Are Marketing and Membership at Opposite Poles? Take the Journey to Collaboration
.orgSource
FEBRUARY 12, 2024
It’s no longer possible to depend on professional allegiance as a buffer for less-than-stellar service. Highlight the Advantages There are plenty of incentives for these two teams to develop a symbiotic relationship. Integrated planning gives departments, like membership and marketing, a format for collaboration on agendas and goals.
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