Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 8, 2011

I first encountered Eric after I created a screencast for NTEN called “ Web Analytics Demystified for Nonprofits ” and ( wiki ). It is what Shonali Burke is talking about when I asked her about the art and tradecraft of measurement. Here’s what that means. Peterson is the founder and senior partner.

Metrics 101

Metrics Social Media Media Social 101

Amy Sample Ward

MARCH 23, 2011

New Report: 2011 eNonprofit Benchmarks Study | NTEN – "A high unsubscribe rate is bad, right? Not necessarily, according to the 2011 eNonprofit Benchmarks Study, just released at the 2011 NTC by M+R and NTEN. Today, on every measure of growth and engagement, Twitter is growing at a record pace.

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Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 16, 2011

The SXSW Interactive Festival (scheduled March, 2012 in Austin, Texas) is a mega huge social media industry event. For 2011, I’ve submitted a panel titled “ Making Social Media Measurement Sexy &# with a dream team of colleagues Danielle Brigida, Frank Barry, Wendy Harman, Jon Dunn, and David Neff. Devon Smith.

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Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 6, 2016

Culture of Testing: There is a belief that measurable improvements can be made through iteration and testing throughout the organization. Culture of Growth: There is a focus on continuous improvement where success is measurable and visible across all levels of the organization.

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NTEN

OCTOBER 5, 2010

The people in these organizations know how to communicate and collaborate, and much of this interaction is conducted face-to-face. avatar), interact with others, and even conduct business transactions. If we expect productivity and results, we need to measure them. These measurements will form the basis of employee reviews.

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NTEN

MAY 17, 2013

If your organization is considering incorporating mobile giving into their online fundraising campaigns, Artez Interactive ''s free whitepaper on mobile fundraising may be a great resource on how to do it. You can also watch Farra Trompeter talk about three ways to keep your donors engaged so that they stay with you longer. and James L.

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Care2

SEPTEMBER 28, 2013

Interactive Workshop: Creating More Innovative and Efficient Organizations. I will be joined by Amy Sample Ward of NTEN, Jacob Worell of IAVA, and Sheila Katz of Ask Big Questions at Hillel International to discuss topics ranging from thinking like a startup to exploring reducing competition and consolidating resources. 10:30 to 12:30.

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Advocacy Storytelling Social Media United States 58

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 1, 2012

She is also the Membership Director at NTEN: The Nonprofit Technology Network. We needed to learn the technology and more importantly, how to measure to improve and make decisions about what to do next.”. Goodwill has learned from measuring its mobile strategy. We knew it wasn’t going to cost too much.

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Beth's Blog: How Nonprofits Can Use Social Media

MARCH 4, 2015

From online shopping to online dating, our daily interactions are increasingly going digital and, as a result, generating a huge amount of data about our behavior. Descriptive Insights – measuring satisfaction. Descriptive insights measure past activity and usually involve counting how many times something happened.

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NTEN

NOVEMBER 9, 2010

The security measures taken in a data center managed by world-class security engineers would most likely beat the measures that most non-data-center organizations can afford to take. Remember that people have been asked to change the way that they interact with their television set, cell phones, and other technology for years.

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Seattle Nonprofit Sample Measure 71

Beth's Blog: How Nonprofits Can Use Social Media

JULY 12, 2009

If you take a look at their page you’ll notice that there are hundreds if not thousands of people interacting there (I’ve added an image to the right – notice the red box towards the bottom). They are fully interacting. What is measured you ask? . Posts that do not draw interactions from fans will lower the post quality score.

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Facebook Stats Los Angeles Tips 97

NTEN

NOVEMBER 8, 2011

Awhile back, I wrote about "Unweighted Open Rates" ; "Click-through by Open" is that metric's compatriot: a measure of how effective your copy is at generating an action. I especially like to look at the "% New Visits" metric, to find the topics that are encouraging more people to look into NTEN's resources. Click-through by Open.

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NTEN

MAY 9, 2011

They are the result of research — measuring something quantitatively or qualitatively, formally or informally; usually involving a question, a purpose, and by necessity a methodology and instrument. All data depend on measurement, even data as common and seemingly objective as the weather. What if I don't speak loudly enough?

