Beth's Blog: How Nonprofits Can Use Social Media

APRIL 8, 2013

Last week I was in Chicago to facilitate a session as part of Knight Digital Media Center’s Digital Strategy for Community Foundations and Nonprofits workshop. Digital Trends. ” The world has changed in the midst of the digital revolution. Alois Bell was a diner at AppleBee’s in St.

Social Media 114

Social Media Digital Mobile Trend 114

Nonprofit Tech for Good

JUNE 13, 2013

The reports listed below are just a small sampling of the research available to nonprofits about online communications and fundraising, social media, and mobile technology. 2) 2013 Digital Persuasion Report :: Download. For Nonprofits in Australia: 1) 2012 State of Social Media Use in Australian Nonprofits :: Download.

Social Media 222

Social Media Mobile Report Communication 222

Nonprofit Tech for Good

FEBRUARY 8, 2012

At the end of the Social Media for Social Good: A How-To Guide for Nonprofits is a nine-page “Nonprofit Tech Checklist” which I have copied and pasted below. That was my number one priority when writing the book… to create a comprehensive, useful social and mobile media how-to guide for nonprofits.

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Social Media Social Media Tech 265

Allegiance Group

MAY 18, 2023

Developing a digital donor acquisition strategy takes a similar approach as direct mail, starting with a detailed analysis of your donor base, including average gift, retention rates, average gift, and if you have done previous online fundraising campaigns, cost per acquired donor. Use social media to drive traffic to your website.

Digital 52

Digital Practice Donor Strategy 52

Nonprofit Tech for Good

SEPTEMBER 23, 2020

Research and public policy – 1%. Public media and communications – 0%. Digital wallet payments, such as Apple Pay and Google Pay – 1%. Social media – 25%. 17) Of those inspired to give by social media, GivingTuesday donors find the following the most inspiring: Facebook – 52%.

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Statistics Donor United States NGO 363

Nonprofit Tech for Good

AUGUST 9, 2021

This is the eighth post in a blog and webinar series called 101 Digital Marketing Best Practices for Nonprofits , written and presented by Heather Mansfield. Related Webinar: Social Media Best Practices for Nonprofits. Launched on May 5, 2003, LinkedIn is a social network for professionals. LinkedIn Pages.

Linkedin 361

Linkedin Practice Social Media Sponsor 361

EveryAction

MAY 30, 2023

Before your event, use an email series to give supporters a refresher on the policy issues you’re working on and how they’re impacting the community. Social media Social media platforms, with their ability to swiftly spread communication across networks of supporters, can help generate grassroots momentum for your cause.

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Virtual Advocacy Channel Mobile 163

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 22, 2011

National Study Reveals: Digital and Social Media Are Delivering for Arts Organizations , Guest Post by Mary Trudel and Rory MacPherson. Just over a year ago, we asked ourselves a question: How are arts organizations using digital and social media, and what sorts of results are they getting? The question.

Arts 110

Arts Social Media Studies National 110

AccelEvents

OCTOBER 16, 2020

While this move has allowed you to carry on hosting your event, it has also left you facing the complications that come with the digital landscape. . Protecting the digital safety of your attendees, exhibitors, presenters, and staff is paramount to the success of your online event. . Digital Safety Considerations for Online Events.

Digital 75

Digital Online Virtual Guidelines 75

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 26, 2009

I encounter a lot of social media skeptics who ask me pointed questions. What if your goal is large scale systemic change, why bother with social media?". A few weeks back I met Melinda Venable, Associate Director Digital and Ethnic Media at Resource Media who told me about the ClimateChangeUS Twitter strategy. .

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Policy Social Media Research Impact 94

Nonprofit Tech for Good

JUNE 10, 2020

In a world with a multitude of social media platforms already out there on the web, why would the world use one more dedicated to support nonprofits? There’s no denying the power of social media and its ability to harness the power of the internet. The power of social media to help drive social good.

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Mobile Social Social Media Internet 229

.orgSource

AUGUST 28, 2023

Born from necessity, the pandemic catalyzed the shift to a more digitally-driven selling process, and consequently thought leadership has become an increasingly important top of the funnel marketing tool.” Associations are ideally positioned to fill that need in a way that social media and other online activities cannot.

