TechImpact

NOVEMBER 12, 2014

You can collect fantastic, compelling stories, but if no one hears or sees them, they fall flat. You can manage 10 social media accounts, but if you are not telling great stories and cutting through the online clutter, your audience will not engage. The key is using stories to get people’s attention on social media channels.

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Whole Whale

JANUARY 28, 2023

Podcasting is a unique channel in a world where it is becoming harder and harder to keep someone’s attention. If you are going to pour the amount of work necessary into creating a podcast, you will want to measure its success — but how? Ways to measure a podcast's success! Trying to track podcasts is pretty similar.

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Forum One

APRIL 8, 2021

When a complete website redesign is not an option, there are small tweaks and improvements that can help you quickly optimize your website’s impact today. You can reimagine old footage or images by giving them new life on your social media channels. Strengthen your brand story. Flip the physical to digital.

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Nonprofit Tech for Good

FEBRUARY 17, 2022

How are you measuring your success? The good news is there is an invisible string connecting all the positive experiences above, so measuring your event’s success , reach , and therefore, growth can be a domino effect. Remind your committee members specifically and often of the impact they’re making. Focus on Experience.

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Beth's Blog: How Nonprofits Can Use Social Media

MARCH 2, 2015

A few months ago, I facilitated a mini-innovation lab on measuring impact for grantees of the Google Nonprofit program at the Impact Hub. Many times, nonprofits, especially smaller ones, do not have the resources to hire outside consultants to measure the impact of their programs. Europe and Latin America.

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DipJar

NOVEMBER 15, 2022

Whether your nonprofit is working to improve volunteer management or the success of your community outreach programs, you’re likely considering the impact of your planned or existing actions. . In this guide, we’ll answer the most frequently asked questions about nonprofit impact metrics, including: . Why Are Impact Metrics Important?

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Qgiv

APRIL 22, 2024

Your marketing strategies and the marketing channels you use can drastically affect your fundraising success throughout the year. Nonprofit marketing refers to all of the different strategies your organization uses across the various channels of communication to spread awareness about your cause and gain new supporters for your mission.

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Candid

MAY 10, 2023

Next, define your goals by considering how you’ll track, measure, and evaluate its performance. Be sure to make your campaign’s goals specific, measurable, achievable, relevant, and time-bound ( SMART goals ). Be sure to tailor your messaging to each channel. Outline the solution. Explain the next steps.

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Nonprofit Tech for Good

JULY 5, 2020

Video engagement on social media is the measurable action that viewers take after watching. In this article we’ll focus on just one of those key findings: how emotion impacts social sharing. Emotional stories of beneficiaries. But if you tell a story that makes viewers feel afraid or sad, expect more comments than shares.

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Pamela Grow

FEBRUARY 27, 2024

This means that there are more opportunities to tell your nonprofit’s story , spread awareness of your cause, and connect with donors around the world. A holistic nonprofit digital marketing plan involves weaving together multiple channels and strategies into a unified approach that resonates with your target audience. Measurable.

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Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 13, 2014

Along with measuring against impact results, it is important to look at how much time has been invested. How much effort are your social media channels really worth? What are the right tools to help measure success? Measure program success, not just analytics. Simply Measured. By Sacha Evans. Sprout Social.

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Neon CRM

NOVEMBER 30, 2023

Stories are powerful. It’s incredibly important for nonprofits to tell stories about their organization and the people they serve. Telling a good story can also give your donors confidence that your nonprofit is making an impact and that their donations are used effectively. What is Nonprofit Storytelling?

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Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 12, 2013

Defining Impact. A1: @ paulshoesvp defining impact is both not hard & incredibly hard. “Is measuring data about proving it or improving it?” Advice for Nonprofits To Get Started with Measurement. “If you’re just starting with measurement, start with an easy win.” KanterSEA. —

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Nonprofit Tech for Good

SEPTEMBER 12, 2021

By Jess Woloszyn , Content Specialist at Classy.org – a social enterprise that creates world-class online fundraising software for nonprofits, modernizing the giving experience to accelerate social impact around the world. Show them precisely what impact their gift will make. Giving Tuesday 2021 is right around the corner.

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Saleforce Nonprofit

AUGUST 12, 2021

Giving Tuesday — now a primarily digital-first giving movement — is a great opportunity for nonprofits to engage with current and new supporters using a multi-channel digital marketing mix. Giving Tuesday is a great opportunity for nonprofits to engage with current and new supporters using a multi-channel digital marketing mix.

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Greater Giving

DECEMBER 15, 2022

Here’s what we’ll be covering to better utilize marketing for donor engagement: Core Nonprofit Marketing Channels . Integrating Marketing Channels . Core Nonprofit Marketing Channels. Let’s focus on these four main channels: Direct mail. Integrating Nonprofit Marketing Channels. Donor Profiles and Records .

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EveryAction

JUNE 21, 2023

Issue awareness is often a foundational step in advocacy work, and it’s important to make sure that your organization’s issue awareness work uses specific, measurable, actionable, relevant, and time-bound (SMART) goals to measure progress.

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Bloomerang

DECEMBER 4, 2023

How to Audit Your Strategic Plan to Prepare for Annual Planning Nonprofit Mastermind Podcast Your strategic plan is your guiding star, helping you determine where to channel your energy, time, and resources. Until next time, keep making a difference and watch your impact grow! Listen on the go with the Spotify playlist here.

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Allegiance Group

APRIL 15, 2024

When leveraged with other communication channels, direct mail can generate significant engagement and gift-giving from donors. This shows that appreciation for this communication channel is growing among younger generations. This channel also tends to see positive returns—for every $1.27 Mail enhances trust and credibility.

