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Blackbaud Luminate Online® Benchmark Report Highlights

sgEngage

It’s also a valuable tool to help nonprofits evaluate their results by giving them a comparison point for their performance against organizations of similar sizes and issue areas. When looking at online benchmarks and digital revenue, we saw that any growth or ground held was due to increases in sustainer metrics.

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How to Run Facebook Fundraising Ads: 5 Simple Steps

Nonprofit Tech for Good

Brent Merritt is a digital strategy consultant at Metric Communications and blogger at The Caliper. Digital fundraising professionals face a significant new challenge when it comes to fundraising on Facebook. After your web guru gives the green light, open up Ads Manager and create a new campaign.

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7 Database Goals for Your Independent School’s Capital Campaign

sgEngage

When evaluating your school’s readiness for a capital campaign, database readiness might not be at the top of the list for your campaign consultants or administration. Work closely with administrators to identify reports that need to be run and the metrics to track during the campaign, which will inform your fund setup and gift entry process.

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The 2024 Best NPOs To Work For: Data Shows Satisfaction Slipping In Some Areas

The NonProfit Times

The top 50 organizations outperformed the also-rans on a variety of metrics, as they have in the 13 years this study has been conducted (not a surprise). Across the board within the 2021 study, which evaluated employee attitudes during 2020, the data revealed high-water marks in employee satisfaction.

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How To Make Sure Your New Donor Acquisition Investment Pays Off

Kindful

The good news is that there are two things you can do to help the donors you’ve acquired become long-term givers and shorten the time it takes to make up the investment of acquiring them. New relationships take time to nurture, and during that time, you’re working to get to know each other better and build a deeper connection.

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Implementing Lean Startup in Mission-Driven Organizations

Beth's Blog: How Nonprofits Can Use Social Media

The Lean method advocates for creating a Minimum Viable Product (MVP), testing it in small ways and building on what was learned to create something that really addresses audience needs and minimizes wasted effort and resources. One example Christie gave was describing the origins of Louder.

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13 Virtual Fundraising Event Takeaways From 4 Marketing Professionals

Classy

Alexa shared a variety of ways her team evaluated the success of their planning and execution of the Collaborative event. Registrants: Classy aims to increase the total number of registrants for the Collaborative year over year, so Alexa’s team reviews this metric first. How to Measure Success.

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