The Storytelling Non-profit

JANUARY 24, 2022

Whether you tell stories in your fundraising or communications program, chances are you want to understand the impact and return on investment (or ROI) of the stories you tell. It can be near impossible to measure the success of a story if you haven’t first thought about what your desired outcomes are and drivers of success.

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Nonprofit Tech for Good

NOVEMBER 22, 2021

You can promote your shop directly on Instagram and Facebook by creating a storefront, if your business account is eligible. For example, Heal the Bay : Create a custom Collection for your communities. For example, the “Reusable Goods Collection” from Heal the Bay : Tell your product’s story in the caption.

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Nonprofit Tech for Good

JULY 5, 2020

and around the world to create award-winning videos that drive results. But how do you create engaging nonprofit videos? The key is to understand which emotions increase social sharing and to create videos that evoke those emotions. Emotional stories of beneficiaries. He and his team work with nonprofits across the U.S.

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NetWits

MARCH 11, 2012

Create content that attracts the audience you’re targeting with the goal of getting them to interact with you. Big Brothers Big Sisters – Leverage video to tell your story. Along the way they’ve used content in the form of life changing stories to help shed light on how they’re making a difference.

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Cloud 4 Good

MARCH 29, 2022

From classrooms to districts to state houses across America, they are reimagining education to realize the day when every child has an equal opportunity to learn, lead, thrive, and co-create a future filled with possibility. You May Also Enjoy: Success Story: Creating Equity In Education With Teach For America + Salesforce Marketing Cloud.

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Nonprofit Tech for Good

SEPTEMBER 16, 2021

Fundraising messages created outside your brand identity can risk falling flat. Rather than creating something completely different, use your brand values, personality, and key messages as a guide first, allowing donors to better understand and recognize you amid the crowded end-of-year fundraising space. (Hint: they should!)

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Qgiv

APRIL 22, 2024

Your marketing strategies and the marketing channels you use can drastically affect your fundraising success throughout the year. Nonprofit marketing refers to all of the different strategies your organization uses across the various channels of communication to spread awareness about your cause and gain new supporters for your mission.

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Eric Jacobsen Blog

OCTOBER 11, 2020

Today, we look back to 2016 : 2016 brought the much anticipated release of Paul Smith 's book, Sell with a Story: How to Capture Attention, Build Trust, and Close the Sale. I'm a big fan of Paul's earlier best-sellers, including Lead with a Story and Parenting with a Story. It causes buyers to put down their defenses.

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Nonprofit Tech for Good

JANUARY 17, 2019

A great social media content calendar can help you: Save time : we’re all busy, which means that sometimes we can forget to update our social channels – especially if you don’t have a dedicated social media manager. By creating content for those days, it will help to increase your reach and engagement. 3) Decide on your channels.

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NTEN

FEBRUARY 10, 2021

We all know versions of this story. I’m the director of content, and I was responsible not only for overseeing the creation of new content but editing it, building it on our website, and promoting it through various social media channels and email marketing. The good news is, the story had a happy ending.

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Beth's Blog: How Nonprofits Can Use Social Media

MAY 30, 2018

How and Why Stories Can Bust Nonprofit Silos – Guest Post by Miriam Brosseau and Stephanie Corleto . Stories are for people. They create a sense of belonging (within the silo), trust (again, within the silo), and provide focus. Bringing in those diverse voices means we can tell more stories and invite in new audiences.”.

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Eric Jacobsen Blog

FEBRUARY 25, 2021

Today, we look back to 2016 : 2016 brought the much anticipated release of Paul Smith 's book, Sell with a Story: How to Capture Attention, Build Trust, and Close the Sale. I'm a big fan of Paul's earlier best-sellers, including Lead with a Story and Parenting with a Story. It causes buyers to put down their defenses.

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Nonprofit Tech for Good

MAY 8, 2020

From a very young age, it is through stories that we learn about ourselves, those around us, and the world in which we live. As we grow older, storytelling is the means by which we engage with our friends and family to create shared understanding, and eventually with our employers and workmates to establish alignment around a mission.

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Nonprofit Tech for Good

APRIL 20, 2020

To flip the gala table sponsorship on its head and think about social media channels as new revenue streams? Introducing Nonprofit Digital Sponsorships: Creating a live or on-demand co-branded online content series that provides value and shares impactful stories for viewers. . Are you ready to innovate? .

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NonProfit PRO

MAY 6, 2021

That creates an incredible opportunity for nonprofits to communicate the unique story around their cause and better connect with supporters. Download your infographic today and start utilizing the most effective marketing channel for growing your donor database.

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Nonprofit Tech for Good

SEPTEMBER 27, 2020

With so much noise on social channels during this global day of giving, you may be wondering how your nonprofit can stand out and more effectively fundraise for its mission. In addition to pinning your #GivingTuesday announcement to the top of your social pages, you can also create custom cover images for your campaign.

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Nonprofit Tech for Good

FEBRUARY 12, 2021

The opportunity to join a community of other nonprofit professionals using the platform to share ideas, success stories, and lessons learned. Create your custom registration page. Create a unique game-plan. Use a multi-channel approach. The format and tone of your content should be specific to the channel.

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Qgiv

JUNE 29, 2021

To make posting easier, we’ve rounded up some of our favorite time-saving tools to help you create the best nonprofit social media campaign ever. This tool lets you draft, schedule, and post Instagram posts and stories. Tools for Creating Content. The good news? We’re here to help! Check out some of our favorites! No problem!

