DNL OmniMedia

APRIL 23, 2024

In this guide, we’ll explore the Blackbaud resources your organization has at its disposal. Blackbaud allows you to create custom reports and dashboards and track key performance metrics so that your organization can track progress toward its goals, identify patterns and trends in donor behavior, and allocate resources wisely.

Blackbaud 52

Blackbaud Support Guide Help 52

Nonprofits Source

JUNE 22, 2017

Does your nonprofit have a digital marketing plan ? Creating a digital plan does that by aligning strategies to support your marketing goals. By the end of this guide, you’ll learn how to get your content read … how to build brand authority & trust… And how to grow your revenues online.

Digital 111

Digital Marketing Guide Chapter 111

Saleforce Nonprofit

APRIL 19, 2021

When I talk with nonprofit leaders about digital transformation , I get responses that range from excitement and optimism to skepticism and overwhelm. It can sound big and murky, but digital transformation simply means integrating technology into your organization in a way that enhances your ability to deliver on your mission.

Digital 116

Digital Question Mentoring Michigan 116

Bloomerang

NOVEMBER 10, 2023

In this guide, we’ll cover the need-to-know information and steps of creating a major gift fundraising strategy, including: What is a major gift? Identify prospective major donors based on wealth and engagement metrics. Track marketing metrics such as email open and click-through rates and social media engagement analytics.

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Gift Raise Guide Relationship 97

DNL OmniMedia

NOVEMBER 12, 2020

Using that knowledge, we’ve created this guide to help your team understand major gift KPIs, the metrics you should be tracking, and the top tips to do so successfully. You’ll explore major gift metrics through the following guide: Overview of Major Gift Fundraising Data. Overview of Major Gift Fundraising Data.

Metrics 52

Metrics Gift Track Tech 52

Bloomerang

JUNE 1, 2022

In this guide, we’ll review the importance of year-end giving and the best strategies to use to plan a successful campaign. Use these steps as a rough guide: Stagger your communication at least every two weeks until mid-December. Send daily digital communications during the last four days of the year. Analyze your success.

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Guide Giving Nonprofit Metrics 107

AccelEvents

JULY 23, 2021

Especially in the increasingly digital world, live events and in-person events offer networking, grow social connections, and fuel community. . Provide assets like personalized event posters or web copy so they can easily include these items in their own digital marketing campaigns. .

Marketing 119

Marketing Strategy Guide Sponsor 119

Bloomerang

JULY 6, 2023

Whether you’re crafting an emergency plan to react to unexpected external circumstances or creating your strategy for the next two to five years, this guide will help your nonprofit get the most out of its strategic plan. These goals include specific numbers and time frames to help orient your strategic planning around quantifiable metrics.

Examples 117

Examples Guide Model Nonprofit 117

Association Analytics

JUNE 21, 2023

8: Your Organization Doesn’t Have KPIs and Metrics Challenge : Without key performance indicators (KPIs) or metrics, your organization is missing out on vital information about your members. Set up your KPI and metrics! 7: Your Taxonomy Isn’t Organized In a Useful Way Challenge : Digital closets are a lot like physical closets.

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Associations Challenge Data Taxonomy 319

Nonprofits Source

APRIL 3, 2024

In this guide, we’ll review how you can harness the power of digital marketing to promote your membership-based organization. Understand Digital Engagement Metrics Before you launch your digital recruitment marketing campaign, you need to understand how digital engagement works so you can fine-tune your strategies accordingly.

Organization 52

Organization Online Influence Metrics 52

Nonprofit Tech for Good

FEBRUARY 14, 2019

Brent Merritt is a digital strategy consultant at Metric Communications and blogger at The Caliper. Digital fundraising professionals face a significant new challenge when it comes to fundraising on Facebook. Note: any fields that aren’t specifically mentioned in this guide should be fine left with their default settings.).

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Facebook Fundraising ROI Virginia 242

Qgiv

OCTOBER 9, 2023

Digital programs. A digital program is an advertising campaign from the business on behalf of your nonprofit. There are many metrics you can use to qualify how successful your campaign is. But don’t rely on a singular metric! Use multiple metrics to measure how successful your campaign was in meeting your different goals.