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NTEN

MAY 13, 2010

But when I'm out and about and ask folks about their social media forays, I never hear about interactions and relationships. Allyson Kapin wrote another piece you should read about measuring your impact on Twitter. Tags: facebook missrogue NPTech NTEN Social Media twitter Communications. Nobody said number of followers.

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Social Media Stats Metrics Summary 52

NTEN

NOVEMBER 1, 2010

There are companies and tools that offer "solutions" for tracking, measuring, and even "engaging" with your community online. The 3rd column is your goal for the interaction with that group, and again you want to keep it pretty high level. Tags: amy sample ward NPTech NTEN Program. A note about DIY.

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NTEN

APRIL 8, 2010

So, this year, we're giving you more ways than ever to follow along remotely, including live streaming from selected sessions, as well as 6 webinars that will let you interact with the presenters in Atlanta. > 1:30 PM: Measuring Your Impact - Understanding the Need. Tags: 10NTC NPTech NTEN. Curse those infectious diseases!

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Connection Cafe

JUNE 28, 2019

Gail Perry’s insightful blog post and scorecard will give you a realistic measurement into the organization and productivity of your programs. This article from NTEN provides the SEO terms you need to know. Heyman’s latest book covers everything from developing a fundraising plan to engaging your board and measuring results.

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Amy Sample Ward

MARCH 14, 2010

I’m really excited and honored to be speaking today at the SXSW Interactive Festival in Austin, TX, on a panel with Beth Kanter, Dave Neff, Holly Ross and Kari Saratovsky. Tags: challenge community presentation beth kanter crowds crowdsourcing netsquared nten sxsw. What do you think?

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NTEN

JULY 5, 2012

Over 450 people joined us for the 2012 Benchmarks Extra: Facebook webinar we co-hosted with NTEN and the Ad Council last week. The likelihood that your page’s content will get into a user’s news feed is determined by how recently the content was created, what type of content it is, and past interactions between your page and the user.

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Metrics Facebook Question Benchmark 64

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 15, 2008

On Monday, my article, The ROI of Social Media , was published in the NTEN Newsletter and in March I'll lead a panel at the NTC on that topic. Shortly after the NTEN article was published, Alison Fine emailed me with some of her thoughts and gave me permission to blog them. ROI is a ROI is a ROI.

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Metrics Learning ROI NTC 50

Zen and the Art of Nonprofit Technology

SEPTEMBER 17, 2007

September 17, 2007 There is an interesting discussion happening between Holly Ross, soon to be ED of NTEN, and Allan Benamer , about web statistics, and whether or not nonprofits should be “transparent&# and publish their web statistics. And, he thinks that NTEN should be responsive to him, as a member, in asking to publish web stats.

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Beth's Blog: How Nonprofits Can Use Social Media

APRIL 3, 2009

Anyway, here's my takeaways: Need to know how to convince "C-Suite" (corporate level executives) that social media is required to compete in today's economy and that it is measurable. As KD Paine said on our SXSW ROI Poetry Slam , "You have engagement fully measured, now calculate the resulting treasure!". We know that.

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Connection Cafe

MARCH 11, 2014

Why I’m Excited: The importance of measurement, especially when it comes to showing funders how their investment was used to impact your mission, cannot be overstated. Interactive 14NTC Frank Barry fundraising ideas fundraising tips Mike Snusz NTEN Raheel Gauba' In addition to these sessions. See you there?

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Time Evaluation Social Media Blackbaud 41

Have Fun - Do Good

OCTOBER 10, 2008

Some places to find this kind of information are TechSoup , NTEN , Idealware , Aspiration , and the New Organizing Institute. The reason social media is "social" is because it requires a fair amount of time interacting with its users. If no one on staff wants to interact with your supporters, social media tools are not a fit for you.

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NTEN

AUGUST 10, 2009

Session(s) on longitudinal measurement of income via on-line/on-phone giving. How do you build communications between your members/constituents -- to get members comfortable using new media tools to interact with each other. Tags: 10NTC community NPTech NTEN. Storytelling as it pertains to Fundraising. "I built it.

