Nonprofit Tech for Good

JANUARY 16, 2022

Imagine what your organization could accomplish in 2022 if you began each initiative with clean, streamlined donor records that record donations from your online forms and update automatically , an arsenal of canned reports to track key metrics, and a solid plan to prioritize each donor segment individually. Monthly giving.

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Strategy Fundraising Social Media Nonprofit 265

Association Analytics

OCTOBER 10, 2022

In today’s world, success is measured by more than just clicks and open rates. How are you tracking success? Once you have your taxonomy and metadata in place, you can use metrics to analyze the performance of your marketing channels. Here are examples of success metrics broken down by three common channels: List Preparation.

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Analytics Marketing Taxonomy Module 169

Nonprofit Tech for Good

AUGUST 6, 2023

During a year-end campaign, it’s essential to track and analyze data from these multiple channels. The last week of December, particularly between December 28th and 31st, is optimal for a final campaign push because people are often in a giving mood during the holiday season and are more likely to respond positively to donation appeals.

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Practice Fundraising Guide Channel 239

Achieve

JUNE 1, 2023

Specifically, donor giving patterns can reveal insights about how to best reach donors across multiple platforms and secure their long-term support. Let’s review three strategies for analyzing your donor giving patterns to create a data-driven fundraising and marketing strategy: Identify popular times of the year for giving.

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Donation Donor Giving Demographics 52

Qgiv

DECEMBER 7, 2022

However, many organizations fail to properly track gift officer portfolios, gift officer actions and donor pipeline management within their donor database management. Standardization around portfolio tracking, donor interactions, documenting proposals, and next steps is critical to the health and sustainability of any fundraising program.

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Database Track Donor Management 52

M+R

APRIL 16, 2024

So here’s your action item: If your organization hasn’t already, save any existing UA data before this date for historical tracking! You may also want to discuss which KPIs are important for your organization to track year over year and save any relevant data so you can continue to compare those KPIs to historical performance.

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Benchmark Analytics Google Comparison 65

Neon CRM

MAY 31, 2023

Fundraising metrics are the key to unlocking your most effective, generosity-encouraging strategies. That’s why it’s important for fundraisers to stay up to date on nonprofit organization statistics and use metrics to inform their fundraising strategies and decisions. Here are 10 fundraising statistics worth noting. 37 Million U.S.

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Statistics Fundraising Metrics Mail 97

Nonprofit Tech for Good

JUNE 13, 2013

For those of you who have read Social Media for Social Good and have taken my webinar on how to launch a social and mobile media strategy for your nonprofi t, you know that the core of the strategy that I advocate for is tracking and proving your success. That said, below is selection of metrics to track and a brief explanation as to why.

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Track Mobile Media Fundraising 227

Association Analytics

FEBRUARY 20, 2024

Once you invest in some of these strategies, it’s important to track what works to engage with potential members. You can track metrics that will help you identify what’s working, including social media engagement, impressions and reach, database growth, event registration and attendance, and website visits and sessions.

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Create Strategy Associations Registration 169

Greater Giving

DECEMBER 12, 2022

But as we kick off 2023 and look back at what worked well in 2022, an excellent tool for evaluating donor retention is to look at the donors that gave last year but unfortunately not this year (LYBUNT) and work on engaging them with new opportunities to give. If you don’t, they will forget about your organization and stop giving.

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Retention Donor Support Giving 91

Nonprofit Tech for Good

JUNE 13, 2013

For those of you who have read Social Media for Social Good and have taken my webinar on how to launch a social and mobile media strategy for your nonprofi t, you know that the core of the strategy that I advocate for is tracking and proving your success. That said, below is selection of metrics to track and a brief explanation as to why.

Track 185

Track Mobile Media Fundraising 185

Bloomerang

AUGUST 16, 2021

One of the biggest problems nonprofits face is improving their low donor retention rate. If you have no idea what a good or poor donor retention rate is, it’s difficult to measure your own performance. Track your own data. For example, retention rates tend to be higher for mid-level and major donors.

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Analytics Strategy Fundraising Benchmark 126

Get Fully Funded

JANUARY 5, 2024

With Giving Tuesday and the end-of-year giving season fast approaching, your nonprofit is likely ramping up efforts to reach its annual fundraising goals. Keep an eye on your metrics. Give your nonprofit more chances to interact with donors by asking every existing donor to opt in to receive texts from your organization.

