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New Email Tests Improve Clicks, Slow Exiting

The NonProfit Times

A matching grant pledge prior to the big day encouraged supporters to dig deep, resulting in a 40% revenue increase compared to the previous year’s total by the time the day drew to a close. The end result was a near-doubling of the initial total culminating in a final revenue almost 80% greater than the prior year.

Test 52
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What to expect after launching your new association management system

Nimble AMS

Launching a new association management software (AMS) system is an exciting time for your organization. A new AMS system offers the opportunity for your association to operate more efficiently, drive more revenue, and deliver a better member experience. Take small steps to continually improve your organization’s use of the AMS system.

System 148
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How to Apply Service Design to the Social Sector

Forum One

Service design principles can be applied to the social sector to craft audience experiences that create positive change in the world. For example, it can result in improvements to a grant application process, which returns much stronger applications that ultimately create a bigger impact for your organization.

Design 74
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Three Data-Informed Strategies for Better Member Engagement

Association Analytics

Most associations don’t have an easy way to measure member engagement across all their different systems and touch points. And even when measured, it can be tricky to know how to use engagement scores to improve member experience and operational results.

Data 210
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Is Your Association Using Data to Increase Event Revenue?

Association Analytics

We test our assumption by designing a targeted A/B email test for this group. Results : We measure performance of the test and roll out the most effective campaign based on registration numbers. If you change event registration systems, make sure you get all of your historical data from your old system.

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Best to Test: Tools for Gauging your WordPress Site’s Speed and Performance

Byte Technology

It’s vital, therefore, that any and every website owner and administrator do periodic tests on their site to gauge speed and performance and to ensure that it’s operating at its most efficient and desirable level. Leave it to Google to come up with the industry-leading site testing app. Here are five worth investigating.

Test 100
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RAG-Enhanced Conversational AI: A Comprehensive Guide

Forum One

The following is a comprehensive guide to help organizations looking to build a conversational AI that is enhanced by the use of RAG, including considerations for planning, design, and technology stack. Choose the Right Approach There are many options for designing and developing a RAG-enhanced conversational AI solution.