Causes 52

Causes Marketing Impact Guide 52

Bloomerang

AUGUST 30, 2023

In this buyer’s guide, we’ll cover everything you need to find the right fundraising software for your organization’s needs. Here’s a quick overview of some of the most useful marketing platforms: Email marketing platforms allow you to schedule email campaigns in advance, segment your subscribers, and measure email marketing metrics.

Software 87

Software Guide Fundraising Platform 87

Nonprofits Source

JANUARY 26, 2023

Applying for the Google Ad Grant can help you reach new heights with your digital marketing. We’ll break it down step by step, and by the end of this guide, you’ll know exactly how to apply for Google Grants. After receiving validation, log into your TechSoup account and claim your digital validation token.

Application 52

Application Grant Google Guide 52

Nonprofits Source

JANUARY 23, 2023

As digital marketing experts ourselves, we’ve seen the potential search engine marketing holds. By developing a smart Google Grants management strategy, you can reach new heights with your digital marketing. For one, digital giving is on the rise. However, the Google Ad Grant program is not like other Google Ads accounts.

Grant 52

Grant Google Management Guide 52

Achieve

MARCH 1, 2024

This guide will give you the rundown on how to get started so you can smoothly host an engaging podcast that will “wow” audiences. This item converts audio signals from your microphone into digital audio signals for your computer. Why start a nonprofit podcast? Audio interface. Editing software.

Podcast 52

Podcast Create Guide Audio 52

Double the Donation

OCTOBER 25, 2021

While you may understand the value of capturing employer data and pursuing a matching gift from your donors, your caller and digital engagement teams may not. If the answer is yes, the caller begins the donation process with the new donor and helps guide them through the experience. Integrate your fundraising and matching gift tools.

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Guide Script Tips Gift 98

Nonprofits Source

FEBRUARY 22, 2024

With our guide, you’ll be well prepared to create a content strategy for your site, whether you’re migrating from a different CMS or starting from scratch. Don’t be afraid to reference nonprofit WordPress guides to help, such as this one by Kanopi , as they’ll have useful advice for you. Traffic sources. Bounce rate. Conversion rate.

WordPress 52

WordPress Content Strategy Create 52

DipJar

JUNE 20, 2023

This guide reviews the steps of creating a nonprofit SWOT analysis , including when to use this type of analysis and how to put your insights into action. You don’t have a clear system for tracking metrics such as donor retention rates. The post How to Conduct a Nonprofit SWOT Analysis: A Complete Guide appeared first on DipJar.

Analysis 52

Analysis Guide Nonprofit Retention 52

Whole Whale

MARCH 15, 2023

Download Guide Now that we know what email marketing is, let’s explore three different types of email marketing that can benefit your organization’s goals. Marketing funnels help to give context and relative value to metrics that build on each other to work toward achieving a goal.

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email Difference Marketing Retention 75

Nonprofit Tech for Good

JANUARY 16, 2022

Imagine what your organization could accomplish in 2022 if you began each initiative with clean, streamlined donor records that record donations from your online forms and update automatically , an arsenal of canned reports to track key metrics, and a solid plan to prioritize each donor segment individually. Spring & Summer 2022.

Strategy 274

Strategy Fundraising Social Media Nonprofit 274

Everyaction

AUGUST 23, 2018

When sending a fundraising email, nonprofit Digital staff are keenly aware of the metrics that they need to achieve; a high open rate means the most people are actually seeing the content of the email, and a high click rate indicates that the email's messaging was persuasive enough to move people to donate.

Metrics 49

Metrics Spam Fundraising Rate 49

Pamela Grow

MARCH 7, 2024

Closeup Woman hand using Laptop pc with email icon, Email concept Creating your nonprofit’s digital strategy comes with its own set of challenges, from creating engaging campaigns to standing out in donors’ inboxes. Storytelling Email As in all donor comms — including your emails — let storytelling guide you.

email 69

email Storytelling Newsletter Nonprofit 69

The Science Behind Engaging your Supporters

MAY 15, 2019

Every year, nonprofit consultants M+R release their annual Benchmarks report , which provides an overview of digital trends in the sector. Digital engagement is now the norm for political and nonprofit communications. Most individual email metrics have continued to decline. Digital ad budgets grew by a whopping 144% in 2018.

Benchmark 81

Benchmark Digital Report Learning 81

.orgSource

APRIL 25, 2023

When my clients need to make important decisions, I always recommend that they use data to guide their thinking. I frequently encounter similar situations on digital transformation projects. Studying factual information will help you make better choices.” I love that answer.