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Practice Puerto Rico Fundraising Metrics 59

Allegiance Group

JUNE 13, 2024

Personalization has many benefits, from enhancing supporters’ experiences with your nonprofit to improving conversion rates and engagement. Consider auditing your digital campaigns to ensure you are accurately tracking key performance indicators (KPIs), properly managing your digital advertising accounts (e.g.,

Marketing 52

Marketing Analysis Nonprofit Audience 52

Neon CRM

NOVEMBER 17, 2023

We’ll also be sharing the important metrics you need to keep an eye on to measure your performance. Making it a monthly occurrence gives your members a reason to hit your follow button. How to Measure Your Success Developing your social media presence as a membership engagement strategy can be measured via engagement metrics.

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Strategy Measure Social Media Metrics 98

Pamela Grow

MARCH 7, 2024

But the good news is that nonprofits benefit from higher open rates compared to regular marketing emails. Your Welcome Email According to Campaign Monitor, Welcome emails have a whopping 91.43% open rate. As this gets to become a regular practice, you’ll see your open rates climb. How are you making your donor feel?

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email Storytelling Newsletter Nonprofit 69

Nonprofits Source

APRIL 3, 2024

Understand Digital Engagement Metrics Before you launch your digital recruitment marketing campaign, you need to understand how digital engagement works so you can fine-tune your strategies accordingly. Stay aligned on what success means for your campaign by tracking and sharing engagement metrics with them.

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Organization Online Influence Metrics 52

.orgSource

APRIL 25, 2023

The Bureau of Labor Statistics projects that the unemployment rate will remain low, at 3.9% If you haven’t been tracking workforce statistics, now is the time to begin. Giving people the opportunity to move forward is a big plus for employee satisfaction.” According to a survey by LinkedIn, 61% of U.S.

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Application Statistics Culture Job 221

Connection Cafe

NOVEMBER 29, 2018

That’s why we put together a list of the five essential metrics you need to know, as a fundraiser, to achieve higher retention rates. Tracking these metrics will help you keep a pulse on the current engagement of your donors so you know which efforts are working and which ones need to be increased or modified.

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Metrics Donor Fundraising Retention 42

Neon CRM

MAY 22, 2023

In fact, matching gift emails sent in the first 24 hours after a donation result in 2-3 times higher than the average nonprofit email open rate ! Apple matches gifts made by full- and part-time employees between $1 and $10,000 at a 1:1 rate. And you don’t want to give up on those matches! Click here to find out!

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Gift Results email Metrics 97

M+R

MAY 31, 2022

Apple Mail Privacy Protection works by pre-loading email content — including open tracking pixels. Reminder, email opens are tracked by tiny image pixels embedded in email content. So what happened to open rates? Pre-MPP, we all agreed that open rate generally reflected the rate at which people were interacting with an email.

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Mail Spam Rate email 105

Bloomerang

MAY 22, 2024

This frictionless experience not only increases conversion rates but also encourages spontaneous giving, as individuals are more likely to act when the process is convenient and hassle-free. With a simple and intuitive interface, audiences can contribute to the cause without leaving the story or navigating through multiple pages.

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Storytelling Digital Integration Blended 80

Nonprofit Tech for Good

APRIL 23, 2019

In the 2018 Charitable Giving Stats from NP Source , 77% believe everyone can make a difference by supporting causes. Does the platform provide powerful tools for data analysis, insight and built-in reporting for nonprofit metrics? 3) Tracking the Donor Journey or Donor Funnel. Is the technology popular in the market?

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Metrics Nonprofit Profile Platform 261

Bloomerang

OCTOBER 1, 2021

A major part of connecting with these individuals and optimizing the giving experience is utilizing the data you collect about their giving trends to inform your future fundraising decisions. . The last thing you want to do is waste their time and bog their donor reports down with unnecessary metrics. .

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Report Data Donor Metrics 124

Neon CRM

AUGUST 18, 2023

Measurable: Ensure your goal is measurable to track progress and success. This might include reaching a certain fundraising amount or achieving specific metrics like email open rates or donation page conversions. The average nonprofit has a 28.59% email open rate, while small organizations report open rates as high as 45.7%.

