Amy Sample Ward

AUGUST 18, 2009

Though, in these 5 steps, you’ll see there is a lot more to do, think about, and work on - no quick tick-off on this list! These 5 Steps are intended to help you create a successful social media strategy, but as you will see, they focus on your organization’s overall strategy! Goals & Objectives.

Social Media 190

Social Media Strategy Media Social 190

Amy Sample Ward

APRIL 27, 2009

I’m here at NTEN’s 09NTC and am going to live blog Beth Kanter’s session on mapping your social media strategy to metrics. The right metrics. Themes that people want to learn: new metrics structures can bubble up. funders of a 20th century mindset - what metrics speak to them. Can’t wait!

Social Media 102

Social Media Map Strategy Media 102

Wild Apricot

DECEMBER 21, 2017

This often overlooked and sometimes under-appreciated department uses data to drive strategy, best practices to guide training, and technology to hack success. Sales Ops Metrics & KPIs. Performance Metrics Analyses. Selection of Key Sales Metrics to Adopt. Here’s everything we’ll cover in this guide.

Synchronous 145

Synchronous Structure Metrics Knowledge Base 145

ASU Lodestar Center

MAY 30, 2012

Engaging members of a nonprofit Board of Directors in the organization’s financial affairs can be challenging, given the diverse skills and expertise Board members bring to the work. Focus Attention on Critical Factors by Using Ratios, Dashboards and Other Strategies. This Board member’s experience is very common.

Report 86

Report Ratio Tucson Director 86

DNL OmniMedia

JANUARY 14, 2022

Record and analyze key matching gift metrics. Are you ready to learn more about how the right technology (and the strategies for using it) can help significantly boost your organization’s matching gift fundraising revenue? Keep reading to learn more about bringing your gift matching strategies to the next level. Match ratios.

Gift 52

Gift Technology Tips Database 52

Neon CRM

OCTOBER 5, 2023

What’s a fundraising efficiency ratio? And what’s a “good” ratio to try to maintain? Your efficiency ratio measures the amount of money you spend on fundraising against the amount of revenue generated by those activities. Read on for insight into why this metric is important and how to calculate it.

Ratio 52

Ratio Fundraising Metrics Raise 52

Top Nonprofits

MARCH 16, 2022

Your nonprofit’s website is the center of your communication and marketing strategy. Examining the best nonprofit websites out there may give you an idea about whether it’s time to revamp your website or not, but we recommend also using a more empirical approach to determine if you need a new online strategy. Contact information.

Websites 115

Websites Nonprofit Audience Mobile 115

Nonprofits Source

OCTOBER 2, 2023

Considering the major benefits that corporate partnerships can offer, your nonprofit needs a defined strategy to raise more from corporate philanthropy and build stronger relationships with businesses. Today’s employees expect the companies they work for to support charitable causes and offer opportunities to get involved in nonprofit work.

Philanthropy 52

Philanthropy Grant Sponsor Nonprofit 52

Beth's Blog: How Nonprofits Can Use Social Media

MAY 11, 2016

So here are four principles we used in designing GuideStar Platinum : Nonprofits should choose metrics that make sense for them. We have gathered 700 suggested metrics for our Common Results Catalog —but nonprofits can always add their own metrics, too. It is valuable to identify cases where nonprofits use common metrics.

Measure 50

Measure Metrics Nonprofit Ratio 50

Get Fully Funded

MARCH 6, 2023

Here are three kinds of fundraising events that work for most nonprofits and how to choose the right one for you. One of our clients does their version of a gala as a luncheon, inviting loyal supporters and their friends to hear about the work the organization does. Clearly, this approach works! Cast a vision for the event.

Money 130

Money Fundraising Fun Sponsor 130

Beth's Blog: How Nonprofits Can Use Social Media

MAY 3, 2009

Photo by Smitty42 Lucy Bernholz has a great post called " Metrics Are Good, Unless They Are Bad " which talks about the problems we encounter when we're trying to measure hard to measure stuff - like social media, social return, and social enterprise. Several of us disagreed with the thesis money was the only one metric for success.

