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4 Text Marketing Lessons Nonprofits Can Take from Big Brands

Nonprofit Tech for Good

Your organization likely relies on direct mail, emails, social media, and even phone calls to get the word out about your organization’s work and solicit support for your mission. 3) Multi-channel communication keeps you top of mind The average American sees 4,000-10,000 ads per day ! The sky’s the limit!

Lesson 292
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Sustaining Engagement: Strategies for Long-Term Mobilization

Nonprofits Source

In this guide, we’ll cover how to determine which mobilization tactics are right for your organization, communicate the changes, cultivate your community, and win more support for your cause. For instance, if your supporters engage via digital channels, you might choose to track impressions on your social media posts.

Mobile 59
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Giving Trends in Kenya: How the Growth of Mobile Payments Are Transforming Community Giving

Nonprofit Tech for Good

Further, most Kenyans do not use credit cards, instead the majority of the population use mobile payments and cash. M-Changa strives to make it convenient for local NGOs to accept both mobile and card payments. M-Changa has also partnered with GlobalGiving to enable NGOs already of the platform to accept mobile payments.

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14 Mobile Marketing Statistics Your Nonprofit Needs To See

TechImpact

By now, the move to mobile has been a well documented phenomenon. How much time do we spend on mobile devices per day? How long do we spend checking email on mobile devices? If your nonprofit isn’t sure how to make the move to mobile, Tech Impact has you covered. ExactTarget – “The 2012 channel preference survey” (2012).

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Get Your Small Business on the Map: 5 Digital Marketing Tips

Nonprofits Source

Are you taking advantage of this time your customers spend on their phones and computers? This means that you’ll need to be more economical with your efforts, choosing only the communication channels and tactics that truly resonate with your audience. Start by digging into your customer data to better understand who they are.

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Centering the user perspective

Candid

While we have several channels for gathering customer feedback, UX research is unique since it is about partnering with our current and prospective users to help us understand and adjust to their needs and motivations during the product development process.

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Your ‘’Day After” GivingTuesday Plan

Bloomerang

Reflect and analyze Review your results from GivingTuesday , including the total amount raised, donor demographics, and the success of your different approaches and social media channels. Make phone calls or send text messages that solely express your thanks. Find out why they’re missing in action by using a donor survey.

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