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Greater Giving

JANUARY 4, 2024

It empowers individuals to be part of something greater than themselves, channeling their collective energy towards positive change. It’s a platform to share your story and connect with a broader audience. Donation Drives Amplify Impact By pooling resources, donation drives amplify the impact of individual contributions.

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Candid

APRIL 6, 2023

Inspire your volunteers and donors with compelling examples and real stories of how your nonprofit makes a difference in the community. Transparent impacts: To build trust and establish credibility with prospective donors, highlight the measurable outcomes of your programs and your commitment to transparency.

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EveryAction

AUGUST 25, 2022

Whether you’re looking to contact lawmakers, gather petition signatures, or mobilize public support using social media, you can measure and increase support for your mission by presenting your audience with a digital form across their preferred channels. Why should nonprofits use digital advocacy forms now? Key takeaways.

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Nonprofits Source

SEPTEMBER 27, 2023

Leverage Multiple Marketing Channels If you want to attract the attention of as many supporters as possible, develop a multichannel marketing strategy. Create a brand guide to ensure your graphics and messaging stay consistent across these channels. Tell the story of those impacted by your organization.

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Marketing Tips Influence Nonprofit 52

CauseVox

FEBRUARY 5, 2024

Whether you’re a small nonprofit aiming to make a local impact or a larger organization orchestrating a grand initiative, giving days offer a unique platform to amplify your cause. Think of it as a collective effort to make a significant impact in a short span. Take a page from success stories like St.

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The Modern Nonprofit

SEPTEMBER 12, 2023

Earlier planning translates to engaging donors better, chalking out impactful messaging, gaining higher donation totals, and mitigating last-minute woes. Narrate efforts, struggles, victories; share human stories that tug heartstrings and open purse strings. Setting Up Tracking and Metrics What’s measured gets managed.

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Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 10, 2013

And, of course, don’t forget that you also need to measure your content strategy and “ Measuring the Networked Nonprofit ” has lots of tips and resources that help you do that. We hope that the latest version helps you become your own publishing powerhouse, able to achieve even greater communications impact in 2014.

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Neon CRM

NOVEMBER 15, 2023

Tell Stories Give those receiving your direct mail something compelling to read and respond to. Use direct mail as an opportunity to be a storyteller and put your impact on paper. Your call to action (CTA) and main campaign message should be clear and centered, but stories are donor conversion machines.

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Nonprofits Source

FEBRUARY 22, 2024

You may also include links to stories about your nonprofit’s impact to show visitors that you’re trustworthy and successfully working toward your goals, as well as clear CTAs for whatever conversions you are trying to get from your visitors. Make sure that it’s visually appealing and provides a summary of your nonprofit’s mission.

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Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 15, 2011

Yesterday, I had the pleasure of hearing Chip Giller from grist.org give a talk at the Packard Foundation about their social media strategy and how they used measurement. The talk was so insightful that I’m sharing what I learned. The steps include reading, commenting, and sharing stories of personal behavior change.

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Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 3, 2012

KD Paine and I had the pleasure of interviewing the Arlene McCrehan social media team at Goodwill for our soon to be launched book, Measuring the Networked Nonprofit. Goodwill uses measurement and learning in its evolution into a networked nonprofit. How will you measure it? ” # 150jobs – ow.ly/dm4V4.

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Neon CRM

AUGUST 18, 2023

Center impact stories and personal connection with the donor instead!) Did you receive the most donations on a day you posted an impact video on social media? Your plan should include your campaign’s messaging, theme, channels, and follow-up plan, for starters. Set S.M.A.R.T. Goals S.M.A.R.T.

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Campaign Giving Tips Mail 98

Whole Whale

SEPTEMBER 8, 2023

Make the mission or program the hero – Focus messaging on your nonprofit’s values, impact, and service. Repeat what works – Keep using effective stories, calls to action, and emotional appeals. This showed him that ad campaigns should spotlight the product itself – the emotional impact it provides.

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Classy

JULY 14, 2021

Get to know their top insights and learning moments to accelerate the impact of your nonprofit’s next virtual fundraising event. Ways to measure your efficiency and success within each . How to Measure Success. They also measure retention to see how many return each year and what factors could play into increases or decreases.

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Neon CRM

OCTOBER 31, 2023

Your donor engagement strategy outlines exactly how you’ll reach out to donors and the KPIs you’ll track to measure how engaged a donor is with your organization. Ask: Send a personalized request for support that acknowledges the donor’s past gifts and shares the impact their donation will make. Asking about donor motivations.

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Greater Giving

AUGUST 10, 2023

The Art of Event Promotion Through Media Relations As an event organizer, one of your primary goals is to ensure that your event reaches its maximum potential in terms of attendance and impact. Their primary responsibility is to promote the event through various media channels and engage with potential attendees, sponsors, and the public.

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Get Fully Funded

JUNE 16, 2022

Metrics like these measure your digital marketing campaigns in different ways, but they all seek to answer the same question: “Are your campaigns raising or losing money?” . Measuring inputs and outputs Calculating ROI and other relevant metrics requires measuring your campaign’s inputs and outputs. . or $1 raised for every $0.40

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Saleforce Nonprofit

AUGUST 26, 2022

Data is king: We have to know what our data is telling us so we can make decisions about how to allocate resources internally, measure our impact, and tell the stories that need to be told, on the right channel, at the right time, to the right people. It’s specific, it’s local, and people can see the impact immediately.

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