YouTube 221

YouTube Industry Leadership Podcast 221

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 8, 2011

Yesterday, I had the pleasure of co-facilitating a half-day “Digital Strategies&# seminar with Vince Ford, Director of Digital Media from the New York Philharmonic and leading a peer session for major orchestra marketing staff and youth orchestra executive directors with Makala Johnson who does Social Media for the Mayo Clinic.

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Social Media Experiment Media Social 116

Forum One

APRIL 1, 2021

Three things happen every spring: March Madness, spring cleaning, and social media plans need a refresh. This spring, we’ve been evaluating some of the new social platforms on the market to see if there is anything new that would help elevate nonprofit and/or public sector missions. Levels the digital divide.

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Application Social Media Media Social 47

Nonprofit Tech for Good

AUGUST 24, 2020

This is the third post in a blog and webinar series called 101 Digital Marketing Best Practices for Nonprofits , written and presented by Heather Mansfield. Fresh, timely content is more vital to the success of your nonprofit’s digital campaigns than it has ever been. The conversation has shifted from blog comments to social media.

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Practice Nonprofit Newsletter News 352

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 13, 2014

Note from Beth: Many nonprofits do not have dedicated teams for social media and social media strategy and implementation is typically only a part of a someone’s job. Nonprofits nowadays invest serious resources to keep pace with the latest social media trends. Sprout Social. By Sacha Evans.

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Social Media Channel Difference Media 119

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 14, 2014

“You have to show not just tell your CEO about social media”- @carolynsave “Create a tweetorial” – @kanter #afpshift pic.twitter.com/zKggoMllYB. Here’s another example about a nonprofit CEO (Helen Clark of UNDP) using Twitter to engage audiences about policy.

Social Media 117

Social Media Twitter San Antonio Media 117

AccelEvents

OCTOBER 16, 2020

While this move has allowed you to carry on hosting your event, it has also left you facing the complications that come with the digital landscape. . Protecting the digital safety of your attendees, exhibitors, presenters, and staff is paramount to the success of your online event. . Digital Safety Considerations for Online Events.

Digital 52

Digital Online Virtual Guidelines 52

Nonprofit Tech for Good

MARCH 28, 2020

Promote your event through email, social media, and text messages by sharing a link to your website, where players and sponsors can register instantly. The event website is also a good place to communicate any pertinent information, including cancellation policies and contingency plans. Capitalize on Digital Sponsorships.

Time 286

Time Technology Fundraising Sponsor 286

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 4, 2017

Recently, my social media feeds have been anxiety producing, if not downright depressing. Unfortunately, if you work in digital strategy and social media, monitoring social is a daily task and as a result a bad mood has become an occupational hazard. Quit Facebook or other social media?

Social Media 80

Social Media Examples Practice Media 80

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 9, 2010

Dan Michel, Digital Marketing Manager, Feeding America Twitter: @dpmichel. Social Media Measurement is this month’s theme on the Zoetica Salon hosted on my blog Facebook page. I thought it would useful to have a more in-depth conversation in the Zoetica Salon with Dan so we could delve into KPIs for social media.

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Feeds Social Media Measure Summary 102

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 17, 2012

Over the past couple of years as I’ve guide nonprofits in preparing their social media policies or when I speak, I get asked questions that are more legal questions than about social media. Here’s a sampling: Our organization does advocacy around some policy issues. What are the legal issues?

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Social Media Media Chapter Social 95

NTEN

APRIL 5, 2013

Here are some first steps to tackle as you embrace 100% staff participation in building your digital community: Engage leadership - Commitment, excitement, and encouragement from the leadership around all staff using social media to promote the organization’s activities/mission online goes a long way. So where to begin?

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Digital Build Community Minneapolis 78

Volunteer Hub

APRIL 21, 2022

Without cybersecurity policies and protocols in place, your nonprofit is more vulnerable to data breaches. According to a cybersecurity survey conducted by Microsoft, 60% of nonprofit respondents do not know of or do not have a digital data policy for handling cybersecurity risks and protecting data. Here are 5.

Data 90

Data Policy Method Cisco 90

Forum One

AUGUST 29, 2023

We are thrilled to announce that Forum One’s new Vice President of Strategy is Steven Bond, an expert on digital innovation and application. Steven has stepped into his new role as Vice President, following his previous role as Forum One’s Managing Director of Digital Marketing.