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Community Sharepoint Org Metrics 52

NTEN

SEPTEMBER 14, 2011

Measure Results of Change (improvement = do more, decline = change approach). When mapping data, be sure to keep a narrow focus based on type of stakeholder, time period, and/or type of interaction. CELEBRATE – Clearly measure your improvement work and ensure you know improvement when you see it.

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Process Technology Raise Fund 92

Tech Soup

OCTOBER 3, 2016

This roundup of face-to-face nonprofit tech events includes meetups from NetSquared , NTEN's Tech Clubs , and HandsOn Tech. Los Angeles, California: Can We Measure Social Impact? Charla con Scripps Networks Interactive en Guatemala. Ottawa, Ontario: Review Progress on Data Analysis Projects. Wednesday, October 12, 2016.

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NTEN

MAY 17, 2012

“We’re a very small nonprofit, and in order to get the most value out of social media, we have to think strategically about where potential supporters are likely to be, and how we can interact with them on different platforms.”. Death with Dignity is a small nonprofit that also sees smaller numbers of followers and interactions.

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Social Media Media Organization Social 90

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 29, 2009

I also contributed a chapter on the topic to NTEN's Managing Your Technology To Meet Your Mission due out by Wiley I covered the building blocks of a classic ROI process, but translated to a nonprofit context. I shared case studies and tips for nonprofits on measuring efficiency and effectiveness and looking at tangible/intangible benefits.

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ROI Results Community Online 66

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 1, 2010

Take for example deploying 200 sensors throughout the Brazilian rainforest to measure and visualize the effects of climate change. The Accelerator Summit included interactive sessions show casing [.]. Or the Web site Microsoft Hohm that lets people calculate their energy footprint and get tips on conservation.

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Tech Soup

SEPTEMBER 5, 2016

This roundup of face-to-face nonprofit tech events includes meetups from NetSquared , NTEN's Tech Clubs , and HandsOn Tech. Cleveland, Ohio: Measuring Results. Los Angeles, California: Can We Measure Social Impact? Guatemala City, Guatemala: Charla con Scripps Networks Interactive en #guatemala. spanhidden.

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United Kingdom Los Angeles Benin Tech 36

Connection Cafe

MARCH 13, 2011

The SXSW Interactive (#SXSWi) Conference is difficult to describe to someone who has not yet experienced it. Over the last several years, the result has been explosive discovery of new companies and ideas, cultivation of sentiment and meaning in professions, and identification of leaders within the interactive community.

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Technology Japan Influence Game 22

NTEN

JANUARY 6, 2011

The simple answer is that in order to make the vast numbers of interactions on social media valuable, organizations must embrace technology in the form of Social CRMs to help manage this new landscape. You can manage your social interactions across platforms (Twitter, Facebook, etc.), How Can I Learn More?

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Social Media Relationship NTC Social 76

Amy Sample Ward

MAY 14, 2009

Google Earth Outreach from Rebecca Moore: Google’s mapping tools may seem like an obscure tool to use in your work but these aren’t traditional maps: the new generation of mapping technology is fully interactive, enables storytelling, and more. (Did Link to things that can be measured. Laura: What are your goals?

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Connection Cafe

AUGUST 9, 2013

A 2011 Gleanster survey found their most important value drivers were: Testing and measuring everything. 2013 eNonprofit Benchmark Study by NTEN and M+R. Email Marketing Interactive #nptech email eMail marketing end of year fundraising' They send relevant content based on subscriber interests, preferences and actions.

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email Campaign Test Benchmark 48

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 17, 2011

As I’ve been working on “ Measuring the Networked Nonprofit ” with co-author KD Paine, we’ve come to the chapter on measurement tools. I sent out a query nonprofit tech colleagues who are social media mavens and ask that age old question, “ What’s in your social media measurement tool box ?”

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NTEN

JANUARY 10, 2011

One's amount of social capital can be measured and, when spent, its value can be assessed. It is about the social, the personal interaction, the catching up with and hearing from friends. The networks connect people -- allow for interaction -- and serve as a jumping off point for building strong relationships.

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