sgEngage

MARCH 8, 2022

Held during the first week of April, Tartan Tuesday invites all members of the Maryville College community to support the programs and causes that are important to them and help the College earn challenge gifts. We wanted to see if this was a channel that our community responded well to. Identify prospects and close challenge gifts.

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Giving Phase Gift Channel 67

Get Fully Funded

JANUARY 9, 2022

If you can find 10 good grant leads — we can usually find at least 10 hot leads when we do grant research for our clients—then you can fill your grant calendar and keep your grant pipeline full all year long. Use your personal social media channels to let your friends and family know about your work. Create a calendar of Asks.

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Structure Question Fundraising Calendar 122

Allegiance Group

MAY 16, 2024

By using inclusive creative materials and expanding communication channels, they’ve been able to draw more new donors to their organizations. In addition, think beyond typical major gifts fundraising. This may be in part because most donors fall into this category, and fundraisers tend to focus more on major gifts.

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Trend Podcast Retention Nonprofit 52

Allegiance Group

MAY 1, 2024

In the following blog post, we will delve into practical strategies to help your nonprofit maximize its efforts during the crucial calendar year-end period. It goes without saying, but calendar year-end is a critical time for many nonprofit organizations. percent after inflation adjustments) for calendar year-end giving in 2022.

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Campaign Guide Fundraising Storytelling 52

Pamela Grow

FEBRUARY 27, 2024

A holistic nonprofit digital marketing plan involves weaving together multiple channels and strategies into a unified approach that resonates with your target audience. For example, let’s say that your nonprofit is trying to raise more funds by securing more matching gifts. Choose your digital marketing channels. Measurable.

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Digital Marketing Create Social Media 59

Bloomerang

OCTOBER 30, 2023

Less than one in five new donors who donated on GivingTuesday will give a second gift, according to the Fundraising Effectiveness Project. Reflect and analyze Review your results from GivingTuesday , including the total amount raised, donor demographics, and the success of your different approaches and social media channels.

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Gift Mobile Phone Demographics 79

Bloomerang

MAY 15, 2023

Are you using one master email list that includes your monthly donors, volunteers, everyone who’s ever made a gift at any level, people who attended your annual event once, and people who signed up to get your emails on your website? For example, think about what happens after someone makes their first gift to your organization.

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Data Gift Relationship Interaction 94

Media Cause

AUGUST 31, 2022

For some clients, we only contributed to a particular channel or two, while for others, we orchestrated their entire effort across channels. The calendar does much of the heavy lifting for you, and wallets are broadly open. 4,248 total online gifts. Leveraging a generous matching gift offer. average paid search, $.071

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Story Fundraising Case Study Storytelling 52

M+R

JULY 27, 2023

in January, looked at changes in giving behavior across all digital channels between control and test groups, 12/14 (when the first EOY appeal launched) through 12/31 (famously always the official end of EOY). Across all digital channels, the test group gave 22% more revenue per donor!

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Fundraising Test Advocacy Metrics 52

Bloomerang

DECEMBER 27, 2021

Do you think a donor wants to be asked for a capital gift in April, a bequest gift in July, and an annual gift in November – all in the same calendar year? Asking hinges on which department gets credit for securing the gift. Give them credit, and gratitude, for the largest gift you can. No, they don’t.

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Blended Strategy Gift Fundraising 121

CauseVox

JULY 18, 2023

Sample fundraising calendar Be sure to update your quarterly and monthly totals for the year, comparing them to your original goals. Here’s how: Analyze fundraising channels: Examine how each of your fundraising channels is performing. Your narrative should inspire donors by showcasing the impact of their gifts.

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Develop Fundraising Pledge Track 77

Media Cause

JUNE 22, 2021

After the user signed the petition to permanently end the Global Gag Rule, they were redirected to a donate page thanking them and asking them to start a monthly gift. . This passive approach yielded more monthly 2,705 petition signers — and more new monthly gifts than their direct sustainer acquisition in January. Email Cadence.

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Advocacy Digital Fundraising Global 101

Get Fully Funded

APRIL 20, 2021

But through shared documents and calendars via cloud-based platforms, the Executive Director of the horse rescue has the extra help they need to get everything done. And that’s okay because by offloading the highlighted tasks, you just cleared space on your calendar to focus on these items and get them done. COMMUNICATION .

