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Must-Read Digital Marketing & Fundraising Reports for Nonprofits Worldwide

Nonprofit Tech for Good

The reports listed below offer much-needed data to help your nonprofit, NGO, or charity craft your 2021-22 digital marketing and fundraising strategy. If you would like to suggest a specific report be added to the list, please contact Heather Mansfield or post a link in the comment section below. For Nonprofits Worldwide: 1.

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Answers to the Top 13 Questions Nonprofits Have About Giving Tuesday

Nonprofit Tech for Good

To help you capitalize on the start of the biggest donation season of the year, Classy.org is answering top questions from nonprofits that are zeroing in on the year-end giving season. 8) How do you market your Giving Tuesday campaign? Contact information for donors who may want to reach out to personally.

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Nonprofit Planned Giving: 4 Commonly Asked Questions

Greater Giving

In this guide, we’ll answer four common questions about planned giving, including: 1. Then, you’ll need to start marketing your planned giving program. Promoting planned gifts is often one of the more challenging areas of nonprofit marketing. Use multiple marketing channels. Why Is Planned Giving Important to Nonprofits?

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Dear Moby, what are the different types of email marketing? 

Whole Whale

Are there different types of email marketing that I can add to my strategy?” Great question, but first, let’s explore what email marketing is and is not. What is email marketing? Email marketing is the process of connecting to your organization’s audience via email.

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Using Video to Promote Your Meetings and Conferences

The MatrixFiles

Maybe I’m just a conference marketing geek, but I found the videos compelling and I wanted to watch them all! The QR code led me to a video from Teri, welcoming me to Nashville, inviting me to the pre-conference happy hour, sharing highlights for the next day, and providing me with contact information if I have questions.

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Privacy-First Marketing for Nonprofits

Media Cause

On the surface, it makes sense that privacy and tracking would be at the bottom of a marketer’s task list. But if you engage in targeted advertising or use Google Analytics to track website visitors, privacy-first marketing should be a priority for your organization. What is Privacy-First Marketing?

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How Nonprofits Can Leverage Organic Social Media to Increase Fundraising

Nonprofit Tech for Good

Her team at Cause Fokus uses empathy-based marketing to turn passive audiences into loyal advocates. Make eye contact with your audience. Create content that resembles the feeling of someone making eye contact with you in a crowded room. Respond to comments and questions to show you are listening. Say their name.