Application 221

Application Statistics Culture Job 221

DNL OmniMedia

DECEMBER 15, 2020

Social media, digital advertisements, websites, and email have improved nonprofit audience outreach and fundraising. In this guide, we’re going to focus on one of those outlets in particular: email. Why are so many nonprofits utilizing email in their overall digital strategies ? Incorporate Drip Marketing Concepts.

email 52

email Guide Marketing Online 52

Beth's Blog: How Nonprofits Can Use Social Media

MAY 27, 2015

Methods and Metrics for Assessing Civic Tech, Guest post by Anne Whatley, Network Impact. Digital technologies are connecting residents in neighborhoods, catalyzing community discussions, changing the way governments and citizens interact, and making government more transparent. Guides to Civic Tech Assessment.

Metrics 50

Metrics Method Tech Government 50

Nonprofit Tech for Good

AUGUST 9, 2021

This is the eighth post in a blog and webinar series called 101 Digital Marketing Best Practices for Nonprofits , written and presented by Heather Mansfield. LinkedIn Analytics offer an important key metric that Facebook, Twitter, and Instagram do not – the ability to view clickthroughs on organic posts.

Linkedin 363

Linkedin Practice Social Media Sponsor 363

CauseVox

APRIL 29, 2021

Want step-by-step guidance for building out your Fundraising Planning Guide and Calendar Worksheet? These strategies should also have specific metrics and/or KPIs associated with them to measure their success. Register for the course, “How To Create A Fundraising Plan For 2021” for only $115. And by what time frame?

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Calendar Template Guide Fundraising 98

AccelEvents

JUNE 24, 2021

In this mega guide, we will take a closer look at the new expectations of the event marketer position, what it means, and how event marketers can adapt and maximize the opportunities that now exist. . Despite the inherent separation that comes with digital events, the opportunities for personalization and connectivity are everywhere. .

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Guide Virtual Registration Platform 93

Connection Cafe

JANUARY 28, 2020

In fact, companies with digitally literate board members significantly outperformed their peers on key metrics: “ Doing business in the digital era entails risks ranging from cybersecurity breaches and privacy issues to business model disruptions and missed competitive opportunities.

Museum 44

Museum Digital Benefit Massachusetts 44

CauseVox

OCTOBER 11, 2021

This guide will help you to outline and develop a year-end fundraising campaign that works for your organization and your donors, specifically curated to your needs in 2021. Is it best to create a monetary goal or one based on impact metrics? Download your #GivingTuesday planning guide. How has COVID impacted your organization?

Guide 73

Guide Giving Campaign Social Media 73

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 11, 2011

” given by Rory MacPherson, principal, Trudel | MacPherson and Jai Sen,digital media strategist, Sen Associates. The always thoughtful and inspiring, Avinash Kaushik, suggests that there four social media metrics that we should focus on measuring across channels. Of course, you need to start with.

Metrics 96

Metrics Facebook Data Measure 96

Connection Cafe

MARCH 10, 2021

From there, your organization has to stay on top of task management to maintain compliance with Google’s standards, make the most of your Google Ad Grant, and jumpstart your organization’s digital marketing efforts. The most important metric you should use when making decisions are conversions. .

Grant 61

Grant Google Guide Nonprofit 61

M+R

OCTOBER 15, 2021

The annual M+R Benchmarks Study is a wide-ranging exploration of digital fundraising, advocacy, and marketing data. with data from dozens of other nonprofits to create a set of averages, trends, and key metrics. Benchmarks covers website traffic, social media, email, digital ads, SMS, fundraising, advocacy, and marketing.

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Benchmark Data Map Help 99

Nonprofit Tech for Good

JANUARY 5, 2019

By Julia Campbell , a social media and storytelling consultant for nonprofits and author of Storytelling in the Digital Age: A Guide for Nonprofits. YouTube also uses the subscriber metric to determine when and where to suggest videos to other viewers. Optimize your YouTube Channel to get more subscribers.

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YouTube Money Raise Nepal 264

Candid

JANUARY 23, 2024

In this digital age, effective fundraising requires more than a strong proposal. Funders and donors use the information on your Candid profile as a trusted source to help guide their decisions. Nonprofit organizations need a robust online presence to ensure that they’re discoverable by potential funders and donors.

Fundraising 52

Fundraising Profile Portland Austin 52