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Virtual Work Calendar Nonprofit 116

Qgiv

OCTOBER 11, 2022

For many nonprofits, Giving Tuesday is the most important giving day in their yearly fundraising calendar, and it takes time and careful planning to execute a successful Giving Tuesday campaign. The #GivingTuesday Ultimate Guide eBook has templates, calendars, and tips to help you get organized and make your Giving Tuesday a roaring success!

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Giving Template Widget Social Media 52

Neon CRM

AUGUST 11, 2023

If those new donors never make a second gift, that return on your investment won’t grow. But, if you can inspire new donors to give a second $50 gift, you’ll net $60 instead of $10. Giving from individual donors is down , which means organizations are increasingly relying on gifts from major donors. Made in-kind gifts?

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Retention Donor Gift Template 98

Nonprofit Tech for Good

OCTOBER 25, 2019

2) Cross-promote via multiple channels. Another way to work around limited organic reach on Facebook is to promote Fundraisers via your other communication channels (this approach also has the benefit of being free). Bonus Tip: Identify Major Gift Prospects . 3) Send direct invitations to past creators.

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Facebook Raise Fundraising Audience 221

sgEngage

APRIL 3, 2023

Nonprofits tend to bring in the most donations at the end of the calendar year and experience a lull during the summer, but passive fundraising is effective no matter what month it is. Matching Gifts Matching gifts allow your organization to essentially double many of the individual donations you bring in.

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FAQ Ideas Fundraising Nonprofit 70

Allegiance Group

NOVEMBER 2, 2023

These buttons serve as a gateway to the valuable content that your organization shares through its social media channels. An optimized donation page not only enhances the experience for visitors but also streamlines the process of gift-giving, resulting in improved online fundraising outcomes for your organization.

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Websites Calendar Registration Nonprofit 52

sgEngage

JUNE 4, 2023

Bennington College 300+ annual work hours saved automating gift notifications and documentation Preble Street 500+ annual work hours saved automating gift reporting and documentation Make Room for Collaboration Fundraisers are collaborative by nature. Automation can be an easy fix, especially for smaller gifts.

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Knowledge Worker Fundraising Gift Gartner 62

Get Fully Funded

MAY 18, 2021

The best gift a nonprofit organization can receive is unrestricted cash, but an inkind donation of something your organization needs and would have otherwise purchased is also a high-value gift. In reality, the van or other gift you receive is not exactly what you would have purchased. And it’s called an inkind gift.

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Donation Help Gift Nonprofit 116

Qgiv

JANUARY 24, 2024

A successful fundraising strategy uses a multi-channel approach to spread awareness of your mission, announce important event dates, and reach wider audiences. Do they receive an inspiring receipt after their gift, or do they get something stale and generic? Donor stewardship What is the average donor’s experience with your nonprofit?

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Practice Strategy Guide Fundraising 52

Candid

NOVEMBER 30, 2022

Folks are busy, especially as the holiday season approaches, and they often need to be reminded through multiple channels and touches. Once you’ve identified what worked best for you in the past years–like GivingTuesday, appeal letters , email campaigns , peer-to-peer fundraising , events, major gifts, etc.–you

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Tips Giving Fundraising Profile 119

NonProfit Hub

DECEMBER 9, 2022

This will improve accountability, and it will also demonstrate to your board that you value their individual gifts. Give anniversary gifts for each year of service. Calling out gifts of time, service, or funds, and praising participation may inspire fellow directors to step up their game. Show Honor. We all love to feel honored.

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Build Director Government Demonstration 41

NonProfit Hub

MAY 4, 2021

This will improve accountability, and it will also demonstrate to your board that you value their individual gifts. Give anniversary gifts for each year of service. Calling out gifts of time, service, or funds, and praising participation may inspire fellow directors to step up their game. Show Honor. We all love to feel honored.

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Build Director Government Demonstration 62

Qgiv

JUNE 29, 2021

According to our report, Navigating the Unknown: 2020 Findings to Future-Proof Your Fundraising , social media posts were the number one driver of charitable gifts in 2020—ahead of email and direct mail appeals! Sprout includes content approval tools, social media analytics, and a shared content calendar view. The good news?