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Guide Fundraising Mail Metrics 52

Nimble AMS

SEPTEMBER 14, 2022

According to the Community Brands 2022 Association Trends Study, over half of association professionals say investing in business intelligence and data analytics is a top priority, yet only one-third would rate their organization’s data as excellent or very good. What is the state of your association’s data? Routinely audit your data.

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Associations Data Benefit Practice 135

Kindful

MARCH 25, 2021

How does donor data help with retention rates and relationship building? Whether it’s information taken from your online donation forms or metrics on past campaigns, your fundraising data can clue you into which supporters are likely to give and do wonders for your donor communication strategy. Email tools.

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Communication Donor Data Guide 98

Nonprofits Source

MAY 15, 2024

Because 60% of website traffic comes from mobile devices, it’s crucial to give these mobile users a positive experience. Leverage omnichannel marketing Omnichannel marketing is a strategy that involves using multiple communication channels and integrating them to give your customers a seamless experience.

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Map Digital Business Marketing 52

Bloomerang

MAY 31, 2022

A well-developed fundraising strategy will accomplish the following: Gives your team a guiding blueprint for decision-making. A fundraising strategy helps keep you on track by offering deadlines and benchmarks to hit throughout the year. Offers accountability. Therefore, your fundraising strategy should address several key elements.

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Strategy Develop Fundraising Nonprofit 105

Nonprofit Tech for Good

FEBRUARY 26, 2024

Data capabilities: Learn what metrics the tool can track, along with reporting functionality. The good news is that the longer the contract, the better the rate. Find trusted resources online that give you the ins and outs of each tool’s pricing structure. Will you need to pull in your IT team?

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Application Marketing Nonprofit Evaluation 267

The NonProfit Times

MAY 23, 2024

A second matching grant offer enabled leaders to extend the giving via two more fundraising emails the next day. Average 2023 clickthrough rates were nearly identical to what they were in 2022 for GivingTuesday. Fundraisers have other metrics available. Any number of variables can influence these metrics.

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Test email Spam United States 52

sgEngage

MAY 30, 2024

Recruiting and onboarding may have larger impacts on your ultimate retention rate than you initially realized, for instance. If you’re seeking to improve your nonprofit’s employee retention rate, start by reviewing your organization’s practices in each of the categories above and think through how they relate to retention outcomes.

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Retention Management Tips Nonprofit 89

Get Fully Funded

MAY 9, 2022

What can you do to improve the metrics that matter? The Four Elements of a Nonprofit Self-Audit of Your Marketing Plan When you walk through your nonprofit self-audit, you have four major tasks: clarifying your marketing goals, taking stock of your organizational assets, reviewing your systems, and tracking your progress.

Marketing 69

Marketing Guide Metrics Nonprofit 69

sgEngage

NOVEMBER 14, 2023

Data integration allows nonprofit healthcare organizations to: Exchange data at a faster rate. These changes can be expressed by KPIs such as lower hospital readmission rates, higher patient satisfaction rates, and more. Track engagement patterns and understand donor behavior to create a data-driven fundraising strategy.

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Integration Data Nonprofit Platform 81

DNL OmniMedia

MAY 25, 2022

But before you can capitalize on the information stored in your CRM or other nonprofit software, you need to know exactly what analytics to track in the first place. Data Analytics for Nonprofits: 13 Key Nonprofit Metrics. For example, you can compare this year’s year-end giving campaign to last year’s. Web Analytics.

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Analytics Org Adwords Metrics 52

Get Fully Funded

MARCH 2, 2023

Understanding Program Management Statistics Whether you’re assessing future needs or composing an annual report to share with donors, funders, and community members, conducting impact assessment is crucial for tracking progress and driving continued on-the-ground impact. Diversity Metrics. Services Delivered. Stakeholder Satisfaction.

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Statistics Stats Program Management 52

sgEngage

NOVEMBER 10, 2023

In addition to financial flexibility for organizations, recurring donations make charitable giving more convenient for donors. 57% of donors are enrolled in a recurring giving program, up 46% from the previous year according to a 2023 360MatchPro study. And donors like it. Show donors why their contribution matters to your mission.

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Donation Blackbaud Retention Gift 52