attachment, please save from the opened encrypted email. Thank you, sendspace - The best free file sharing service. -. messages included attachments Invoices-14-2012.htm,

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Top 20 Best WordPress Plugins for Nonprofit Websites

Nonprofit Tech for Good

It is the ideal content management system for nonprofits because of how it’s open source and anyone can contribute to making it better. SEO and Social Sharing. WordPress powers 34% of all sites on the web and is one of the most popular digital marketing tools used by organizations in the world. Events, Fundraising and Donations.

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4 Ideas for Activating Your Donors Over Email

Network for Good

How many people open each email? The majority of email is read on mobile phones — if we think about the fact that you’re opening this email on your iPhone, can you actually see what the subject is? If you can’t, you’re probably not going to open it. Then, track those different groups. How many people click through?

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5 Nonprofit Email Marketing Mistakes to Avoid

NonProfit Hub

Did you know that the average open rate for the nonprofit organization is around 25.17%, much higher than the industry average open rate, which is just 21.33%? So you must optimize email templates for mobile users to ensure higher open-rates and click-through rates. An eye-opening report authored by Brett Schenker states, .

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