Get Fully Funded
AUGUST 25, 2023
When leveraging any fundraising or marketing tool , you want to make sure that resource has a high return on investment (ROI). Particularly for Google Grant program participants, it’s important to know the typical ROI for Google Ads so they know what to expect. What Impacts the ROI of Google Ads for Nonprofits? What Is ROI?
Greater Giving
MAY 25, 2022
Fundamental Strategies to Maximize your Event Marketing ROI. This guide will look at four transformational fundraising strategies for increasing your nonprofit’s ROI from its event marketing outreach. When you spend time and money marketing to people who are unlikely to attend your event, your ROI will inevitably take a hit.
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EveryAction
AUGUST 3, 2023
When the context is nonprofit fundraising, the “cause” is the donor, and the “effect” is the funds they provide. The way this idea plays out is that a significant portion of funds (typically upwards of 80%) raised by an organization often comes from a small percentage of the supporter base (less than 20%).
Nonprofit Tech for Good
MARCH 24, 2010
For those 79% of nonprofits out there, I have listed 10 social media metrics below that can be easily tracked and plotted on a Social Media Return on Investment (ROI) Spreadsheet ( Download ). If you don’t already, get access to your website’s traffic logs and track and plot unique visitors on the Social Media ROI Spreadsheet.
Nonprofit Tech for Good
JUNE 23, 2020
Please sign up for Nonprofit Tech for Good’s email newsletter to be alerted of new posts. For example, Alley Cat Allies’ Cat-alyst Society – Monthly Giving Program : This page should have a URL that can be easily promoted in print newsletters and postcard campaigns, such as alleycat.org/givemonthly.
Greater Giving
FEBRUARY 29, 2024
Here is some of the most important data to grab from past years: Package and sales data, organized by section Admissions data and sponsorship data Live auction sales Fund-a-need/paddle raise data Performance of revenue enhancers Analyze Fundraising Data TIP: Use your data to perform a post-event evaluation. What about donor surveys?
Nonprofit Tech for Good
JULY 9, 2012
Working within the confines of an almost non-existent online communications budget, my primary responsibilities were to maintain our website and publish a twice-monthly e-newsletter, quarterly print newsletter, and numerous print fundraising appeals through out the year. can produce significant ROI is a myth.
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