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Greater Giving

MAY 12, 2021

If that’s the case, it may be time to create a “culture of fundraising” within your nonprofit. Developing a strong fundraising culture within your organization creates the mindset that guides every interaction your team has with donors and strengthens the commitment they have to your mission. What is a culture of fundraising?

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Nonprofit Tech for Good

NOVEMBER 11, 2022

By creating an informative message that appeals to the general public, you can promote your mission and incite change. Step 1: Create the message. You can still tell a story and it should have a hook and conclusion, but it cannot include opinions or words such as “best” “fun” “entertaining” etc. Step 2: Decide on the format.

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Nonprofit Tech for Good

JANUARY 5, 2019

A YouTube channel and ID. You can learn how to create a channel and find your channel ID here. Community Fundraisers will enable multiple YouTube “Creators” to raise money for the same fundraiser on multiple YouTube channels and videos, all updated at the same time.

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Nonprofit Tech for Good

NOVEMBER 7, 2020

By Allison Weber , founder of Allison Weber Consulting , a fundraising and communications business dedicated to helping mission-driven organizations tell better stories. Stories are windows into new worlds. Now more than ever, nonprofits need to share stories of how they’re making the world better.

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M+R

MARCH 14, 2024

Unfortunately, not all of our donors are themselves professional fundraisers — so creating a special, attention-grabbing Giving Day that gets your audiences excited and engaged can be a big boost during an otherwise quiet time of year. On the website, a similar story — we doubled our revenue. Before we knew it, we were ready to launch!

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Media Cause

JUNE 27, 2023

Not all social media channels are created equally when it comes to engaging with your audience—meaning your planning and execution needs to be nimble and flexible based on your goals and the audiences you want to engage with. Leverage Trends When Applicable (Or Create Your Own!)

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Saleforce Nonprofit

AUGUST 17, 2021

Now that Slack is part of the Salesforce family, combining the #1 CRM and the trailblazing digital platform, here’s how together we’re creating the digital headquarters for a success-from-anywhere world across the education, nonprofit, and philanthropic sectors. Create Virtual Headquarters for Staff and External Stakeholders.

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Candid

DECEMBER 12, 2022

So when it comes to inspiring your donors to support your cause, you might consider creating a nonprofit explainer video for your organization. In fact, nonprofit explainer videos with large-scale animations are often costly to create, ranging from $2,500 to $30,000+. What are nonprofit explainer videos? Get to know your audience.

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Bloomerang

JUNE 8, 2021

It’s important to determine goals and objectives , understand your audience , and develop a coherent message as first steps because having these pieces in place will help you identify the best medium or communication channel for each nonprofit message. . Your channel is the vessel in which you choose to share your content.

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Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 13, 2014

How much effort are your social media channels really worth? The goal of all your social media impressions should be to create people who are in constant contact with you. Social media provides more than numbers; at its heart, it provides great stories. Read your social media stories. By Sacha Evans.

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Candid

MAY 10, 2023

Step 3: Create messaging and identify channels for outreach Equipped with key insights on your audience, you can begin crafting messaging and decide which channels you will use to communicate it. When creating messaging for your communications campaign, consider this simple framework: 1. Define the problem.

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Allegiance Group

APRIL 15, 2024

When leveraged with other communication channels, direct mail can generate significant engagement and gift-giving from donors. This shows that appreciation for this communication channel is growing among younger generations. This channel also tends to see positive returns—for every $1.27 Mail enhances trust and credibility.

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Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 12, 2019

The nonprofit organizations I’m working with are are seeking out ways to create collective resilience in their workplaces. I’ve been facilitating nonprofit workshops and staff retreats focused on creating a culture of wellbeing in the workplace. Share your story in the comments.

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Bloomerang

APRIL 11, 2023

What channel do they spend the most time on? What are they looking at on those channels? Of the major social media platforms, Instagram routinely tops the list as one of the most important engagement channels for nonprofits looking to reach a wider, younger audience. Create a unique event hashtag.

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The Modern Nonprofit

MARCH 26, 2024

By using cause-specific language that clearly conveys the urgency of needs on the ground, you can compel donors to take immediate action through their communications across channels. Segmenting new donors based on demographics, interests and preferred channels can enable more personalized outreach. This creates a more meaningful ask.

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Candid

APRIL 2, 2024

Many small nonprofits find the cost of maintaining a robust website prohibitive, but you can create a Candid profile for free. Next, use your social media channels to make stronger connections with current and potential funders. Funders look to Candid profiles to guide their giving decisions.

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Saleforce Nonprofit

JULY 8, 2021

Email marketing is one of the most cost-effective marketing channels, enabling you to talk directly to your past, current, and potential donors. This post offers five ways you can optimize your fundraising campaign and create winning emails as we all prepare for the biggest season for nonprofit fundraising — end-of-year giving.

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Greater Giving

MARCH 16, 2023

How to Create Compelling Narratives that Drive Greater Giving Nonprofits rely on donations to fund their programs and achieve their mission. Storytelling in Fundraising is a powerful tool that can help nonprofits connect with donors, inspire action, and create meaningful impact. Use Multiple Channels to Tell Your Story.

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Tech Soup

MAY 25, 2022

Podcasts have become a regular part of our media diets — and for more and more nonprofits, a powerful channel for sharing stories. But you don't have to have a team of professionals to create shows that people love to listen to.

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