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Social Media Tools Media Create 89

Bloomerang

MAY 31, 2022

Major gifts. Your fundraising strategy should focus heavily on cultivating major gifts. Pursuing a multichannel marketing strategy using a variety of channels, from social media and email to direct mail, will allow you to expand your reach and promote your cause to the widest possible audience. Matching gift database.

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Strategy Develop Fundraising Nonprofit 104

Double the Donation

JANUARY 28, 2022

Prior to that, you’ll need to determine which types of giving programs you’ll be offering: Here are a few of the most common examples: Matching gifts : Your company matches employee donations to qualifying nonprofits, often dollar for dollar. Top donation channels might include ( but are not limited to ): Nonprofit websites.

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Experiment Giving Guidelines Gift 52

Bloomerang

JUNE 1, 2022

to submit tax-deductible gifts. Describe how donors’ gifts will enable your nonprofit to help solve the proposed issue. Show donors how their gift will impact your cause (i.e. For instance, you might group supporters based on their engagement level, recency and frequency of giving, or preferred communication channel.

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Guide Giving Nonprofit Metrics 109

CauseVox

NOVEMBER 18, 2021

Create a direct mail and email calendar and checklist. Write your thank you letter in advance so you are prepared to start acknowledging gifts. If you’re looking for large gifts or employee matching programs, work towards finding corporate partners to sponsor your campaign. Before acknowledging gifts, do your research!

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Fundraising Social Media Sponsor Mail 79

Qgiv

FEBRUARY 13, 2023

Double the Donation | Matching Gift Software Many organizations are unaware of their matching gift potential, but you don’t need to miss out anymore! With Double the Donation’s matching gift software, you never need to miss out on another donor’s matching gift again.

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Registration Software Nonprofit Gift 52

Care2

AUGUST 22, 2013

Create a broad annual online marketing calendar, which lays out the major marketing initiatives, campaigns, and priorities for the entire year. Review the upcoming month in the annual online marketing calendar. Review the content calendar for the next couple of days and draft, edit, and post content to the appropriate online channels.

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Online Tips Calendar Test 71

Get Fully Funded

OCTOBER 13, 2022

According to the OneCause guide to text-to-give , this is an ideal donation channel because it utilizes devices donors are already familiar with and works well at auctions and other events. Be sure to include information in a follow-up text or receipt on how donors can manage their recurring gifts. Acknowledge donations.

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Giving Ideas Fundraising Platform 98

Neon CRM

DECEMBER 14, 2023

To help you build your content plan, Neon One has created a 2024 Nonprofit Calendar that you can download as a PDF or add to your existing personal calendar. To download the calendar or learn more about nonprofit content planning, here’s a quick overview of this article: What’s in Neon One’s 2024 Nonprofit Calendar?

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Calendar Content Strategy Cancer 52

CauseVox

AUGUST 11, 2022

To help you break down your overall fundraising goal into more approachable pieces, you can create donation tiers (sometimes called a gift range chart or gift table). The purpose of this chart is to help you see how many gifts at each level you will need to hit your goal. You’ll want 3-5 prospective donors for each gift level.

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Campaign Build Pledge Phase 68

Neon CRM

OCTOBER 6, 2023

Maximize Your Digital Marketing Channels Even if your event is taking place in-person, your marketing efforts should be primarily happening online. With everyone spending hours a day glued to their phones and computers, digital channels will be the best way to reach them. And in order to do that, you’re going to have to go old school.

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Tips Fundraising Local Channel 52

Qgiv

AUGUST 23, 2022

The best way to market any fundraiser is by using a multi-channel approach. While it may be tempting to stick to one marketing channel, a multi-channel strategy uses email, social media, text messaging, and direct mail, to reach a wider audience and generate more excitement for your auction. Text messaging marketing.

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Social Media Mail Channel Marketing 52

Achieve

SEPTEMBER 21, 2017

Start considering and laying out the design for all campaign channels, including your donation page, direct mail appeal and emails. After analysis in August, you started laying out your strategy in September, including setting your fundraising goals (overall and by channel), theme and more.

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Campaign Mail Channel Story 52