article thumbnail

How Nonprofits Can Create & Track Conversions in Google Analytics 4

Nonprofit Tech for Good

Universal Analytics (UA) has stopped processing data. To make the most of new features, nonprofits must know how to create and track conversions in GA4. Setting up conversion tracking is also essential for nonprofits to maximise their Google Ad Grant. Using UTMs to track how users arrive at a website What is a UTM?

Track 255
article thumbnail

How Nonprofits Can Track Google Grant Conversions in Google Analytics

Nonprofit Tech for Good

But as part of this award, nonprofits are required to set up and maintain conversion tracking on their website. Any time you see an impressive Google Grant case study , the metrics are always made possible through conversion tracking. . What is Conversion Tracking? Example Conversions. Submitting a contact form .

Google 294
professionals

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Leveraging Cloud Computing and AI to Fast-Track Social Impact

NonProfit PRO

For example, learn how to use machine learning (ML) to process constituent data, thereby unlocking key insights about their interests and behaviors. This session will explore how nonprofits can use Artificial Intelligence (AI) and other AWS technologies to better understand and engage with constituents.

Track 130
article thumbnail

Nonprofit Strategic Planning: Ultimate Guide + 7 Examples

Bloomerang

Nonprofit strategic planning is the process of creating a blueprint that guides an organization for a specified time period and helps accomplish its goals. Nonprofit strategic planning is the process of creating a blueprint that guides an organization for a specified time period and helps accomplish its goals. Let’s get started.

Examples 117
article thumbnail

How to Streamline Your Grant Management Process with Technology

sgEngage

You want applications from organizations that align to your mission, but the frequency of the requests can easily bog down your processes if you aren’t careful. To avoid overwhelming your team, standardize how you receive and process grant applications at your organization. Track your communications via activity records.

Grant 95
article thumbnail

The Top 9 Nonprofit Credit Card Processing Solutions

Bloomerang

Nonprofit credit card processing solutions are tools nonprofit organizations use to complete credit and debit card transactions securely and quickly. Leveraging a secure payment solution throughout the donation process strengthens donor trust and allows them to use a convenient payment method. per transaction. per transaction.

Process 82
article thumbnail

What Nonprofits Should Know About Process Automation

sgEngage

Process automation can be scary for nonprofits because it can feel like you are giving up some control. But implementing automated processes can help you ensure consistent controls and set your organization up for growth. Manual processes can lead to errors in your data. The average U.S. Someone opens the mail.

Process 69