Measure 67

Measure Relationship Metrics ROI 67

Nonprofits Source

JUNE 22, 2017

Creating a digital plan does that by aligning strategies to support your marketing goals. It also works proactively, helping to identify areas in your marketing that need a makeover. Chapter 2: Marketing Strategy. How To Build A Nonprofit Digital Marketing Plan (That works). Ready to get started? Chapter 1: Introduction.

Digital 111

Digital Marketing Guide Chapter 111

Nonprofits Source

SEPTEMBER 27, 2023

If you’ve witnessed a company sponsor a charitable organization’s work, you’ve likely seen corporate philanthropy in action! Simply determine a match ratio, such as 1:1 or 2:1, and donate as the requests come in! You might also offer volunteer time off (VTO) to allow employees to volunteer during regular work hours.

Community 52

Community Giving Companies Gift 52

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 8, 2014

I am leading a #Nettalks Webinar on “ Leveraging Social Media to Engagement and Inspire Alumni Networks ” at 2 PM EST today. On Monday, I shared a post about some network and strategy concepts. This has an added benefit of increasing your “people talking about” metric which gets the content into more newsfeeds.

Practice 107

Practice Tips Social Meme 107

Double the Donation

OCTOBER 25, 2021

By adding matching gifts to your phonathon strategy, your campaign will see even greater success. Spend significant time working with your organization’s communication director to put this resource together. This strategy will help you callers feel more at ease when it comes time to dial a real donor’s phone number.

Guide 98

Guide Script Tips Gift 98

Connection Cafe

MAY 7, 2014

Each year you should be evaluating your Annual Operating Plan , reviewing metrics and benchmarks, and determining the ratios and drivers you will use to determine the most effective areas to which to allocate your resources and capital to achieve the optimal return on investment. Why does this work?

Blackbaud 36

Blackbaud Team Management Lesson 36

Amy Sample Ward

JANUARY 2, 2009

Here’s my list that I think hits at the core of all the other lists for social media strategy. 5-Part Social Media Strategy Process. This is really helpful in order to evaluate the appropriate tools for your work. So, why recreate the wheel over and over when the core theory is the same? Technology.

Social Media 102

Social Media Process Media Social 102

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 31, 2008

Once a year in June, I do an overall benchmarking and ROI analysis of my blog using particular metrics. It takes your RSS feed and applies engagement metrics, analyzing the types and frequency of an audience's interaction with your content. Working Wikily: The Power of the Newbie. Online Community Engagement Strategies.

ROI 50

ROI Widget Cambodia Metrics 50

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 24, 2009

The presentations and recordings are available online for free and if you work for a nonprofit and want to learn more about social media, definitely worth reviewing. What's common to both is the use of metrics to measure results. You must be in tune with your social web community if you want this to work. I've done this.

ROI 50

ROI Social Media Reflection Question 50

Nonprofits Source

NOVEMBER 8, 2022

Your content should go beyond the basics to provide web visitors with a meaningful understanding of your nonprofit’s work and its impact. Developing a clear content strategy is the key to creating a more engaging, valuable nonprofit website. . Like any strategy, your content planning strategy should start with a goal. .

Content 75

Content Strategy Create Websites 75

Bloomerang

JUNE 20, 2023

It’s clear that having a comprehensive online fundraising strategy is crucial for modern nonprofits. Leverage a cost-effective fundraising strategy. Create a rough development plan The first step to create your online fundraising strategy is determining how it fits into your development plan.

Ideas 100

Ideas Guide Online Fundraising 100

Bloomerang

JULY 20, 2023

It’s clear that having a comprehensive online fundraising strategy is crucial for modern nonprofits. Leverage a cost-effective fundraising strategy. And remember: Every nonprofit budget is different, so be sure to stay within your means when you craft your online fundraising strategy.

Ideas 80

Ideas Online Fundraising Tips 80

CauseVox

JUNE 1, 2021

Content marketing is an excellent strategy for cultivating and retaining donors. Here’s how it works. Content marketing is an often-overlooked strategy to combat mid-campaign drop-offs. 5) Fundraising Metrics. The most straightforward performance metric is the dollar amount raised. 3) Content Marketing.

