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The Science of Nonprofit Video Engagement: How To Use Emotion to Increase Social Sharing

Nonprofit Tech for Good

By Doug Scott , the founder of Tectonic Video , a leading video agency for nonprofits. and around the world to create award-winning videos that drive results. Imagine that you’re scrolling through Facebook or Instagram and start watching a video from a nonprofit organization. My team at Tectonic Video wanted to find out.

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From Stories to Support: The Nonprofit’s Guide to Acquiring and Using Testimonials

The Modern Nonprofit

Estimated Reading Time: 6 minutes From Stories to Support: The Nonprofit’s Guide to Acquiring and Using Testimonials Imagine harnessing the power of authentic stories to attract new supporters, boost credibility, and inspire people to rally behind your nonprofit’s cause. Steps to Gather and Utilize Testimonials 1.

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Nonprofit explainer videos: 4 tips to inspire supporters

Candid

So, you get to work and land on one text-heavy website and another website with a prominent video that describes a nonprofit’s work, mission, and impact. HubSpot’s recent research helps to answer this question: branded video content is the most memorable. What are nonprofit explainer videos? Get to know your audience.

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Nonprofit Fundraising Videos Inspire More Giving

Get Fully Funded

Nonprofit fundraising videos bring your organization’s work to life in a way that written stories just can’t. Videos show as well as tell. They speak to supporters with authenticity and display your story in a way that easily grabs the viewer’s heart. In short, videos make an impression.

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5 Tips to Craft Your Nonprofit’s Year-End Fundraising Campaigns

Nonprofit Tech for Good

Include inspiring stories and testimonials. Pare down the most inspiring stories from the past year into bite-sized stories or quotes, and your donors will feel proud to be a part of your team. Pair your impact stories with high-quality photos showcasing the difference you make in your community. About the Author.

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3 Ways to Improve Your Nonprofit’s Social Media Presence

Nonprofit Tech for Good

To captivate your audience and make a lasting impression, follow these tips: Tell Your Story : Your nonprofit has a unique story to tell, and it’s essential to share it authentically. Personal stories from beneficiaries or volunteers can be particularly effective in conveying your organization’s message.

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Tips for telling your story online

Candid

The answer: tell an engaging story. But how exactly do you craft a story, and digital storytelling strategy, that will draw new supporters’ interest and spur your followers to act? In the video below, find four tips to do just that. I mean, so it's pretty, very important part of what an organization uses to tell a story.

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