Strategy 70

Strategy Government Analytics Roles 70

The NonProfit Times

MAY 23, 2024

Those results should give pause to anyone convinced that email is losing sway to text messaging, social media, or other channels. “I Numbers like these confirm email’s importance as a means of disseminating updates and appeals and its enduring value as an effective digital fundraising channel.

Test 52

Test email Spam United States 52

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 20, 2013

Assess Your Current Digital Footprint: The inventory not only includes web sites and presences that you’ve set up, but that others have. Adding Conflict Resolution Points To Your Social Media Policy: This includes creating a flow chart for dealing with an online conflict situation.

Digital 99

Digital Technique United States Social Media 99

sgEngage

JULY 18, 2023

Threads, a new app released by Meta, is rushing into the space left by Twitter’s constantly changing policies. With all the hype growing around this new social media platform, you’re probably asking how it might be useful in your fundraising strategy and whether you should jump on the bandwagon.

Hype 79

Hype Fundraising Social Media Platform 79

Media Cause

DECEMBER 21, 2021

Coming from a background in community organizing and public policy — specifically in the anti-rape movement — I understand the importance of effective messaging in advocacy campaigns. Digital media means we have the ability to tell our stories creatively that can help shape public discourse on a scale that wasn’t previously possible.

Advocacy 59

Advocacy San Francisco Story Digital 59

M+R

OCTOBER 26, 2023

Read time: 2 minutes The Benchmarks UK Study is our annual spin through the world of nonprofit digital programmes – web traffic, email, advertising, social media, and more. You can find out more by visiting our privacy policy here. Will participating in the study be GDPR compliant? I’m interested in participating!

Benchmark 59

Benchmark United Kingdom Europe Studies 59

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 9, 2018

Algorithmic Bias: Better Policy and Practice for Civil Society: This podcast about #datadiscrimination and algorithmic bias was hosted by Digital Impact, an initiative of the Digital Civil Society Lab at the Stanford Center on Philanthropy and Civil Society (Stanford PACS). Bots are also not limited to social media.

Social 82

Social gMail Law California 82

Tech Soup

DECEMBER 14, 2012

By now, you've probably heard all the benefits of building a social media presence on Facebook or Twitter. We've compiled a list of resources including articles, blog posts, webinars, and case studies on best social media practices from our global network. TechSoup's Social Media Resources.

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Social Media Global Network Media 59

Nonprofit Tech for Good

DECEMBER 19, 2022

Each year Heather Mansfield of Nonprofit Tech for Good presents a free webinar featuring the top ten digital marketing and fundraising trends to prioritize in the following year. This year’s webinar, 10 Digital Marketing & Fundraising Trends to Prioritize in 2023 , was presented on December 7. Instagram: 1.4

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Trend Digital Marketing Fundraising 315

Nonprofit Tech for Good

JUNE 29, 2014

Google+ isn’t for all nonprofits, but for those that have actively adopted a pro-social media policy, it’s worth the time investment to experiment with Google+. In the process, your nonprofit at the very least will increase your SEO in Google Search and position yourself as an early adopter of digital wallets.

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Google Practice YouTube Nonprofit 244

EveryAction

JUNE 8, 2023

Super advocate acknowledgment: For advocates who have taken multiple actions in recent months, acknowledge their contributions with a badge they can share on social media or a discount code to your e-commerce shop. Share the videos with advocates to bring them close to the lawmaking process. Learn more at WeRaiseTheRoots.com !

Advocacy 143

Advocacy Local Poll Audience 143

NTEN

JANUARY 14, 2013

This spring, the New York City Elder Abuse Center (the Center) began its journey from a traditional, “non-social” organization to one that uses and embraces social media in both its communications and internal processes. In order to accomplish the goals of social media strategy, Deputy Director Risa Breckman knew that 1.)

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Social Media Collaboration Org Media 96

Nonprofit Tech for Good

APRIL 3, 2022

Be familiar with important information on the organization’s website, social media sites, YouTube channel, and other assets. Staff the organization’s social media account inboxes and repeat the above. Do the same with a list of supporters who have contributed through AmazonSmile or another digital giving program.

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Fundraising Mail Law Donation 343