Websites 52

Websites Fundraising Site Create 52

Care2

APRIL 22, 2009

In my role as Communications Director, it is in my job description to promote our work and grow our network while building our brand, so I didnt ask permission to start tweeting and I didnt have to prove to my ED or Board the value in terms of results or ROI. DZ: How does it fit into your overall communications strategy?

Social Media 68

Social Media Twitter Action Advocacy 68

Nonprofits Source

NOVEMBER 21, 2022

Is your digital marketing strategy taking full advantage of this trend? Nonprofit Source is a go-to for all nonprofit digital marketing strategies. Ticket sales, donations, petition signatures, and email list registrations are all metrics you can use to measure your nonprofit’s marketing progress. over the past year ?

Grant 97

Grant Nonprofit Digital Metrics 97

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 19, 2007

I'm doing a session at Boston podcamp called the Social Media Metrics/ROI Game. So when I heard that one of the leading subject matter experts on social media metrics - Jeremiah Owyang - was the guest of honor at a local social media networking event , I decided to go. So, here's the session description: Social Media Metrics/ROI Game.

Metrics 56

Metrics Social Media Media ROI 56

Bloomerang

JANUARY 7, 2022

Giving Tuesday drives donations further and acts as the kickoff to your year-end fundraising strategies. . Here at Bloomerang , we help nonprofits make the most of their fundraising every day through the adoption of comprehensive and data-driven strategies. Start Planning Early.

Campaign 102

Campaign Ideas Giving Tips 102

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 6, 2012

Rick Kats kindly sent me a spreadsheet of metrics for 6 nonprofits that were early adopters, using it consistently and best practices. Here’s the stats I asked for and why: Average Repin Ratio : Gives a measure of engagement. By Type of Board: To look for particular boards that scored higher and analyze what seems to work.

Benchmark 102

Benchmark Photography Ratio Stats 102

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 8, 2009

You need to pick the right hard data points, or metrics, that will help you harvest insights and improve your blog. Next, you need to know the right metrics to use, and employ the proper tools to collect the data. Most important, you need a strategy—either for yourself or for a team—to gather insights from your metrics.

Measure 95

Measure Tips Metrics Bookmarking 95

CauseVox

SEPTEMBER 12, 2023

Drawing from the wealth of insights accumulated over years of dedicated work, we’ve distilled a comprehensive four-step process from our webinar to help you unearth new donors. This approach offers remarkable flexibility and can be implemented using various strategies, including social media advertising.

Process 90

Process Donor Search Nonprofit 90

Cloud 4 Good

APRIL 20, 2021

Working to support and educate the communities that impact children’s development, including parents, healthcare professionals, and policymakers, this vital organization seeks to lay the foundation for all infants and toddlers in pursuit of a bright future. Managed Services has been a pleasure to work with.

Childhood 64

Childhood Develop Technology Children 64

NTEN

MAY 5, 2015

He inspired audible gasps when he quoted a shocking statistic from the Bridgespan Group—only 6% of nonprofits use their data to drive improvements in their work. Foundation Center has been working on automating much of this work. They put metrics against speed and accuracy of the data their partners were sending in.

Data 36

Data Conference Report Proposal 36

Beth's Blog: How Nonprofits Can Use Social Media

MAY 16, 2007

Kevin Gamble left me a comment on a google analytics post that the " Depth of Visit Report " was one of the best metrics (coupled with referring source) for understanding visitor behavior on his university's web site. Kaushik offers up some metrics for blogging: Raw Author Contribution (posts & words in post).

Measure 50

Measure Social Media Tools Technorati 50

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 4, 2008

Measuring the success of social media efforts can't be done with a single metric. I think there will be different metrics for different strategies, organizations, and tools. Kaushik suggested these metrics for benchmarking blogs: Raw Author Contribution (posts & words in post). Last year, I had a ratio of 1.4

Reflection 50

Reflection Measure Technorati ROI 50